MLS Customer Experience Index
Know What Your Subscribers Need. Lead With Confidence.
The MLS Industry Is Under Pressure. As a Leader You Need to Listen to Your Customers. Litigation. Consolidation. Legislative threats. New AI Technologies. The questions coming at MLS executives right now are bigger and more urgent than anything the industry has faced in years. When organizations are faced with uncertainty the best strategy is to get back to the basics of listening to your subscribers.
WAV Group’s Customer Experience Index (CXI) gives you the subscriber intelligence to make confident decisions — in uncertain times and beyond.
Join The Customer Experience Index
What CXI Is and What You Get
CXI is a structured subscriber research program built specifically for MLSs. WAV Group surveys your subscribers, benchmarks results against the broader MLS industry, and delivers a clear picture of what your market values, what they do not, and where you have work to do.
It is not a satisfaction survey. It is a leadership tool.
Each CXI engagement includes:
- A full subscriber survey designed and administered by WAV Group
- Industry benchmarking against MLS peers
- A detailed results report with prioritized findings
- A strategic debrief with Marilyn Wilson
- Ongoing access to trend data as a CXI participant


Lead Through Uncertainty — and Set Smarter AI Priorities
When the industry gets loud, the instinct is to focus inward. But the MLSs losing ground today are the ones that stopped listening to their subscribers. CXI gives you a direct line to your market at the moment when that connection matters most.
Know which services your subscribers value most. Know where expectations are not being met. Know how you compare to your peers. Know where to focus — and where not to. That clarity extends to AI as well. Every MLS is being asked about artificial intelligence. Most are making investment decisions based on vendor pitches and industry conversation. CXI lets you answer the AI question with your own data and industry trends from markets all across North America.
Find out
- What your subscribers actually want from AI-enabled tools
- Where they see the biggest gaps
- What investments will deliver real value in your specific market before you commit resources
Ready to Cut Through the Noise and Listen To Your Subscribers?
Schedule a 30-minute conversation with the WAV Group team to learn how CXI works and whether it is the right fit for your organization.