About Victor Lund

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So far Victor Lund has created 1110 blog entries.

How to Name Your Business and Avoid the Branding Errors Fresh Entrepreneurs Make

When establishing a business in any particular industry, you must first gather a deep understanding of your industry, prepare a proper business plan, build a suitable website, and develop a brand strategy that best suits your company and target audience. 

By |2022-11-22T10:37:33-08:00November 22nd, 2022|Business Intelligence, Marketing|0 Comments

The Broker Business Intelligence Gap

Here at WAV Group, we invest a lot in business intelligence. Business intelligence is a broad term that can mean a lot of things. We define it as a 360-degree review that combines the collection of information from a variety of sources, then benchmarked against peer groups.

Two Amazing Cultures Come Together to Create One Great Company

Richardson Properties in San Luis Obispo, and their family-like culture and team, have found an amazing merger opportunity with LIV Sotheby’s to create Richardson Sotheby’s International Realty.

kvCORE Innovates Around Helping Agents Stay Connected to Clients

This past week, Inside Real Estate, the developers of kvCORE released two features that are sure to have an impact on maintaining client relationships. They announced the release of CORE Home and of Sell Pages. In many ways, these two products reimagine very popular data driven applications that consumers love and demand. 

Switching Technology Needs to Deliver an Improvement of 10x

WAV Group is conducting a national study for brokers only to take the temperature of the current market of real estate brokerage technology. This type of research tells you a few things. First, it tells you what you need to focus on. Secondly, it allows you to track satisfaction with the products that you have replaced to see if you have moved the needle.

Defending Against Ransomware Attacks and Other Cyber Security Tips

October is cyber security month and everyone operating real estate systems needs to be vigilant to reduce the likelihood of getting hacked. This post was inspired by an article in the recent CoreLogic RESMagazine by Matt Cohen about Security Auditing vs. Penetration Testing.

Facebook Death by Advertising and the Broker Public Portal

By now, you likely know that the Broker Public Portal and Homesnap have dissolved their joint venture. Much in the way that social media sites should hold true to limiting algorithm advertising and display all of my friend's feeds, the Broker Public Portal will display every listing and are committed to being ad-free.

Where Will Zillow Go Next?

This week, Zillow announced that Stan Humphries is retiring. He is an economist and the person that some have called the father of the Zestimate. The primary reason we looked at Zillow’s financial history today was in reference to this change in leadership.

GO Network Grows Through Training

One undeniable superpower of the Keller Williams brand is training. Keller Williams GO Network has taken education of their agents to the next level. While Keller Williams is not the only company focused on training, they do happen to be revered by many, to be the leader in education and training in the real estate industry.

California Rental Listing Service Launches

In a joint press release, the CALIFORNIA ASSOCIATON OF REALTORS® (C.A.R.) and Rental Beast announced they are partnering up to launch a California statewide rental search site. The plan is for the state to sponsor the program that invites REALTORS®, brokers, and their MLSs to collaborate on delivering the most comprehensive rental search serving consumers across the state, and America.

Building a Fast-Growing Company

There is no doubt that entrepreneurs with a successful track record and celebrities with plenty of name recognition have a fast track to successful launches. When companies tie great products with influencer marketing to drive product launches, this is an achievement that normally takes years to accomplish. If you have a product launch in your future, WAV Group would love to discuss the right strategy that will power up your success.

May I have Your Attention Please

In our efforts to stay connected, we connect to everything and often connect to many things at once. Our efforts to stay connected are notably separating us from the strong bonded connections that we need to succeed. Do you command attention with the people that are important to your success?

By |2022-10-12T14:44:24-07:00October 14th, 2022|Clients, Our Services, Thought Leadership|0 Comments