When I was head of Marketing and PR at Imprev, now part of MoxiWorks, we polled industry brokerage leaders twice a year about their challenges and their take on emerging technology trends. One of the most common pain points that topped the majority of broker-owners lists year after year was that real estate tech didn’t “talk” to each other. Most real estate technology was in silos, they complained. Double, triple entry of the same data by agents into different tech tools was commonplace. The challenge remains daunting enough that the Real Estate Standards Organization formed the Cross-Platform Interoperability Workgroup. Its [...]
It is funny how trends emerge in real estate. New terms pop up and suddenly everybody is jumping on board. The latest trend that we caught wind of is the word playbook. A playbook is a grouping of activities, and in this context, playbooks are a proven, automated, and integrated set of actions that drive outcomes faster.
Founded in 2011, Matterport had already taken on more than $60 million in investment before launching powerfully in real estate by 2016. They have taken on substantially more investment since.
Cloud CMA now integrated with Lone Wolf Transactions including zipForms and TransactionDesk - check it out.
Not sure if MoxiWorks will replace Zap or not, but it is pretty clear that Moxi has some powerful traction. What is being done in Canada is not likely to have much bearing on what is done here in America – but it is a signal.
I connected with Ned Stringham from Inside Real Estate by phone to learn more about the announcement of their Home Ownership Division and was excited by what I learned.
For the first time, Creative Studio gives its clients the ability to design marketing materials from scratch. Think of it as Canva for real estate.
Buyside™, the real estate industry’s leading provider of homebuyer insights has been selected by Leading Real Estate Companies of the World as a member benefit.
Brokers – please take this survey. MLSs and an AORs – we ask you to send this survey link to your brokers. Thank you for your support with this mission-critical research on the marketplace. The survey results will be available for download here on WAV Group this fall.
For the first time, Transaction Management solutions through Lone Wolf will be marketing and selling First American Home Warranty directly to consumers.
The Comparative Market Analysis (CMA) is the script of the listing presentation. The narrative is developed using listing data.
Data is one of the superpowers exceptional online brands possess-- not just property data, but all kinds of data. Data including customer records, consumer behavior records, and a plethora of statistics from government and private sectors.