Simplify Commission Plans,
Enhance Profitability, and Retain Top Talent
Commission Revenue Optimization (CRO)
Simplify Your Commission Plans
Streamline Your Commission Strategies
Brokerages face increasing pressure to balance agent compensation with profitability. WAV Group's Commission Revenue Optimization Service (CRO) offers a data-driven solution to analyze, refine, and optimize your commission plans.
With CRO, you can:
- Test different compensation pay plan strategies and gain insightful knowledge on impacts they can have in your business.
- Consolidate commission structures to streamline operations.
- Align compensation with agent performance for improved retention.
- Find increase earnings without disrupting agent satisfaction.
Compensation Complexity Syndrome?
Due to agent recruitment efforts or market expansion many brokerages struggle with convoluted commission plans that impact efficiency and profitability. We call that Compensation Complexity Syndrome. Our CRO simplifies this complexity, giving you clear, actionable insights.
Using your transaction data, our Commission Analysis Prediction (CAP) and AI tools identifies areas for improvement, empowering your brokerage to adapt to market changes, expand efficiently, and enhance recruitment and retention efforts.
Download the CRO Whitepaper
Discover the in-depth strategies behind CRO in our latest whitepaper, "Commission Analysis as a Service." Case studies highlight how CRO clients have increased revenue while maintaining strong agent relationships or prevented brokerages from negatively impacting their business.
Watch Our CRO Webinar
Listen to WAV Group experts Victor Lund and David Gumpper discuss the Commission Analysis as a Service program and its real-world applications in our exclusive webinar.
Simplify Your Commission Plans
Recent Blog Posts
LeadingRE Taps Storytelling to Boost Brokerage Brands, Recruit Talent, and Showcase Properties
Listings flood online platforms every day, leaving buyers scrolling quickly and often forgetting what they’ve seen. What makes a home and or a brokerage stick in someone’s mind isn’t just the square footage or the list of upgrades. It’s the story.
Learning from Microsoft’s Copilot Pioneers: How Brokers and MLSs Can Harness Agentic AI
For real estate brokerages and MLSs, the parallels are striking. The same challenges Fortune 500 firms face with AI are the ones our industry must prepare for as agentic AI becomes central to brokerage operations, MLS data services, and consumer experiences.
KW Go Network launches branding concierge to go from templates to tailored
GO Network, Keller Williams’ largest franchisee, has officially launched Creative Studio — an in-house, full-service branding concierge that takes Realtors® from generic templates to fully developed, custom-tailored brand identities. It’s a bold step that demonstrates how brokerages can move beyond standard marketing support to deliver services that truly differentiate both the agent and the company.