Broker Back Office Powered By MLS
MLSs have taken a relentless beating by large brokers over the last year. The message was clear, help us! Brokers are fighting for their lives in a technology cold war where they see everyone as a co-petitor. Third party sites are co-petitors in attracting consumers to property search websites. MLS consumer sites are sometimes co-petitors too. Obviously, other brokers are co-petitor's, especially when it comes to the paradox of the MLS services vs. brokerage services. For many brokers today, it is hard to know who is your friend and who is your enemy. It begs the question, “why can’t we [...]