Howard “Hoby” Hanna IV’s essay, “The MLS Is Not a Product. It’s Infrastructure,” taps directly into one of the most important debates in organized real estate today. This analysis explores the growing tension surrounding MLS governance, listing distribution, AI, broker control, and the future of cooperative real estate infrastructure.
Clareity26 didn’t feel like a conference about change. It felt like a conference inside of change. More than 200 MLS executives, brokers, and industry leaders gathered in Tucson with a shared understanding that the rules are shifting in real time. From AI adoption and cybersecurity threats to private listings and legal pressure, the conversations weren’t about what might happen next. They were about what’s happening now. This was also the final Clareity Workshop after a 24-year run. That added weight to every discussion. This wasn’t just another event. It was a moment of reflection for an industry that is being [...]
The National Association of REALTORS® has released what may be one of the most important brokerage resources of the year: the Brokerage AI Policy Kit.
In the digital age, control over listing content depends on copyright law, and most brokers are inadvertently relinquishing valuable rights they could be protecting.
The recent election of Annie Hanna Cestra as Chairman of the Pennsylvania State Real Estate Commission, alongside the service of J.B. Goodwin as a Commissioner in Texas, reflects a broader national transition.
This isn’t about chasing shiny tech. It’s about profitability, process, and positioning.
How Kore's regulatory-grade blockchain infrastructure signals the dawn of fully compliant cryptocurrency real estate transactions—with Grant Cardone leading the charge.
The question isn't whether the home flipping and investor segment represents a massive opportunity—it's whether your brokerage will be positioned to capture it.
If money builds the machine, hate supercharges the engine.
The 2025 NAR Generational Trends Report from NAR just dropped, and it reads like a family portrait of America in transition. Baby Boomers are moving closer to grandkids, Gen Zers are scurrying to scrape together enough savings to buy their first place, Millennials still buy the most homes, and Boomers are the top home sellers. Here are some things agents will want to know about to better understand the differences in the generations they serve: Gen X makes the most and buys the most expensive homes Buyers aged 49 to 58 now top the income charts, with a median household [...]
When you see a leading competitor launch something new, pay attention and determine if they've gained an advantage.
The truth is that humans convert leads. And to have a high rate of conversion, those humans need to be managed and trained.
