Third-Party Cookies Do Crumble With Google Chrome’s Privacy Shift
Google Chrome's phasing out of third-party cookies heralds a new era for real estate marketing. This article dives into the implications for marketers and suggests strategies to adapt, focusing on first-party data, contextual targeting, and building direct relationships with clients. Discover how the Privacy Sandbox technologies like Topics API and FLoC could reshape your marketing approach in a privacy-first future.