Your Agents Are Pasting MLS Data Into ChatGPT. Here’s What to Do About It.

It's happening in your market today. An agent copies a listing, a handful of comps and a client's notes into a consumer chatbot to draft a pricing summary or a listing pitch. No license covers that use, no audit trail records it, and nobody at the MLS knows it happened. Consumers are doing the same thing. Cotality's newly released second edition of Empowering the Real Estate Industry with AI Solutions opens with a homebuyer who uploaded an inspection report into a free AI chatbot. The chatbot produced an alarming list of defects, several of which weren't in the report at all. The buyer's agent then spent two hours separating real findings from machine-made fiction.

By |2026-11-06T13:14:26-08:00November 6th, 2026|Artificial Intelligence, MLS, Real Estate Technology|Comments Off on Your Agents Are Pasting MLS Data Into ChatGPT. Here’s What to Do About It.

Five remarkable trends from NAR’s 2026 Profile of Home Buyers and Sellers

By Kevin Hawkins The American dream of homeownership is becoming increasingly difficult to achieve. The exceptions are if you already own a home or have access to family wealth. When you go beyond the headlines announcing today's release of the National Association of Realtors' 2026 Profile of Home Buyers and Sellers, five remarkable trends jump out. Perhaps my favorite NAR research effort, the comprehensive 122-page report provides a fascinating look at how Americans buy and sell homes. This year's findings reveal a housing market increasingly shaped by cash buyers, inherited wealth, longer homeownership and the enormous challenges facing first-time buyers. [...]

By |2026-11-05T07:11:10-08:00November 5th, 2026|Real Estate Technology|Comments Off on Five remarkable trends from NAR’s 2026 Profile of Home Buyers and Sellers

REdistribute Extends MLS Partnerships With MLS First and Broker Second Strategy

Who gets paid when banks, insurers, and government-sponsored enterprises use listing data? That is the question every MLS leader should be asking right now, and REdistribute just gave a clearer answer.

By |2026-11-04T12:30:30-08:00November 4th, 2026|MLS, MLS Insights, Real Estate Portals, Real Estate Technology|Comments Off on REdistribute Extends MLS Partnerships With MLS First and Broker Second Strategy

Lundy Goes Enterprise: LoKation, Jefe, and the BoldTrail AI Rails

The question every broker should be asking is not "which AI tool should my agents use?" It is "how do I get my agents to use the tools I already pay for?" Jefe is LoKation's answer.

By |2026-11-06T07:48:28-08:00November 4th, 2026|Artificial Intelligence, Broker Information, Real Estate Technology|Comments Off on Lundy Goes Enterprise: LoKation, Jefe, and the BoldTrail AI Rails

The Power of Upsizing Your Association

Stop thinking about what you might lose. Start imagining what you could gain. When two or more REALTOR® Associations consider merging, the conversation too often focuses on what might be lost. Will we lose our identity? Our independence? Our local influence? This type of scarcity thinking often derails regional collaborations before they even get started. There's a much more compelling question association leaders should be asking:

By |2026-11-02T13:45:41-08:00November 2nd, 2026|Associations, M&A, Mergers & Acquisitions|Comments Off on The Power of Upsizing Your Association

Open Real Estate: The Brokerage and Franchisors are Bringing UpstreamRE Concept Back

On Monday, AGNT Inc. (eXp Realty and NextHome), HomeServices of America, Keller Williams Realty and Real REMAX Group announced Open Real Estate, a broker-owned national listing data-sharing initiative targeted for Q1 2027. If the pitch sounds familiar, it should. The industry has heard a version of it before, under a different name: UpstreamRE. The goal of this initiative along with BLX, Ocusell and historically, UpstreamRE, is the same - to better orchestrate  brokerage level listing management.  More of the details of this pain point is outlined below.

