OneKey MLS is expanding its consumer strategy by powering OneKeyMLS.com with Broker Public Portal technology and contributing listings to Cribio, the national MLS-driven search platform. The move strengthens broker attribution, enhances consumer trust, and advances an industry-owned model designed to scale nationally without advertising or referral diversion.
This isn’t just a financial deal; it’s a declaration that our industry’s future shouldn’t rest in the hands of ad-funded gatekeepers or third-party vendors.
The Broker Public Portal (BPP) today announced the appointment of two new board members, Michael Barbaro, CEO of Redwith Inc. and RJ Long, managing partner of Coldwell Banker Real Properties Group.
By now, you likely know that the Broker Public Portal and Homesnap have dissolved their joint venture. Much in the way that social media sites should hold true to limiting algorithm advertising and display all of my friend's feeds, the Broker Public Portal will display every listing and are committed to being ad-free.
Broker Public Portal Chairman, Alon Chaver, has written an excellent overview of how Corporate Home Buyers pose an immediate threat to home ownership which is having a ripple effect across the industry.
Podcasts have been popular during the last decade and have flourished during the pandemic. Over 55% of the US population have listened to podcasts, and over 155 million people listen to at least one podcast every week. With over 700,000 active podcasts and 29 million episodes, choices are abundant. In real estate, here's one every agent should enjoy: Snapshot. The Snapshot podcast, featuring Homesnap’s Gayle Weiswasser, delivers solid takeaways from every episode. Gayle is easy to listen to, is a skilled interviewer, and also is a top industry expert. With over 150 podcasts to date, Gayle talks to real estate [...]
WAV Group has had the privilege of working with the Broker Public Portal since it was a concept developed by a few MLS executives and a handful of brokers from The Realty Alliance. They shared a vision for delivering a consumer search experience provided by businesses that support the consumer with buying and selling homes, not advertising. Today that vision will be carried on by four new Board Members, Dana Strandmo of BHHS (nationwide), Lacey Conway of Latter and Blum (Louisiana, Texas, Mississippi), OB Jacobi of Windermere (10 States), and Shelley Specchio of MIBOR (Indiana). From those early days, brokers [...]
It's exciting to see Greater Southern MLS, an emerging, broker-led, Association and Brokerage-owned MLS in Louisiana join the Broker Public Portal. The BPP is consistent with the vision of Greater Southern MLS to deliver tools to help secure nationwide listing exposure and leads.
If you would like to learn more about the implications of CoStar purchasing Homesnap, the technology provider for the Broker Public Portal, please register to attend a webinar on Tuesday, December 22nd, at 10 am PST/12 pm CT/1 pm EST.
In the past 12 months, the organization has generated 15,000 FREE leads for its members via Homesnap, ValleyMLS.com and the IDX feeds it facilitates for its subscribers.
If any of you have had the pleasure of hearing Joe Rand speak at places like the Inman Data Track or read one of his insightful books – How to be a Great Real Estate Agent or Disruptors, Discounters and Doubters, you know that he is one of the smartest and most client-centric leaders you will meet in real estate. Joe has been an avid fan of Broker Public Portal with Homesnap (BPP) since its inception.
The Broker Public Portal movement continues to grow, expanding with deeper integration of Homesnap with MLSs systems nationwide. This deeper integration allows agents' contacts to sync with Homesnap and adds listing edit capabilities.
