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10 01, 2017

About MLS Client Portals

By |2018-05-03T21:22:57-07:00January 10th, 2017|Broker Technology Research, Broker-Agent Information, MLS Insights, Twitter for Real Estate|Comments Off on About MLS Client Portals

This afternoon I was able to enjoy a delightful conversation between two very bright, very experienced real estate CEOs – Greg Robertson of W&R Studios – makers of CloudCMA and CloudStreams, and Michael Wurzer, CEO FBS Data Systems, makers of FlexMLS (America’s second largest MLS vendor). The discussion centered on speed, design, delivery, among other things. It all went down on Twitter. If you love real estate technology - @gregrobertson and @mwurzer are must follows. Bigger Considerations? Stakeholders in the MLS client portal services are a combination of broker interests, agent interests, and by extension a consumer interest. I wonder [...]

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6 01, 2017

2017 Inman Influencers List, SP200 Honors WAV Group Clients and Leaders

By |2018-05-03T21:22:57-07:00January 6th, 2017|Main category, Suveys and Research|Comments Off on 2017 Inman Influencers List, SP200 Honors WAV Group Clients and Leaders

The impact of the annual reveal of both the Inman Influencer List and the Swanepoel Power 200 is like a social media cannon shot: you can hear the buzz everywhere. The fact that this year, these leadership lists were released nearly simultaneously makes the buzz near deafening. The rush you get seeing your name on either – and in some cases, both – of these prestigious lists never gets old. And nor does the surprise of discovering those who are “missing” – exceptionally worthy influencers and incredibly powerful leaders who didn’t make either list. For many, it must be a [...]

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20 12, 2016

What Will DocuSign Payments Mean for Real Estate?

By |2018-05-03T21:22:59-07:00December 20th, 2016|MLS Insights|Comments Off on What Will DocuSign Payments Mean for Real Estate?

The ability to set recurring payments through DocuSign Payments is coming and will be a boon to the leasing, event space rental and other industries. DocuSign Payments will also support ACH and Electronic Check Payments in the future which will be a perfect fit for Earnest money deposits. As the industry standard for eSignature, DocuSign offers a major contribution to real estate. There are two major forms companies that provide services to the industry – ZipForms® and Instanet Forms ™. In the case of Instanet®, they offer Authentisign ™, in the case of ZipForms, agents have a choice to use [...]

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1 12, 2016

Time For Brokers To Clean Up Online Profiles

By |2018-05-03T21:23:01-07:00December 1st, 2016|Broker Technology Research|Comments Off on Time For Brokers To Clean Up Online Profiles

Real Estate Agent and Brokerage Profiles Online are a mess. Specifically, agent and broker profiles on the broker website, Zillow, Realtor.com, and Homes.com are naturally in disarray at this time of year. With transaction volume low during December, it is a very good time to clean everything up. Most brokerages audited by WAV Group consulting average 10% inaccuracy, which reduces lead generation and undermines a firm’s online reputation. Start With Data Collection It is a relatively easy task to collect the data necessary to update profiles. Start with your offices. “Offices have identities,” says Marilyn Wilson, partner with WAV Group. “When [...]

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17 11, 2016

2017: The “Magnificent 7” Tech Trends to Watch

By |2018-05-03T21:23:01-07:00November 17th, 2016|Broker Technology Research, Main category|Comments Off on 2017: The “Magnificent 7” Tech Trends to Watch

When Gordon Moore, Founder of Intel, in 1965, observed that the number of transistors per square inch on integrated circuits had doubled every year since its invention, “Moore’s Law” has become the predictor of what’s happening in technology. Granted, in 1975, the “law” was changed to say every two years and since then, modified often to say every 18 months, but the point remains the same – technology in the lab progresses wickedly fast. Today’s Moore’s Law is the moniker to describe changes in more than technology, including social and economic change, changes that technology has helped to speed up. [...]

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17 11, 2016

Homes Portal Jumps Into Responding To Consumers

By |2018-05-03T21:23:01-07:00November 17th, 2016|Broker Technology Research|Comments Off on Homes Portal Jumps Into Responding To Consumers

The top online real estate search destination Homes.com recently announced a new lead conversion tool that solves one of the industry’s most puzzling weaknesses—timely consumer responsiveness. More than half of real estate consumers consider response time before selecting their agent. Yet, research by WAV Group indicates that 48 percent of buyers never receive a response and those that do wait an average of 15 ½ hours. The Instant Response Technology (IRT) by Homes.com, comprised of a fresh Lead Concierge service and a location-based application TalkNow, aims to boost REALTORS’ ability to successfully capture those leads by enabling faster direct communication with [...]

