MARIS and NorthstarMLS understand that data is one of the most coveted resources on the planet. Today, data is the water in real estate’s ecosystem. Without water, there would be no life, just as data is essential to making real estate markets function. These two mega-MLSs are working to provide agents friction-free access to data. And that ultimately benefits consumers. How? MARIS and NorthstarMLS are working together, using NorthstarMLS’s Common Data Platform, to make real estate markets in the Greater Midwest work better by unifying the marketplace around shared listing data. This effort removes the toll gate that currently forces [...]
Broker Public Portal Chairman, Alon Chaver, has written an excellent overview of how Corporate Home Buyers pose an immediate threat to home ownership which is having a ripple effect across the industry.
In the early 90s, John Giaimo founded HomeSeekers and took the company public. Since then, Giaimo has been an active real estate entrepreneur launching Realty Times, Realty Times TV, cable and satellite TV shows, and numerous other ventures. I was able to catch up with John to learn a bit more about his new venture, BringitHomeCommunities.com.
Maine Listings, one of the 6 statewide MLSs in America, now recognized they could make it easier for their brokers to onboard and transfer agents. They built a self-service portal to make it simple for brokers to add agents to their roster.
Cloud CMA now integrated with Lone Wolf Transactions including zipForms and TransactionDesk - check it out.
Not sure if MoxiWorks will replace Zap or not, but it is pretty clear that Moxi has some powerful traction. What is being done in Canada is not likely to have much bearing on what is done here in America – but it is a signal.
From 2009 to 2013, WAV Group spent a significant portion of our brokerage consulting on explaining what a Virtual Office Website (VOW) is and how it is different from an Internet Data Exchange (IDX) website. Now VOW websites are being discussed again in brokerage meetings and for good reason. Digital paper only brokers have been able to build spectacularly successful businesses that leverage IDX to develop referrals that take a 30% bite out of agent commissions. Brokers who care about the income of their agents should review this carefully.
Lone Wolf has extended the functionality of their marketplace to include the functionality of ordering title within the forms application. This saves a step for real estate professionals and makes the home purchase process more streamlined for the consumer.
The second wave of federal loan funding to small businesses includes $250 Billion earmarked to small businesses. As of right now, about $128 Billion of that money is still available. Last week, the federal government extended the benefit to independent contractors including real estate agents.
I connected with Ned Stringham from Inside Real Estate by phone to learn more about the announcement of their Home Ownership Division and was excited by what I learned.
TAKING BACK CONTROL: Top Real Estate Teams Ditch the Big Portals for Their Own Branded Google PPC and Social Media Lead Generation Campaigns
The biggest and most successful agents and teams are reclaiming control of their own brand and marketing by working with real estate focused digital marketing companies like Ylopo.
Effective January 2021, Zillow will end the free syndication of rental listings from your MLS.