Download for free with code Ardi at checkout
When support calls started piling up and member expectations shifted to 24/7 service, MIBOR REALTOR® Association faced the same challenge every MLS and association is feeling right now: how to deliver faster, smarter, always-on support without losing the personal connection members count on. This case study shows exactly how MIBOR solved that problem. You’ll see how they implemented Ardi, an AI-powered assistant from Voiceflip, in just three weeks — and how that decision transformed their member experience.
In this report, you’ll discover what worked, what surprised them, and what results they achieved in the first 90 days — including 3,200 member inquiries handled, 540 staff hours saved, and 75% of questions answered instantly. More importantly, you’ll see a real-world roadmap for bringing AI into your own organization the right way. Whether you lead an MLS, an association, or a member-driven organization, this is the blueprint for blending technology and trust.
Download for free with code Ardi at checkout
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Artificial intelligence is changing how real estate data is accessed, interpreted, and shared. As conversational AI platforms like ChatGPT become the primary interface for property information, MLS organizations face a pivotal question: who controls how that data is delivered? This new WAV Group report—authored by our AI innovation division, Fluente—lays out a clear case for why only broker-authorized MLSs should publish property listings to Model Context Protocol (MCP) servers, the technology connecting MLS data directly to AI systems. The paper explains how MCP servers create a new distribution layer for real estate data and why traditional IDX and VOW rules no longer offer sufficient protection. Without policy updates, AI models could ingest and redistribute MLS data without oversight, repeating the mistakes of the portal era. The result would be weakened broker cooperation, inaccurate listings, and declining consumer trust—issues that threaten the very foundation of organized real estate. WAV Group outlines a practical governance framework to prevent that outcome. By establishing broker-authorized MCP publishing, MLSs can ensure every AI conversation about real estate begins with verified, professionally governed data. This approach protects the integrity of MLS information, preserves the role of brokers as trusted market stewards, and secures the MLS’s relevance as the industry’s source of truth in the intelligent-assistant economy.
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Why MLSs Need MCP Servers: Maintaining Control in the AI Era
The Biggest Shift in MLS Infrastructure Since IDX is just beginning—Model Context Protocol (MCP) servers are emerging as the new standard for powering AI-driven real estate tools. While some brokerages and technology companies are already exploring independent solutions, MLSs have a unique opportunity to lead this evolution by providing AI-ready access without giving up control. This WAV Group report explains how MLSs can implement MCP servers to stay at the center of innovation, while maintaining the governance, compliance, and data protections that define their value.Inside this report, you’ll learn:
- What MCP servers are—and why AI tools depend on them
- How MLSs can support modern workflows without compromising compliance
- The business case for MCP: reducing costs, enabling innovation, and attracting partners
- A practical roadmap to pilot and implement MCP safely and strategically
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How One Association Reinvented Member Support With AI
With membership value under increasing scrutiny, the Greater Rochester Association of REALTORS® (GRAR) knew they had to deliver more than just traditional benefits. They needed to provide real, on-demand solutions that meet agents where they are—day or night. This case study walks you through GRAR’s bold decision to embrace AI and launch ARDI, an AI-powered support tool that transformed how their members access information. From CE requirements to local regulations and real estate data, ARDI offers 24/7 answers across multiple platforms and in 25 languages.What You’ll Learn
In this candid, behind-the-scenes report, you’ll learn how GRAR’s leadership approached innovation, the steps they took to launch ARDI, and the measurable impact it has had—from freeing up staff resources to delivering a dramatically better member experience. If your association is seeking new ways to demonstrate value, increase engagement, and future-proof member services, this case study is essential reading.Use promo code "ARDI" at checkout for a free copy
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Is your Association's governance helping – or holding you back? The 2025 WAV Group Association Governance Effectiveness Study reveals what top-performing Associations are doing differently – and where others are falling short. This comprehensive national report uncovers the biggest barriers to progress, including board micromanagement, ineffective strategic planning, and outdated leadership structures. Download the full report to benchmark your own governance practices and discover clear recommendations for building a more effective, member-focused organization.
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62% of homeowners are interested in an online homeownership portal. Discover how homeownership portals are transforming property management in WAV Group's latest Consumer Survey Report. Learn how these tools help homeowners streamline maintenance, track property values, organize important documents, and more. Gain valuable insights into the benefits and challenges of managing multiple properties with innovative technology. Download the report now to explore the future of homeownership management.
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Navigating Fair Pricing for Open MLS Access As discussions intensify around expanding MLS access to all licensees—driven by recent lawsuits—many associations and MLSs are reevaluating their pricing structures. While some are moving toward equitable pricing for REALTORS® and non-REALTORS alike, others are setting much higher fees for identical services. This approach raises significant compliance and fairness questions, especially under the new NAR Anti-Trust Settlement. Avoiding Price Discrimination with Open MLS Subscriptions from WAV Group offers a best practices guide for associations to structure fair, justifiable pricing. This resource provides clear steps to document any additional service costs and avoid potential antitrust risks. Download the Guide Today and make informed decisions that protect your organization and promote inclusivity across your market.
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Your MLS organization is not immune to the “new normal.” Remote work was a growing trend before the pandemic made it an essential part of day-to-day operations for the industries that could manage it. Now that vaccines are available and COVID-19 protocols are changing, the question that many industries are dealing with is whether they should continue to work remotely or not. The real estate industry is one that was able to successfully navigate the pandemic shut downs and now must answer the reopening question. WAV Group has surveyed over 100 MLS and associations about how they are evaluating and answering this very important question that will shape the new normal for years to come.
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The 2021 WAV Group Transaction Management Interoperability Study revealed brokers have strong interest in the ability for Digital Transaction Management systems to pass data seamlessly for the brokerages representing two sides of a transaction. Today, brokers have to enter data in as many as 9 or 10 systems, creating inefficiency, added cost and increased chances of inaccurate data. According to the study, nearly 3/4 of brokers would like to enter data into one system, either at the MLS or brokerage, and then seamlessly pass the information to other systems. Use Promo Code: WAV2022 through the end of the year to get free access to this report.
