If you’re a real estate broker trying to keep your agents productive and your tech stack running smoothly, there’s one benefit you should be demanding from your MLS or Association: access to the Florida Realtors Tech Helpline.

What is Tech Helpline?

It’s exactly what it sounds like – a dedicated support team of friendly tech experts who specialize in solving the kinds of problems real estate professionals face every day. It’s like having your own IT department, but without the overhead.

Originally built for Florida Realtors members, the program has expanded nationally and now serves more than 730,000 agents and brokers across the country. Some MLSs and associations outside of Florida license it as a member benefit. If yours doesn’t, they should.

What Tech Helpline covers

Here’s the short list of what they help with – and yes, they really answer the phone and actually help:

• Troubleshooting problems with your laptop, phone, printer, email, Wi-Fi, or software
• Help installing or updating software, including transaction tools, CRMs, and MLS systems
• Virus removal, malware protection, and security best practices
• Password resets, cloud storage support, and syncing across devices
• Help understanding and using your MLS tech products
• Device recommendations when it’s time to upgrade

And the best part? They don’t just read from a script. The staff are experienced tech support pros who understand the tools agents use – from zipForm and Form Simplicity to Supra and ShowingTime – and how real estate businesses actually work. No upsells. No confusing jargon. Just clear answers and fast fixes.

Why brokers should care

Most brokers don’t have time to field IT questions from their agents, and hiring in-house tech support rarely makes sense at the size of most offices. But Tech Helpline does. It’s an enterprise-grade support team offered at a fraction of the cost of private tech support services – and in many cases, it’s already available through your local MLS or board.

If your MLS doesn’t offer it yet, it’s time to ask why not.

How to get it

If you’re in Florida, you’re covered. If you’re outside Florida, ask your association or MLS if they license it. If they don’t, forward this post. Make the case. Tech Helpline isn’t a luxury anymore – it’s table stakes for any organization that says it supports agents and brokers in a digital-first real estate world.

Want to know more? Visit techhelpline.com and check out the services or talk to your MLS about bringing it on.