Inside Real Estate weaves AI into every layer of the homeownership experience

Inside Real Estate isn’t just launching new features. It’s changing the way AI shows up in the real estate transaction and beyond. Through its BoldTrail platform and the CoreHome experience, the company is embedding AI directly into the daily workflow of agents and teams. This isn’t surface-level. It’s infrastructure.

More than 170,000 agents are now using CoreHome. Consumers have interacted with it more than 3.7 million times in the past year. The numbers reflect a clear direction: BoldTrail is becoming the engine that powers AI across the full homeownership relationship.

AI built into the rhythm of the agent-client relationship

Inside Real Estate’s Fall Release brings three major updates to CoreHome:

  • HomeSearch AI lets clients search naturally and conversationally, not just with filters. It lives inside the CoreHome platform, not as a bolt-on. Teams using it are seeing a 40x jump in client conversations. This is a far better experience than we are seeing with most AI implementations.
  • AI-Powered Deals connects the agent’s email inbox to their CRM. It picks up where most systems fall short—finding the signals inside messy communication threads. Beta results show a 2–3x lift in real opportunities pulled from existing conversations.
  • Streams Mobile App with AI Assistant delivers real-time signals and task prompts to the agent’s phone. It’s designed to help them act fast on buyer intent, right when it happens.

These features don’t require agents to change platforms or juggle third-party tools. The intelligence is already inside their daily tools.

Screenshot of CoreHome introductory video on BoldTrail's website

Screenshot of CoreHome introductory video on BoldTrail’s website

A platform approach, not a point solution

BoldTrail is seeing strong adoption across both national brands and high-performing independents. It was recently selected as the CRM of choice for eXp and expanded with RE/MAX into U.S. and Canadian regions. Brokerages like NextHome, Berkshire Hathaway HomeServices, HomeServices of America, Royal LePage, and Weichert have also leaned into the CoreHome model.

Recruiting and retention are part of the story. CoreHome gives brokers something more valuable than a transaction tool. It gives them a branded, always-on platform that keeps agents engaged with clients before, during, and long after the close. Agents stay visible. Brokerages stay relevant.

A growing network of tools and partners

The Fall Release also highlights new integrations with Sisu, Keeping Current Matters, Shilo, and Fello. These moves strengthen the ability for brokerages to tailor the platform to their own model. It’s no longer about “what the CRM can do.” It’s about “what your business needs to run.”

Julia Laurin, Chief Product Officer at Inside Real Estate, said it plainly:

“Top-performing teams, brokers, and enterprise businesses need to be able to leverage a unique blend of tools, solutions, and services, customized to their businesses.”

That clarity comes through in the platform’s direction. CoreHome doesn’t try to replace the agent. It amplifies them with better timing, better visibility, and tools that work with the way they already operate.

The takeaway for brokerages

AI has become the buzzword. BoldTrail is showing what it looks like when AI becomes embedded in the way business gets done. This is not just about saving time. It’s about winning conversations, converting pipelines, and staying useful to clients at every point in the journey.

For brokers and teams looking to stay relevant, CoreHome isn’t a nice-to-have. It’s the new baseline.

BoldTrail is not alone in this quest. We have recently featured AI adoption on the Delta Media Platform, Real Estate Webmasters Platform, and REchat. More to come.