- The step-by-step formula that took two markets from first conversation to signed agreement in weeks, not years
- The reasons most mergers stall, and exactly how to get past each one in your region
Use code "Merger" at checkout for a free copy.
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The Merger Formula: How Two Markets Got It Done in Three Weeks Plenty of associations and MLSs have sat around a table and talked about merging. Far fewer have gotten it done. The conversations stall on the same predictable obstacles: governance, legacy pride, naming, and the fear of who wins and who loses. Meanwhile, brokers keep paying duplicate fees, entering listings in multiple systems, and absorbing the cost of fragmentation. WAV Group research shows 42% of agents nationally belong to more than one MLS just to do business. MIAMI REALTORS® and Broward, Palm Beaches & St. Lucie REALTORS® broke the pattern. They built a combined organization of roughly 93,000 professionals, brought MIAMI MLS and BeachesMLS together, and reached their core agreement in about three weeks. Authored by Marilyn Wilson, this case study reveals the sequence they followed and turns it into a repeatable roadmap for your market. Inside the report you will find:
Use code "Merger" at checkout for a free copy. -
What It Really Takes to Build a Successful Organization After a Merger Merging two associations or two MLSs is hard. Building one respected, high performing organization out of that merger is even harder, and it is the work most leadership teams underestimate. WAV Group's new report, authored by Marilyn Wilson, examines what actually happens in the 12 to 24 months after a merger vote passes, and why that window determines whether the new organization thrives or quietly remains two organizations operating under one name. Drawing on decades of WAV Group's work with associations and MLSs across the country, including direct insight from leaders who have completed some of the largest mergers in the last two years, this report identifies the predictable places post-merger integration goes wrong, from fights over naming and lingering "us versus them" language to one legacy group dominating another. More importantly, it lays out what successful associations do differently. If your board or leadership team has recently completed a merger, or is considering one, this report will help you move past the vote and build the organization your members actually need. The goal was never just 1 + 1 = 2. Download the report to learn how the strongest post-merger organizations get to 1 + 1 = 5. Download the full report to get the roadmap your leadership team needs. Use promo code "Merger" at checkout for a free copy.
