Make a lasting IMPACT for your business.
WAV Group can help you optimize your business or association

The WAV Group can help you make smarter technology decisions and guide you to new breakthroughs and paths to success. Areas we can help with include:
- Facilitating comprehensive strategic planning initiatives
- Evaluating and selecting real estate technology solutions
- Designing and executing research programs
- Providing strategic PR plans and execution
- Helping you to develop and launch your next product
- Creating & executing custom marketing plans
- Recruiting senior level executives whose experience can drive excellence in your company
The WAV Group is ready to take your association or business to the next level and committed to creating your next wave of success!
Did you know that the WAV Group offers:
Real estate is suffering from AI misinformation
History repeated itself at Inman Connect San Diego this week. Once again, after sitting through AI session after AI session on the first day, I was struck by how much confusion still exists in the real estate industry. As I experienced in early June after attending NAR Midyear, the AI "experts" on stage gave incomplete, misleading, or simply wrong information. One example just floored me. During an AI panel, a presenter [...]
Why Brokers Need Better Visibility into Tech Engagement to Deliver more Effective Training
Technology is one of the largest expense items on a broker’s P&L. CRM systems, marketing automation, lead nurturing tools, CMA platforms, websites and social media services are just a few of the technologies brokers offer today. They feel like they have to offer a robust suite of tools to compete effectively today. But ask most brokers how many of their agents are using those tools consistently, and the answer is usually, “I’m not sure.”
MLS MCP servers are here – see the one David Gumpper built for real estate AI
Ira didn’t mince words. MLSs are at a turning point. “If they don’t provide MCP servers to their participants, brokers and vendors will build their own. And those systems will bypass the MLS entirely.”
Victor Lund Joins M&A Pannel this Thursday at Inman Connect San Diego
We’ll be getting into the mechanics of how capital, founders, and strategy come together to shape what’s next in real estate technology.
How MLSs Can Deepen Broker Partnerships with Broker-Branded Dashboards
The relationship between brokers and their MLSs has evolved—and so have broker expectations. According to the WAV Group Brokerage Utilization and Access Study Part 2, brokers are no longer just looking to the MLS for listing access. They’re looking for help simplifying the overwhelming tech environment agents operate in every day.
MLS Forced Password Reset
Dealing with this minor inconvenience is vastly better than dealing with a data breach or a system outage, which was not the case here.
What buyers look for in a brokerage
You’re not just selling a business. You’re selling years of leadership, decision-making, market insight, and trust. It’s personal – and that’s what makes it powerful. But buyers don’t make decisions based on emotion. They’re looking at your brokerage through a different lens: return on investment.
Historic Merger Creates North Texas Real Estate Powerhouse: MetroTex and CCAR Unite to Form 40,000-Member Association
Major consolidation strengthens advocacy, reduces costs, and expands professional development opportunities for Dallas-Fort Worth area REALTORS®.

Our newsletter to your inbox!
No spam, just real estate news.
"*" indicates required fields
Our newsletter to your inbox!
No spam, just real estate news.
"*" indicates required fields
OR - Stay updated as soon as an article is published!
WAV Group leadership reaches thousands of followers on Facebook, Twitter, LinkedIn and more.
Follow, share, like, or link with us on Social Media:








