2009 CMLS Benchmarking Survey Results

In September 2009 the Council of Multiple Listing Services (CMLS) and WAV Group reached out to the entire MLS community for the second year to gather insights about a variety of elements of MLS operations.  The goal of the survey was to provide each MLS with a benchmark to compare its operation to. When considering the addition of new services or programs, MLSs throughout North America can refer to the report to help evaluate service offerings relative to MLSs around the country. The survey was completed by 115 MLSs around North America representing approximately 750,000 REALTORS.  The respondents represent a [...]

By |2018-05-03T21:26:19-07:00November 30th, 2009|Main category, MLS Insights, Suveys and Research|0 Comments
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Most Home Sells KURIO Division

  Most Home Corp. (OTC Bulletin Board: MHME), today announced it has entered into a non-binding letter of intent (“LOI”) with Yaletown Capital Corp. (“Yaletown”), which sets out the general terms and conditions of the proposed acquisition by Yaletown of 100% of the assets, intellectual property, trade secrets, key employees, contracts in place, contracts pending or under discussion with unrelated potential customers, business receivables and physical assets owned or used on a regular basis in relation to the Wireless Platform, subject to an independent appraisal to confirm the value of the assets, (collectively, “Kurio®” the acquisition of which are referred [...]

By |2018-05-03T21:26:19-07:00November 20th, 2009|Main category|0 Comments
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Listing Syndication – Be sure to read the fine print

After CMLS, there was a groundswell of discussion about the rights brokers are giving up when they send their listings to third party websites.  WAV Group went to school on the terms and conditions of several of the leading third party websites.  We were specifically focused on the rights to display, distribute and maintain listing data. We learned that in some cases the the broker is transferring the irrevocable, perpetual, non-exclusive, fully paid, royalty-free license to use, retain, transmit, copy, create derivative work of, sell, or distribute the broker’s listing data to other parties or sub-licensees.  Bottomline, brokers are giving [...]

By |2018-05-03T21:26:20-07:00November 10th, 2009|Broker Technology Research, Main category, MLS Insights|1 Comment
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Real Estate CRM Company seeks venture partner

For the past four years, Technology Concepts, a veteran MLS provider, has been developing a Customer Relationship Management product for the real estate industry.  The company has leveraged their experience serving MLSs, brokers and agents to architect and build one of the industry’s most advanced enterprise level CRM solutions. The product, named Eventus, is operational, installed and has realized outstanding results for the first tier users.  Now that the product is ready for full deployment into the market place, the company is seeking a business partner to fuel marketing and fulfillment.  The company will consider options from company or product [...]

By |2018-05-03T21:26:20-07:00November 7th, 2009|Broker Technology Research, Broker-Agent Information, Main category, Marketing, Press Releases, Product Management, Technology Evaluation, Twitter for Real Estate, Virtual Office Website Series|0 Comments
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Social Media influence on purchasing

As REALTORS move their marketing and customer contact strategies to social media, it is important not to neglect the trusted and proven offline networking.  This study by Parenting Magazines shows that lots of moms are engaged in social networking, but making many of thier product decisions based upon offline relationships. NEW YORK (AdAge.com) – Technology’s influence is widely assumed to have morphed the over-the-fence backyard chat into mommy blogs and Twitter networks. But when moms are seeking product advice, it’s not all social-media all the time. A study due out next week from the Parenting Group found that while moms [...]

By |2018-05-03T21:26:20-07:00November 6th, 2009|Broker-Agent Information, Main category|0 Comments
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Attention Executive Real Estate Women!

Be sure you set aside money in your budget for the 2010 AFIRE Conference!   It is the most fun and fulfilling conference of the year for female executives in real estate. AFIRE of Awesome Females in Real Estate is a group that is four years old that was formed to provide an educational and networking opportunity for the women who are usually coaching everyone elsso, so they need their own outlet for learning and recharging their batteries. Here’s what Anne St. Dennis from the Montreal Real Estate Board said about her first expeirience at the AFIRE conference: I came back [...]

By |2018-05-03T21:26:20-07:00November 4th, 2009|Main category|0 Comments
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New CDS Data Share aims to give consumers more listings on Agent and Broker Websites

Real Estate Agents and Brokers have long been subjected to unfair competition from thrid party listing websites that are able to aggregate listing data across multiple MLS markets.  The rules for displaying MLS listings on Agent and Broker websites require the Agent or Broker to be a member of each MLS to acquire the IDX data feed.  Progressive thinking among Brokers and MLSs along the Southeastern Seaboard of America led to the creation of the Carolina Data Share or CDS.  This service paves the way for a member of any of the participating MLS to enjoy data from all of the [...]

By |2018-05-03T21:26:20-07:00November 3rd, 2009|Broker-Agent Information, Main category, MLS Insights|0 Comments
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Green is the new Luxury

For years, many in real estate have established their marketing around niches.  Chief among them is the development of Luxury Home marketing.  New Research released by PR firm Edlemansuggests that Eco-Frienddly is replacing Luxury as a preference for consumers.  Here is a summary from their research provided by Marketing Charts. More than twice as many global consumers say they would rather drive an eco-friendly car (67%) than a luxury car (33%), and an even larger percentage would prefer to live in an eco-friendly house (70%) vs. merely a big house (30%), according to results from this years goodpurpose study, conducted by PR [...]

By |2018-05-03T21:26:20-07:00November 2nd, 2009|Broker Technology Research, Broker-Agent Information, Main category|0 Comments
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You team is only as strong as its weakest link

MLSs and Associations are very lucky.  Generally they have loyal staffs that have worked together for many years.  Turnover is rare.  All of that can lead to cohesive teams that work well together, especially in crisis times. It also means they know the subscribers well and the customers know them too. That’s the good news.  The bad news is that it can sometimes lead to stagnation.  […]

By |2018-05-03T21:26:20-07:00November 1st, 2009|Main category|0 Comments
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