How to Name Your Business and Avoid the Branding Errors Fresh Entrepreneurs Make

When establishing a business in any particular industry, you must first gather a deep understanding of your industry, prepare a proper business plan, build a suitable website, and develop a brand strategy that best suits your company and target audience. 

By |2022-11-22T10:37:33-08:00November 22nd, 2022|Business Intelligence, Marketing|0 Comments

Connecting Your Technology to Your Members’ Current Pain Points

What is the most important technology, outside the MLS listing database, that you offer to your customers?  The answer is — it depends.  What is important to your customers is having the right technology solution to solve the challenge they are facing right now, and that changes.

By |2022-11-21T10:52:28-08:00November 21st, 2022|Associations, MLS, MLS Insights, Technology|0 Comments

Restb.ai brings photo intelligence to the Toronto Regional Real Estate Board

The Toronto Regional Real Estate Board (TRREB) signed Restb.ai as its partner for AI powered computer vision technology and data. We love to see MLSs pushing the envelope to continue to reduce friction in the listing set-up process, all the while helping their members deliver more robust online marketing to their prospects and clients.

The Broker Business Intelligence Gap

Here at WAV Group, we invest a lot in business intelligence. Business intelligence is a broad term that can mean a lot of things. We define it as a 360-degree review that combines the collection of information from a variety of sources, then benchmarked against peer groups.

Two Amazing Cultures Come Together to Create One Great Company

Richardson Properties in San Luis Obispo, and their family-like culture and team, have found an amazing merger opportunity with LIV Sotheby’s to create Richardson Sotheby’s International Realty.

New 2022 Realtor Tech Survey Reveals Advances, Shortcomings

Today the National Association of Realtors released its annual Technology survey of members, one of my favorite yearly research studies. With over 2,400 responses, it provides excellent insight into how tech innovations are impacting the real estate business now and in the future. Not many surprises, but this new research confirms the acceleration of tech adoption as one positive factor fueled by the pandemic. Here are some quick highlights: -eSigning rules: Looking back at the last 12 months, respondents ranked eSignatures as the most impactful tech tool (79%), with lockboxes (67%) and local MLS apps/technology (67%) tied for second place. [...]

kvCORE Innovates Around Helping Agents Stay Connected to Clients

This past week, Inside Real Estate, the developers of kvCORE released two features that are sure to have an impact on maintaining client relationships. They announced the release of CORE Home and of Sell Pages. In many ways, these two products reimagine very popular data driven applications that consumers love and demand. 

Do Your Subscribers Know What Direction You are Headed?

In the WAV Group Customer Experience Index survey launched this year, we measure subscriber perceptions of where the organization is headed. While most participating MLSs are perceived to be moving more in the right direction than the wrong, there is room to drive home a more clear-cut understanding of the key priorities of the MLS. We find two overall culprits for subscribers who don’t believe their MLS is moving in the right direction. So let’s take a look at the two main hurdles I have seen MLSs struggle with over the years. 

By |2022-10-28T11:43:44-07:00October 28th, 2022|MLS, MLS Insights|0 Comments

Switching Technology Needs to Deliver an Improvement of 10x

WAV Group is conducting a national study for brokers only to take the temperature of the current market of real estate brokerage technology. This type of research tells you a few things. First, it tells you what you need to focus on. Secondly, it allows you to track satisfaction with the products that you have replaced to see if you have moved the needle.

What is the most valuable service buyer agents provide?

One encouraging finding from the study was the high percentage of overall buyer satisfaction with the value provided by their agent. 88% of respondents thought that their agent earned the commission that they received on the home purchase. This is good news for an industry that has seen many “industry disruptors” enter the marketplace over the last several decades.

Defending Against Ransomware Attacks and Other Cyber Security Tips

October is cyber security month and everyone operating real estate systems needs to be vigilant to reduce the likelihood of getting hacked. This post was inspired by an article in the recent CoreLogic RESMagazine by Matt Cohen about Security Auditing vs. Penetration Testing.

A big jump up for hot PropTech startup zavvie

MoxiWorks is a real estate industry titan, serving 800 brokerages and their 400,000 agents, connected to over 500 MLSs and 150-plus tech partners. Today, zavvie announced integration with MoxiWorks, making its white label marketplace for brokerages and vastly expanding its ability to offer iBuyers and Power Buyers solutions with the addition of MoxiWorks powered brokerages. zavvie integrates with MoxiPresent, known as the easy-to-use, feature-stuffed, and ultra-versatile real estate presentation builder. MoxiPresent can now showcase instant iBuyer offers for sellers and information about Power Buyers, including “cash offers” and “buy before you sell” modern bridge solutions for buyers and current homeowners. [...]