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21 07, 2016

Will Zillow Win The MLS Data Aggregation Wars

By |2018-05-03T21:23:11-07:00July 21st, 2016|Broker-Agent Information, MLS Insights|0 Comments

A new war over data management has broken out among America’s largest technology firms, and no clear winner is in sight. To begin, it may be best to level set around what data aggregation is. For brokerage firms or technology companies that leverage MLS data in software, they are pulling MLS data feeds. When you are pulling more than one feed, you are aggregating MLS data. Brokerage firms and software companies that have hired WAV Group to streamline their data aggregation systems know that we have always focused on the three leading firms that have been aggregating MLS data for [...]

14 06, 2016

Backed by Google, Zillow Set to Become Online Brokerage

By |2018-05-03T21:23:13-07:00June 14th, 2016|Broker Technology Research, Broker-Agent Information|0 Comments

Real Estate is not just an online thing. It’s a global thing. People buy houses all around the globe, and in many nations – the notion of online real estate is hot.  In the small nation of England, companies valued at £312m, or £40m Housesimple along with easyProperty and eMoov are all trying to make a go of it with significant venture backing. Online real estate is ripe for the taking. Zillow Group will not need to go out for additional funding to pivot to online real estate.  The company is valued at over $5B and is operating at a run [...]

7 03, 2016

IRES® MLS Passes Zillow® In Consumer Engagement

By |2018-05-03T21:23:21-07:00March 7th, 2016|Broker Technology Research, MLS Insights, Press Releases|0 Comments

The Internet is the largest free market economy in the world. According to Siri™, 2.954 Billion people use the Internet every month. In the real estate industry, more consumers go to Zillow® than any other single real estate website. But that is changing. Some MLSs like IRES are actually drawing more consumer engagement in their local market and it is making a significant difference to MLS participants. MLSs measure listing engagement with their websites and syndication websites using services like ListHub™ and ListTrac™. These companies either get traffic statistics directly from publishers (like Zillow) or put tracking software on websites that [...]

3 02, 2016

Will Zillow’s New Stripes Cause Stock to Decline

By |2018-05-03T21:23:24-07:00February 3rd, 2016|Main category|0 Comments

WAV Group does a lot of work on Wall Street. We work with leading analysts to deliver research and insights from Main Street about what is happening behind company shareholder reports. Z is making some significant strategic changes and it will be very interesting to see how the market reacts. It may be poised for incredible growth or the slide the stock has experienced may continue. Media Company vs. a Product Company Zillow Group® has been traditionally valued as a media company. Purchasing product companies like DotLoop change that. Expunging MarketLeader™ after buying DotLoop is asymmetrical. Marketing tools like MarketLeader™ are aligned [...]

27 10, 2015

WAV Group Partnering With MLSs On Zillow Survey

By |2018-05-03T21:23:32-07:00October 27th, 2015|Main category, Our Services|3 Comments

WAV Group is recruiting MLS and broker participants for a study to get an understanding of what these groups of people think about their relationship with Zillow. This study is funded internally at WAV Group. What do home buyers think of the service What do home sellers think of the service? What do renters think of the service? What do Property Managers think of the Service What do Premier Agents think of the service? What does Premier Mortgage think of the service? What do real estate brokers of all sizes think of the service? By participating in the study, you [...]

19 08, 2015

DotLoop and Zillow

By |2018-05-03T21:23:36-07:00August 19th, 2015|Broker-Agent Information, Main category, Our Services|5 Comments

As far as I know, DotLoop customers were happy enough with the product and service until the announcement that the company was being purchased by Zillow. That news, along with the $108M price tag of the acquisition was the fundamental buzz at Inman Connect conference last week. About the price of $108 Million. Typically companies’ sell for a multiple of profit – 6x to 10x profit is not bad. The last acquisition of this type was the Real Estate Digital deal, which sold for a much lower multiple than DotLoop. In the case of DotLoop, it looks like Zillow paid [...]

23 07, 2015

Is Zillow A Great Broker?

