The pandemic forced more than a million Realtors nationwide to work remotely and embrace digital technology at a record pace. One leading real estate tech executive told me more progress took place getting agents to adopt technology in the first five months of the outbreak than the last five years.
The Greater El Paso Association of REALTORS® has an opening for an MLS Director responsible for the full operation, supervision, evaluation, delivery and maintenance of all Multiple Listing Services (MLS) and supporting products for this 2,600 plus member professional trade organization.
Not sure if MoxiWorks will replace Zap or not, but it is pretty clear that Moxi has some powerful traction. What is being done in Canada is not likely to have much bearing on what is done here in America – but it is a signal.
Yet another tech roll-up for one of the leading brokerages building out their value as a technology solutions provider. LiveBy currently provides local content automation for websites and social media for tons of big brands like Ebby, Alain Pinel, Hunt Real Estate and many others.
Congratulations to Travis Wright, Kinski Moss and the rest of the Texas REALTORS® team for continuing to partner with MMSI to effect positive legislative changes in their state. By creating an efficient method for managing political advocacy and contributions, the staff can focus more on the critical grass roots efforts needed today to ensure that REALTORS® protect the best interest of homeowners.
Howard Hanna continues to out-perform year after year. All of us at WAV Group ask you to join us in celebrating the great accomplishments of this family-owned business. In the face of stiff competition from publicly held companies, this excellent company continues to thrive by staying profoundly focused on the relationship between customers and agents.
Looking to drive home the Super Powers of your MLS? Offer Homesnap Pro AND your own Local Consumer-facing site!
Over $24 billion in Proptech money entered real estate in 2020. It is clear that many outsiders are looking to take over the real estate industry. To ensure your MLS stays relevant for the long haul, it is important that you provide specific and demonstrable ways to prove why being a part of an MLS makes sense for every real estate professional.
As a consultant and long-term marketing and PR professional, I am very passionate about finding ways for Associations and MLSs to find more effective ways to communicate with their customers to engage them and help them take full advantage of the services, training, support and business generation potential.
From 2009 to 2013, WAV Group spent a significant portion of our brokerage consulting on explaining what a Virtual Office Website (VOW) is and how it is different from an Internet Data Exchange (IDX) website. Now VOW websites are being discussed again in brokerage meetings and for good reason. Digital paper only brokers have been able to build spectacularly successful businesses that leverage IDX to develop referrals that take a 30% bite out of agent commissions. Brokers who care about the income of their agents should review this carefully.
Today, there is NO reason to make your potential new Association member or MLS subscriber use a paper-based application they have to print out, fill out and then fax back, or worse yet, make a potential new customer drop off their application at your office anymore. COVID-19 has changed all of our beliefs about what can be accomplished online and online applications are no exception.
Podcasts have been popular during the last decade and have flourished during the pandemic. Over 55% of the US population have listened to podcasts, and over 155 million people listen to at least one podcast every week. With over 700,000 active podcasts and 29 million episodes, choices are abundant. In real estate, here's one every agent should enjoy: Snapshot. The Snapshot podcast, featuring Homesnap’s Gayle Weiswasser, delivers solid takeaways from every episode. Gayle is easy to listen to, is a skilled interviewer, and also is a top industry expert. With over 150 podcasts to date, Gayle talks to real estate [...]
WAV Group has had the privilege of working with the Broker Public Portal since it was a concept developed by a few MLS executives and a handful of brokers from The Realty Alliance. They shared a vision for delivering a consumer search experience provided by businesses that support the consumer with buying and selling homes, not advertising. Today that vision will be carried on by four new Board Members, Dana Strandmo of BHHS (nationwide), Lacey Conway of Latter and Blum (Louisiana, Texas, Mississippi), OB Jacobi of Windermere (10 States), and Shelley Specchio of MIBOR (Indiana). From those early days, brokers [...]