Big Data Can Drive Bigger Broker Margins
WAV Group spends a lot of time consulting with brokers on how to re-margin their business. We published a paper in 2013 called Harvesting Business From Broker Data. That paper characterized the methods that we developed with a number of brokers to harvest business from across the enterprise of title, mortgage, residential, relocation, insurance, commercial, and property management businesses. It has worked very well for many brokers to recapture repeat transactions and new business though cross sell. In many ways, the rethinking that went into the thesis around harvesting business across the enterprise was the first intellectual break from the [...]