Digital Life Clean Up

On the eve of welcoming in a new year, there are a couple of Digital Life Clean Up items that you may want to consider. Update your Social profiles If you are like me, you probably have accounts on Facebook, Linkedin, Twitter etc. It is a good idea to look at your profile on all of these social networks and update them to reflect the things that happened in your life this year.  Start with updating your photo. Linkedin There are new features, called SECTIONS on Linkedin that have been added this year when you are updating your profile, you may [...]

By |2018-05-03T21:25:55-07:00December 31st, 2010|Main category|0 Comments
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Christmas Poem for Online Geeks

‘Twas the week before Christmas, when alone in my house I was finishing shopping, with a click of the mouse; Then I cleared out my browser cache, cookies deleted, In hopes of nefarious snooping, defeated. Yea, the whole ecosystem lay snug in their beds, While visions of cookies alit in their heads; But these weren’t the cookies you baked, or you ate, That you left out to cool, on a red and green plate. No, these cookies told advertisers about you, About all of the things that you wanted to do. Did you buy electronics, a guitar from Fender? Were [...]

By |2010-12-22T19:16:08-08:00December 22nd, 2010|Main category|0 Comments
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Creating a Broker Technology Plan – Control, Transparency & Profitability (Part 5 of a 5 part series)

Brokers, large and small, face significant challenges they did not face 20 years ago.  Profit margins have eroded and control over their independent contractors has been minimized.   The consumer has taken on a much more vocal role in the process and is forcing transparency and responsiveness never before experienced.   Some of these challenges are related to technology and the advance of the Internet while others are cultural challenges that have come about through the changing broker/agent relationship.  WAV Group’s new white paper explores the issues behind the broker’s challenge to gain better control and visibility into their companies while re-establishing a [...]

By |2018-05-03T21:25:55-07:00December 20th, 2010|Broker Technology Research, Broker-Agent Information, Main category|0 Comments
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Creativity + Facebook and blog = National Brand

This morning I learned from Brand Channel that a Hugo Boss Model was hitchhiking around Europe. His name is Stefan Gbureck and he wrote a blog at Tramp-a-benz.com. In 16 days, using Facebook and his blog to generate buzz - Stefan became an international sensation in the fashion world. He received national media coverage and piles of industry coverage for his quest. As a consultant to many of the largest brands in Real Estate, we are constantly urging clients to do something new and sensational. Unfortunately, we rarely win. Big brands are often conservative and apply marketing using stoic, conventional vehicles. [...]

By |2018-05-03T21:25:55-07:00December 17th, 2010|Main category|0 Comments
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MRIS launches iPad Support

MRIS announced today that they now support subscribers gaining access to MRIS via the iPad. In a message sent out to subscribers today, MRIS indicated that the release of this functionality was based upon customer feedback. For some REALTORS, the iPad has become the “can’t live without it” device. An agent’s life is on the road, running to meetings, attending open houses, showing property, and networking. With the iPad coupled with MRIS, their business can hit the road with them. The MRIS launch strategy to support the iPad started with MRIS.com. Efforts are underway to make a Matrix/Keystone interface for [...]

By |2018-05-03T21:25:56-07:00December 16th, 2010|Main category|0 Comments
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Freddie Mac reminds us to check our websites

In a rather embarrassing episode of Freddie Mac’s history, we all can learn a little about checking our websites. Freddie Mac finally fixed an online calculator that’s supposed to help people choose between renting and buying a home. Until now, the calculator had a fundamental (and revealing) flaw: It assumed home prices could never fall. Jacob Kosoff, an economist who was responsible for the calculator when he worked at Freddie Mac apologized. “I’m sorry that I didn’t send an e-mail or work a little harder to get that fixed so the calculator can allow for the possibility of reality,” The reality that housing prices sometimes decline. [...]

By |2018-05-03T21:25:56-07:00December 15th, 2010|Main category|0 Comments
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Zillow and Agent Ratings

WAV Group has been talking about Agent Ratings for a long time now. We published a white paper on the topic in December of 2008. Around the internet, everything gets rated - consumer products and services of every type. It was not a terribly hard forecast to imagine that someone would emerge to become the epicenter of the Agent Rating. There have been a number of successful efforts in Agent Ratings - perhaps the leader in the space has.been QualityCertified or QSC.  They pioneered the landscape and have a methodology of insuring that real customers give real ratings. To my knowledge [...]

By |2018-11-08T02:43:58-08:00December 14th, 2010|Main category|0 Comments
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First American chosen as one of the top 50 Happiest Places to Work in America

First American Title was chosen as one of the top 50 Happiest Places to Work in the United States according to the CareerBlss’ Top 50 in 2011. They are the only company in the real estate industry to make the list sharing the honors with prestigious and innovative companies like Google, 3M, Johnson & Johnson and The Walt Disney Company. First American Title ranked 20th on the list. CareerBliss, an online career-guidance tool, used more than 91,000 confidential employee reviews to evaluate companies based on opportunities for growth, compensation, benefits, work-life balance, career advancement, senior management, job security and whether [...]

By |2018-05-03T21:25:56-07:00December 13th, 2010|Main category|0 Comments
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WAV Group Property Indexing White Paper

WAV Group is proud to release this property indexing white paper to explain NAR’s policy on indexing listings. The paper provides an overview of indexing, the process used by search engines to catalog information on the internet. Click the image to download the paper for free. In order for MLSs to enforce IDX rules and regulations, they must understand indexing. Furthermore, anyone operating an IDX website needs to understand indexing and the advantages that it offers to search engine optimization and online competition. Non-IDX property search websites like Trulia, realtor.com and others have been indexing listings for years, and as [...]

By |2018-05-03T21:25:56-07:00December 12th, 2010|Main category, MLS Insights, Reports, Suveys and Research|0 Comments
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One Broker’s Case Study – Taking Back Control ( part 4 of a 5 part series)

One Broker’s Case Study- Taking Back Control Brokers, large and small, face significant challenges they did not face 20 years ago.  Profit margins have eroded and control over their independent contractors has been minimized.   The consumer has taken on a much more vocal role in the process and is forcing transparency and responsiveness never before experienced.   Some of these challenges are related to technology and the advance of the Internet while others are cultural challenges that have come about through the changing broker/agent relationship.  WAV Group’s new white paper explores the issues behind the broker’s challenge to gain better control and [...]

By |2018-05-03T21:25:56-07:00November 30th, 2010|Broker Technology Research, Broker-Agent Information, Main category|0 Comments
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Happy Techsgiving!

Today is a great day for our family!  Back in 2002 we were blessed with the first of our child, Alexandra!  It will forever be a special day for us! Each of us have great things to be thankful for this year….. It hasn’t been an easy year for the real estate industry, but at the end of the day the industry is growing stronger - we’re getting more nimble, we’re doing more with less and we’re learning how to let go of some of our outdated traditions. While to some technology is not something to be celebrated, on this [...]

By |2018-05-03T21:25:56-07:00November 25th, 2010|Main category|0 Comments
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Move makes a move into Rentals

It is no surprise to anyone in real estate that the rental market has caught fire. Many MLSs are scrambling to expanded offerings to meet the needs of brokers who have focused on growing their property management business to meet demand. “Nobody wants to own a vacant home,” says Amy Gallagher of Century 21 Hometown. “We represent investors in buying rental property, and attract them with our strong property management business - we capture a side or two of the sale, and an ongoing business relationship that lasts years.” One thing that you can always trust consumers to do is vote with [...]

By |2018-05-03T21:25:56-07:00November 23rd, 2010|Broker-Agent Information, Main category, Strategic Planning, Technology Evaluation|0 Comments
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