By |2018-05-03T21:23:38-07:00July 23rd, 2015|Broker-Agent Information, Main category, Our Services|3 Comments

Zillow is not a broker. Well, technically they are registered as a brokerage in many states and hold brokerage licenses, but they do not market themselves as a brokerage. The point is that they provide a lot of broker-like support for agents that are noteworthy and remarkable. There are plenty of brokers who can take a page out of their book and improve their business. Specifically, brokers can learn from the way that Zillow provides technology tools and communicates and trains agents. Wth the acquisition of of a transaction management solution they complete a broker-like set that includes agent websites [...]

8 07, 2015

Listingbook Delivers A “Better than Zillow” Platform to 500,000 Agents

By |2018-05-03T21:23:39-07:00July 8th, 2015|Main category, Press Releases|1 Comment

Greensboro, N.C. – July 8, 2015 – After four years and a six millions dollar investment in its commitment to deliver the best search experience that an agent can provide their clients, Listingbook has recently deployed its new platform in the San Diego MLS market. The addition of San Diego County’s MLS Sandicor marks the 35th deployment of the new Listingbook system, covering over 500,000 real estate agents nationally. Listingbook was designed for real estate agents to give consumers the most up-to-date and comprehensive search experience allowing them to “search like an agent”, while enabling the agent to view the [...]

25 06, 2015

Trulia in the Zillow Era

By |2018-05-03T21:23:40-07:00June 25th, 2015|Main category|0 Comments

As an analyst for many brokerages, franchises, and MLSs, WAV Group looks carefully at reports from publishers to understand dynamics that can be leveraged to enhance performance. Sometimes, we encourage firms to keep their strategy the same. At other times we encourage trying something new or redeploying investment. I like Trulia’s reporting. It is something that other publishers (including their parent company) could benefit from. Below I will provide a discussion about each. Leads – in their purest form, leads count. Even bad leads. If you are a broker and you are not producing leads for your agents, you may [...]

22 04, 2015

Zillow/Trulia Executive to Headline San Diego REALTOR® Expo

By |2018-05-03T21:23:46-07:00April 22nd, 2015|Main category, Marketing, Press Releases|0 Comments

Largest REALTOR® Event in San Diego County Explores Industry Changes SAN DIEGO, CA--(Marketwired - April 22, 2015) - With the recent Zillow-Trulia merger and changes to real estate listing syndication in San Diego, what is the future of online real estate search portals? That's the big question to be answered by a panel of real estate marketing heavyweights -- including Zillow/Trulia Vice President Curt Beardsley, WAV Group Consulting Partner Victor Lund, and Move/Realtor.com Vice President Russ Cofano -- at the annual San Diego County REALTOR® Expo & Conference on Friday, April 24. WHAT | The annual San Diego County REALTOR [...]

7 03, 2015

Direct Feeds to Zillow Group

By |2018-05-03T21:23:49-07:00March 7th, 2015|Main category, MLS Insights, Strategic Planning|3 Comments

MLS RETS servers are designed to deliver IDX, VOW, and Full Data feeds to brokers and their vendors. With few exceptions, they were not purpose built for sending listing syndication feeds to publishers. Syndication feeds are the domain of Listhub. With Listhub’s support of Zillow Group’s websites going away, you must act now to determine what your plans are. MLS RETS Servers are emerging with new features that blend in Syndication support for Direct Feeds to Publishers like the Zillow Group. The defining difference between Listhub and direct feeds may be complex or simple. The complex path is considered by [...]

23 12, 2014

Spending Over $60K Per Month on Zillow

By |2018-05-03T21:23:51-07:00December 23rd, 2014|Broker Technology Research, Main category|1 Comment

It is not very hard to find out who Zillow's top customers are. Just visit the website and look at the Agent Reviews section. One of those top customers is Samer Kuraishi Group from the Washington, D.C. area. Samer is a second generation real estate agent. The brokerage, A-K Real Estate, Inc. ("A-K") is a boutique 40 agent firm, located about two blocks from the White House, that was founded by his father. Together, they have grown the company significantly, supporting consumers in Maryland, DC, and Virginia. Much of the company's growth has happened over the past few years and was [...]