Simplify Commission Plans,
Enhance Profitability,
and Retain Top Talent

Commission Revenue Optimization (CRO)

Simplify Your Commission Plans

Streamline Your Commission Strategies

Brokerages face increasing pressure to balance agent compensation with profitability. WAV Group’s Commission Revenue Optimization Service (CRO) offers a data-driven solution to analyze, refine, and optimize your commission plans.

With CRO, you can:

  • Test different compensation pay plan strategies and gain insightful knowledge on impacts they can have in your business.
  • Consolidate commission structures to streamline operations.
  • Align compensation with agent performance for improved retention.
  • Find increase earnings without disrupting agent satisfaction.

Compensation Complexity Syndrome?

Due to agent recruitment efforts or market expansion many brokerages struggle with convoluted commission plans that impact efficiency and profitability. We call that Compensation Complexity Syndrome. Our CRO simplifies this complexity, giving you clear, actionable insights.

Using your transaction data, our Commission Analysis Prediction (CAP) and AI tools identifies areas for improvement, empowering your brokerage to adapt to market changes, expand efficiently, and enhance recruitment and retention efforts.

Download the CRO Whitepaper

Discover the in-depth strategies behind CRO in our latest whitepaper, “Commission Analysis as a Service.” Case studies highlight how CRO clients have increased revenue while maintaining strong agent relationships or prevented brokerages from negatively impacting their business.

Watch Our CRO Webinar

Listen to WAV Group experts Victor Lund and David Gumpper discuss the Commission Analysis as a Service program and its real-world applications in our exclusive webinar.

Simplify Your Commission Plans

Recent Blog Posts

What buyers look for in a brokerage

July 24th, 2025|0 Comments

You’re not just selling a business. You’re selling years of leadership, decision-making, market insight, and trust. It’s personal – and that’s what makes it powerful. But buyers don’t make decisions based on emotion. They’re looking at your brokerage through a different lens: return on investment.

One Brokerage, Ten MLSs, Why not a Multi-MLS centralized Dashboard?

July 22nd, 2025|0 Comments

Brokers operating in multiple MLS have an avalanche of complications they have to deal with - Slight market by market variances in Rules and Regs, redundant fees, patchwork quilt of data, Duplicate/triplicate data entry, and market specific tech tools.  Operating in multiple MLS increases the complexity of running a brokerage and can take a bit out of the already razor thin broker margins. 

Boost Agent Performance with a Dashboard That Enables Regular Sales Coaching

July 17th, 2025|Comments Off on Boost Agent Performance with a Dashboard That Enables Regular Sales Coaching

Expanding opportunities for regular sales coaching is one of the most overlooked opportunities in a brokerage today. The WAV Group Broker Technology Utilization and Access Study Part II uncovered that brokers want more than just tools for their agents. They want systems that help their managers coach, motivate, and support agent performance. And right now, they don’t feel they have what they need.