By |2026-11-02T11:03:48-08:00October 29th, 2026|Broker Information, Broker Public Portal, Real Estate Technology, Technology|Comments Off on Open Real Estate: The Brokerage and Franchisors are Bringing UpstreamRE Concept Back

Howard Hanna Partners with ARC Realty and Capstone Realty in Alabama

Howard Hanna has affiliated with Alabama's largest brokerage and kept its brands and leaders in place. On October 28, 2026, Howard Hanna Real Estate Services announced a partnership with ARC Realty and Capstone Realty. Both Alabama brokerages joined forces in 2022. The combined organization reports 875 agents across 12 offices and roughly $2.8 billion in 2025 sales volume on about 6,000 transactions. Howard Hanna is the largest independently owned and operated brokerage in the United States, with operations in 19 states.

By |2026-10-29T05:45:16-07:00October 28th, 2026|Acquisitions, Broker Information, M&A, Mergers & Acquisitions|Comments Off on Howard Hanna Partners with ARC Realty and Capstone Realty in Alabama

Inside AI – Episode 10 with Dominik Pogorzelski: Is AI Moving Too Fast for Real Estate?

What happens when one of the real estate industry's early AI pioneers says artificial intelligence may be moving too fast for its own good? That's one of the most interesting moments in my latest Inside AI conversation with Dominik Pogorzelski, President, MLS at Restb.ai. His prediction about the future of agentic AI is remarkably candid: "I think it'll get crazy before it settles down." Coming from someone who has spent nearly a decade helping bring artificial intelligence into real estate, that observation deserves our attention. Restb.ai is marking an unusual milestone in the world of AI: it's in its 10th [...]

By |2026-10-27T09:15:35-07:00October 28th, 2026|Artificial Intelligence, Inside AI|Comments Off on Inside AI – Episode 10 with Dominik Pogorzelski: Is AI Moving Too Fast for Real Estate?

Make SAFETY a Core Part of Your Association’s Value Proposition in 2027

Worried about your Association's value proposition? Many REALTORS® don't understand everything their Association does for them and frankly, many don’t care. There IS one benefit every real estate professional can appreciate: Knowing their Association is actively working to keep them safe. Imagine if every REALTOR® knew their Association was helping them avoid dangerous situations, providing tools to protect them when something goes wrong, and teaching practical ways to keep their clients and families safe, too. That's an Association value proposition that's personal, tangible, and hard to ignore.

By |2026-11-03T05:50:15-08:00October 27th, 2026|Associations, MLS, Security and Privacy|Comments Off on Make SAFETY a Core Part of Your Association’s Value Proposition in 2027

The MLS Was Built to Protect Your Data. AI Is Its Hardest Test Yet.

For 50 years, the cooperative kept listing data inside a black box. The internet opened the door. AI walked through it. Here is the roadmap back to control.

By |2026-10-20T07:39:36-07:00October 20th, 2026|Artificial Intelligence, Industry Observations, MLS|Comments Off on The MLS Was Built to Protect Your Data. AI Is Its Hardest Test Yet.

Serious About Merging? How a Letter of Intent Helps You Take the Next Step

Today, many REALTOR® associations and MLSs are getting serious about merging. They've had some productive conversations, recognize the potential benefits of coming together, and believe they could build a stronger organization by joining forces.

By |2026-10-19T12:19:45-07:00October 19th, 2026|Associations, Mergers & Acquisitions, MLS|Comments Off on Serious About Merging? How a Letter of Intent Helps You Take the Next Step

Kendra Murray Takes the Helm at New Mexico’s Largest Local Association and MLS – GAAR and SWMLS

Congratulations to Kendra Murray on her appointment as the new Chief Executive Officer of the Greater Albuquerque Association of REALTORS® (GAAR) and Southwest Multiple Listing Service (SWMLS)! I have had the pleasure of working with Kendra in several of her previous leadership positions, and I could not be happier to see her take on this exciting new opportunity.

By |2026-10-19T11:30:00-07:00October 19th, 2026|Announcements, Associations, MLS|Comments Off on Kendra Murray Takes the Helm at New Mexico’s Largest Local Association and MLS – GAAR and SWMLS