RESO Has a REALLY BRIGHT Future with its New Board of Directors!

Heading to the holidays it warms my heart to think of the amazing progress that RESO has made in 2017.  In just two years, membership has increased 500% from 125 to more than 750 members!   Every conference sells out and enjoy great satisfaction ratings from members!  And finally, 95% of MLSs have now adopted the RESO Data Dictionary and well over half of the industry has been certified on the RESO Web API! Broker membership has increased significantly – RESO Broker members now represent over 900,000 agents. Just about every large brand is a member now – Realogy and all [...]

By |2017-12-20T10:57:30-08:00December 20th, 2017|Main category|0 Comments
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IRES and Pikes Peak Launch Data Share Using RPR View™

Realtors Property Resource® (RPR) offers a feature called RPR View™ which is now the largest MLS data share in the U.S.  Since its initial Residential Platform launch in 2010, MLSs licensing their information to RPR have a choice to display their active and sold records “only to their subscribers,” or to a wider audience like “statewide,” or “all REALTORS® nationwide.” MLSs can also selectively opt into sharing with specific markets. All 1.2 million REALTORS® have access to RPR and over 700,000 REALTORS® have accounts.  RPR also has over 665 licenses with MLSs and Associations, with the majority having a policy [...]

By |2017-12-19T10:36:04-08:00December 19th, 2017|Main category, MLS Insights, Press Releases, Technology Evaluation|1 Comment
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Inside Real Estate Acquires BrokerSumo

WAV Group would like to congratulate Inside Real Estate and BrokerSumo. Inside Real Estate acquired BrokerSumo in an all cash transaction today. Both real estate technology firms are clients of both WAV Group and RE Technology. WAV Group is highly impressed by the quality of the Inside Real Estate core product, kvCORE. Inside Real Estate acquired Kunversion last year and has expanded the platform beyond team to a full broker suite. The kvCORE platform includes agent and broker lead generation websites, smart CRM, transaction management, an application marketplace, and integrations into many of the most popular applications in the industry. [...]

By |2018-08-11T03:54:41-07:00December 14th, 2017|Main category|0 Comments
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HAR Continues Success With Effective Consumer eMail Campaigns

The Houston Association of REALTORS® has long held the honor of celebrating success at the top of the MLS consumer facing website leaderboard. WAV Group has referenced this center of excellence in countless writings, research reports, and planning sessions. We turn once again to this well operated company to exhibit an example of how they are continuing to progress. One of the keynotes of driving consumer engagement is through email marketing campaigns. Today, RealInsights (the name of the HAR newsletter) is sent to an opt-in list of 800,000 consumers every two weeks! That is a vast consumer reach to promote [...]

By |2017-12-13T13:14:02-08:00December 13th, 2017|Broker Public Portal, Main category, MLS Insights, Product Management|0 Comments
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Jason Sanchez promoted to CEO of GEPAR

I am SO happy to announce that Jason Sanchez has been promoted to CEO of the Greater El Paso Association of REALTORS(R). We have worked with Jason for years. He is one on the most progressive and thoughtful leaders I have met in our industry. He has a humility blended with a passion for our industry that makes him a GREAT leader! I absolutely can't wait to see how GEPAR will continue to evolve with his Jason's energy! We will miss Sharron Ramirez too. She is an amazing leader and has done a great job of developing her team to [...]

By |2017-12-13T13:00:10-08:00December 13th, 2017|Main category|1 Comment
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Rethinking Forms Licensing – An Industry Desperate For a Solution

MLS and Association consolidation has delivered a path to solve many problems for Realtors® and brokers operating in markets where there is overlapping market disorder. With the exception of the San Francisco Bay Area, most large NFL cities have removed the need for Realtors® and brokers to subscribe to multiple MLSs, pay duplicate fees for MLS services, and manage listings in multiple systems. There are plenty of markets that should continue to purse consolidation discussions, but by and large, the MLS industry is on the right track and that is cause for celebration. However, real estate forms continue to be [...]

