As market conditions tighten and brokers are forced to make tough decisions about where to cut and where to invest, one question looms large: Is your website helping your brokerage stand proud online, or do you cringe when you look at it? Do you believe the monies spent on your website are helping your business or is it just a necessary evil?  

We’re inviting real estate brokerage leaders like you to take a short, confidential survey about your feelings on your website and the importance of the role it plays in your brokerage’s success. 

This is your chance to share what’s working and what’s not, so we can help vendors understand how to deliver more powerful, cost-effective tools that deliver. 

Take the WAV Group Broker Website Survey Now

Today’s consumers look to national portals like Zillow, Redfin, and Realtor.com first. Their expectations are high for usability, information and search. 

Can your brokerage website hold its own against those online powerhouses? Do you view your website as a core driver of business, or more of a digital brochure to check the box?

This survey is designed to uncover:

  • Whether brokers still see value in their websites—or are moving spend elsewhere
  • What online marketing strategies brokers are prioritizing in a slower market
  • How your website contributes to recruiting, retention, brand trust, and lead gen
  • What you wish your website did better
  • How much brokers are cutting back—if at all—on their website investment

If your site isn’t helping you win new clients, keep your agents, or grow market share, it’s time to rethink what should be expected from a modern brokerage website. But we need your voice to spark that change.

Tell us what’s helping you stand out—and what feels like wasted spend.

Click here to take the survey

Your feedback will be used to help website providers better understand the evolving needs of brokers from branding to search to SEO and beyond. 

If you’re proud of your site, we want to hear why. If you’re not, we want to know what’s holding you back. And if you’re spending less on your website today than in years past, we’d love to know where you’re shifting that budget instead.

This is your chance to influence the next wave of brokerage website innovation.

Take the 5-minute survey now and help shape smarter, more effective online solutions for brokers like you.