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Home2018-08-10T07:25:05+00:00

Strategic Planning

Find opportunities to create organizational breakthroughs

WAV Group PRO Plan

A strategic process to outline measurable goals, design action plans, and participate in execution throughout the year.

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See the newest WAV Group research here or contact us for help with your next  project

Marketing Services

Seek ways to approach awareness of your brand and services.

WAV Group Marketing

Designing and adapting marketing plans in delivering optimal consumer engagement to your brand.

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See the newest WAV Group research here or contact us for help with your next  project

PR & Communication

Deliver the right communication at the right time.

WAV Group Communications

Crafting communication based on industry knowledge and consumer behavior to promote your company.

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Technology Services

Find the glue to make technology work for your business.

WAV Group Technologies

Streamline costs and deployment of technology to be in alignment with business goals and objectives.

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Product Management

Scrutinize the effectiveness of your application.

WAV Group Product Advisory

Adoption through product review, user experience and interaction design, and sophisticated product road map.

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WAVes of Change™

Keep current on industry trends and happenings.

WAVes of Change™ Series

Keep your organization ahead of the wave by keeping current in industry trends and happenings.

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See the newest WAV Group research here or contact us for help with your next  project

Research & Surveys

Keep current on industry trends and happenings.

Research & Surveys

Keep your organization ahead of the wave by understanding what is happening within the industry and consumers.

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See the newest WAV Group research here or contact us for help with your next  project

Hire WAV Group

WAV Group can help you optimize your business or association

The WAV Group can help you make better technology decisions and to find new breakthroughs and paths to success. Areas we can help with include:

  • Facilitating comprehensive strategic planning initiatives
  • Evaluating and selecting real estate technology solutions
  • Designing and executing research programs
  • Providing strategic PR plans and execution
  • Helping you to develop and launch your next product
  • Creating & executing custom marketing plans
  • Recruiting senior level executives whose experience can drive excellence in your company

The WAV Group is here to help you take your association or business to the next level and create the next wave of success!

 Did you know that WAV Group offers:
  • Executive management recruiting services
  • Strat Planning services for Associations
  • Technology and evaluations services for Brokerages, MLSs & Associations
  • Consumer Research, Industry Surveys & White Papers
  • Crisis PR expertise & support
MLSs
Brokers
Assn
Tech
  • MLSListings

MLSListings Turns Data Into News

September 17th, 2018|0 Comments

In any market, the transactions that define market trends are evident in MLS data more clearly than any other data source. However, third party companies like portals and public record firms have become the de facto source of market information to the major media outlets. A number of years ago, the Council of MLSs (CMLS) explored hiring a Chief Economist and a PR firm to position MLSs as the most [...]

The Emergence of Dark Social

September 17th, 2018|0 Comments

I was starting to hit my stride helping companies integrate social media into their Public Relations programs when I was mugged by Dark Social. If you are not familiar with the term Dark Social, I wasn’t either, until recently. At first, I thought Dark Social was somehow related to the Dark Web. Fortunately, I was wrong.

  • Brand Word Cloud

Tune-Up Your Listing Presentation

September 17th, 2018|0 Comments

There is nothing more important in real estate than the listing presentation. It is the single most place where you position yourself as the prize, not the contestant. If you want to convert new clients predictably and sustainably, the listing presentation is the first place to start.

MLS Fair Input Guidelines

September 17th, 2018|0 Comments

Mitch Skinner of the law firm, Larson Skinner did a wonderful post on their website that drafted a framework around MLS Fair Input Guidelines. This is a major topic for our nation’s MLSs and it is time for collaboration and thought leadership. Let me begin by complimenting Skinner on his efforts. If you have not seen the post, you may want to buzz over and look at A Conversation About Fair Input Guidelines before contemplating this article. My hope is that this will be on the agenda at the upcoming fall conference of the Council of MLS in Orlando, hosted by My Florida Regional MLS.

Association Powered Open House Surge in Florida

September 14th, 2018|3 Comments

The National Association of REALTORS® put forth a great concept for REALTOR® Associaons to launch in their local markets called Open House Weekends™. The idea is born around cooperation between advertising companies and local Associations to pull together an open house blitz.

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WAVes of CHANGE: Is your Association or MLS a subscriber?

Your Association or MLS could send one top exec to 4 conferences to meet with two dozen industry leaders and spend $10,000 or for 70% less, each quarter your entire leadership team can learn about the “must know” trends, topics and emerging issues with a WAVes of Change subscription. Call us for details at 805-748-9118.
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