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Why Agents Should Never Use Personal eMail

I saw a news article recently about why real estate agents should use their personal email addresses. The article talked about the 10,000 selfish reasons why it benefits the Realtor®. It was a grand display of the underbelly of self-centered real estate professionals. I am here to tell you that using a personal email for real estate business is STUPID and perhaps illegal. The communications between a real estate agent and a consumer are subject to the real estate laws in your state. They are communications that happen under the supervision of the agent’s real estate broker. They are covered [...]

By |2018-05-03T21:23:23+00:00February 19th, 2016|Broker-Agent Information, Main category|0 Comments

When to Text and When to Email

I have a 13-year-old daughter. Her style of communication is very different than mine. In truth, I spend a lot of time talking to her along with my younger and older staff members about effective communications. I think that business leaders need to have this conversation with their flock to set expectations. Here are some questions to hydrate the conversation. When is it appropriate to pick up the phone? When is it appropriate to send a text message? When is it appropriate to send an eMail? When you look into the palm of your hand, you have a powerful communication [...]

By |2018-05-03T21:23:24+00:00February 2nd, 2016|Main category|0 Comments

Is Email Volume Killing Your Company?

Lingchi is the roughly the word that the Chinese use to describe a form of torture whereby a person is executed by 1000 cuts. Dying the death of a thousand cuts has become a familiar business term that can have any range of meaning. WAV Group fielded a question from large brokerage firm – "how do we reduce email in our company?" Communication in a company is good, but too much communication as an adverse impact. What follows is my reply. Calculate the spoilage - If it takes each member of the company an hour to clean out their inbox [...]

By |2018-05-03T21:23:31+00:00November 3rd, 2015|Broker-Agent Information, Main category|1 Comment