By |2017-12-13T12:00:51-08:00December 13th, 2017|Technology|1 Comment
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Results From Real Estate’s First HyperLocal Survey

WAV Group and other consumer research have consistently shown that buyers want neighborhood expertise above all else. It's more important to consumers than an agent’s ability to negotiate or communicate. It’s often even more important to consumers than trust. So you would think that the most common agent business model would be designed to exploit that opportunity, right? But you would be wrong. Yet if you ask agents, they will tell you they indeed have deep local expertise – often they see themselves as being the “top” local expert. But if you look at what they do in their day-to-day [...]

By |2017-12-13T11:00:56-08:00December 13th, 2017|Suveys and Research|0 Comments
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Study Says Longer Tweets are Better

Twitter for real estate is a curious strategy. There was quite a bit of discussion about Twitter in some of the Facebook groups that I am in. #thatsfunny. In all seriousness, when WAV Group evaluates the effectiveness of social media marketing and advertising (those are two different things), the numbers prove out that Facebook is far more effective in every matrix of reporting. The data suggests that Facebook is core, Twitter is niche. If you do market on Twitter as part of your surround sound system, you likely already know that Twitter extended the number of characters from the old [...]

By |2017-12-13T09:00:10-08:00December 13th, 2017|Broker Technology Research, Main category, Marketing, Strategic Planning, Suveys and Research, Twitter for Real Estate|0 Comments
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Holiday Lights Obsession, Explained

No, my house has not been featured on “The Great Christmas Light Fight.” My thousands of lights are neither programmed nor synchronized to holiday music. The International Space Station can’t see my Bainbridge Island, Washington home from orbit. I am just a guy who every year, for the last 20-plus years, has found the time to squeeze in dozens of hours to brighten our home for the holidays. From climbing ladders and walking on our high-pitched (formerly wood-shake) rooftop, to donning lights, stars and a blazingly bright cross made by our then 8-year old son and his granddad, to blanketing [...]

By |2017-12-12T17:00:54-08:00December 12th, 2017|Main category|0 Comments
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One Simple Tip for MLSs to Take Credit for Their Lead Generation Power!

This year I am proud to say that through our member satisfaction survey efforts with our MLS partners we have been able to survey over 250,000 real estate agents and brokers. We have learned a lot about where the real perceived value of an MLS is derived. While many respondents are very satisfied with the technologies, training and support offered by their local MLS, few appreciate or even understand the marketing power that a multiple listing service delivers to them. Just think about it, MLSs offer a myriad of ways to help brokers succeed and yet get VERY LITTLE credit [...]

By |2017-12-12T08:00:39-08:00December 12th, 2017|Main category|0 Comments
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FBS and ARMLS: 10 years done, more to come

When you are a technology provider and can say you've had a client for more than a decade, you've really have achieved something remarkable. FBS has been providing its Flexmls software to ARMLS, the largest MLS in Arizona, and its more than 38,000 subscribers for the last decade. When you also announce you've just signed a new multi-year contract extension with that same client, you've achieved something exceptional. That's the news from Fargo, North Dakota today and Michael Wurzer, CEO of FBS, Creators of Flexmls. According to their news release, what has made the relationship long-lasting is leadership that are [...]

By |2017-12-11T13:14:52-08:00December 11th, 2017|Main category|0 Comments
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eXp Realty Named a Best Place to Work in Glassdoor’s 2018 Employees’ Choice Awards

I just love to see great companies in our industry get recognized BEYOND the real estate industry for their hard work and dedication to building a strong corporate culture.  eXp REALTY’s growth over the past year has been unprecedented, They have grown from 1000 agents to over 5000 agents in less than 18 months.   Revenue growth, according to their Q3 earnings report was up. Revenue increased 203% to a record $48.1 million from $15.8 million in the third quarter of 2016. This represents 22% growth quarter-over-quarter, from $39.6 million in the second quarter of 2017. Gross margin grew 96% year-over-year for [...]

By |2017-12-06T14:15:58-08:00December 6th, 2017|Broker-Agent Information, Marketing|0 Comments
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