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17 11, 2016

The Battle of Consumer Profiles

By |2018-05-03T21:23:01-07:00November 17th, 2016|Broker Technology Research, Suveys and Research|Comments Off on The Battle of Consumer Profiles

Long the bible of consumer data in residential real estate, NAR’s venerable Profile of Home Buyers and Sellers now has competition. With the 2016 Profile, which was released on Halloween and is based on a massive survey of both buyers who have participated in recent residential transactions, NAR celebrated 35 years of annual publication.  When the Profile was launched in 1981, Ronald Reagan was inaugurated for his first term, “Raiders of the Lost Ark” opened in theaters and the median value of a home was $55,300.[1] in recent years, the Profile has been the source of information that defines residential real [...]

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17 11, 2016

Strategic Planning – More Critical Than Ever Now!

By |2018-05-03T21:23:01-07:00November 17th, 2016|Strategic Planning|Comments Off on Strategic Planning – More Critical Than Ever Now!

Never before has our industry been moving more quickly.  Industry initiatives like UpstreamRE, Broker Public Portal and AMP are coming are way.  Consumers are looking for more and more transparency. Agents must learn how to use technologies effectively if they are going to survive working with Millenials. What is YOUR organization doing to adapt and adjust to the fundamental changes that are upon us? WAV Group conducts strategic planning sessions regularly for MLSs, Associations, Brokerages and Technology companies. There are five fundamental questions that every organization needs to ask itself today. What’s our organization’s TRUE value?  If your organization was [...]

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15 11, 2016

To Zap Or Not To Zap

By |2018-05-03T21:23:02-07:00November 15th, 2016|Broker Technology Research, Broker-Agent Information, Recruiting|2 Comments

That is the question for many brokers today who are part of the Realogy® Franchise Group. This group includes brokers who may be a member of any number of franchises spanning Century 21®, Better Homes and Gardens®, Sotheby’s®, Coldwell Banker®, ERA®, and some others. As WAV Group detailed in this case study of BH&G Metro Brokers in Atlanta – the Zaplabs platform is excellent – combining an effective mix of agent website, CRM, Lead Management and other vital agent business tools. But the question to Zap or not to Zap is really not a question about technology at all. It [...]

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19 10, 2016

Down on the Farm with Data

By |2018-05-03T21:23:03-07:00October 19th, 2016|Broker Technology Research, Broker-Agent Information|Comments Off on Down on the Farm with Data

The most famous mash-up of valuation data and marketing applications was Zillow’s “Zestimate,” the centerpiece of Zillow’s national launch in 2006.  Zillow’s PR folks at the time positioned their new tool aggressively.  I was VP of Public Affairs at NAR at the time, and I will never forget the phone calls we received from national reporters suggesting that maybe now consumers would no longer need Realtors to sell their homes because they could find out their home values online. Though the early Zestimates needed further refinement, there’s no doubt that the launch was a tremendous PR success.  Automated valuation models [...]

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10 10, 2016

Elm Street Technology Poised for Acquisition Growth

By |2018-05-03T21:23:04-07:00October 10th, 2016|Press Releases|Comments Off on Elm Street Technology Poised for Acquisition Growth

Prem Luthra founded Elm Street Technology this year, and they are off to a fast start. Before founding Elm Street Technology, Luthra was a member of the senior leadership team at Real Estate Digital when the company was sold to Nationstar Mortgage, the parent company of Xome. After serving as Xome’s Chief Marketing Officer for over a year, Luthra decided to leave Xome to pursue his vision of creating Elm Street Technology, which he formed in February with a group of investors. In July, Randall Kaplan joined Elm Street as its Chairman through the first acquisition, Listingbook. In September, Elm Street [...]

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14 09, 2016

3 Takeaways From The Florida Realtors Convention

By |2018-05-03T21:23:05-07:00September 14th, 2016|Broker Technology Research, Main category|Comments Off on 3 Takeaways From The Florida Realtors Convention

In Orlando, Florida, the energy was electric, the attendance was impressive (several thousand) and the headliner was Jay Leno. Florida Realtors marked their 100th anniversary with a bash that will be long remembered, a hallmark salute to the accomplishments of one of the largest and most enduring state trade associations in America. For me, it was a return trip to a convention I knew well, having been an architect of a major sponsorship by my one time employer, Great Western Bank, many decades ago. The quick trip I took from Seattle to Orlando was well worth the investment, and it brought a [...]

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