Part of the effective MLS Consumer Website Effectiveness Series   Once you have gotten through the tough stage of selling your membership on the concept of a MLS Consumer Website, it is time to build the site. There are several steps to go through to be sure you will have a cost-effective, timely and optimized website. Here are the steps WAV Group recommends to go through in building a consumer website. Review MLS Consumer Websites and other websites you like The first step to a successful website development effort is to look at other websites. When you find a site [...]

Forms AdvisorTM went live to the California Association of REALTORS® members on April 1st, 2008 extending an already outstanding array of member benefits aimed at risk mitigation. Forms AdvisorTM helps  C.A.R. members navigate their way through the forms available to choose which forms to use for any given transaction by walking the real estate agent through a series of questions about their transaction. In a world where new rules for complex transactions come at REALTORS® fast, Forms AdvisorTM is the best possible way for professionals to know what documents are required for any real estate transaction. By using Forms AdvisorTM, [...]

How to sell a MLS Consumer Website to your subscribers The first in a series of articles about how to host a successful MLS Consumer Website   Many MLSs have told us that they like the idea of a MLS consumer-facing website or that they would like to take their existing consumer-facing website to a whole new level, but they have run into resistance from some brokers in their region. There are several programs that can be used to help sell brokers on why a MLS Consumer Website is an effective tool they need to support.  If you need hard [...]

According to a study released recently by ChangeWave Research (no relationship to WAV Group), as the Palm looses market share, Blackberry and iPhones are experiencing growth.  Palm has long enjoyed a leadership position in real estate due to integration with the GE Supra product, but the winds of change are blowing. The ChangeWave study says the battle for leadership in smartphones today is between iPhone and Blackberry as Palm takes a backseat.. The BlackBerry line of products from RIM maintain a leadership position with 42 percent of consumer smartphone user market share - Palm is down to 16% Palm’s market [...]

LAKE TAHOE, Nevada (April 2, 2008) - A known leader in the world of real estate, Chase International has once again taken the reins of cutting edge technology with www.ChaseNation.com, a social networking website for people interested in Reno-Tahoe real estate. Unlike Chase International’s comprehensive Website, www.ChaseInternational.com, which supplies viewers with a plethora of information, ChaseNation.com is an interactive site allowing clients and agents to take part in discussions, make comments and ask questions. This is an interactive venue to share information. This is the first social networking website created by a real estate brokerage as a vehicle for direct interaction with [...]

Why shoot for listing accuracy?  Because real estate consumers expect it! Just about every MLS we work with tells us that they would like to improve the quality and accuracy of their data. Historically the concerns about data accuracy were generally voiced by REALTORS® because data accuracy problems hindered their ability to do business effectively. Now with the advent of MLS consumer websites, concerns about data accuracy have been expanded to consumers as well. For many MLSs around the country, missing photos consistently rank as one of the most prevalent problems with MLS listings. Not only does it create the [...]

Reduce your marketing budget AND sell more real estate - Capture leads from all of your marketing programs Wherever I go these days I am asked the all-important question by agents and brokers. What can I do to make the limited marketing dollars I have available much more effective? In order to thrive, REALTORS® need to find breakthrough ways to unleash the power of the localized marketing tools available to them, beyond using the internet. How do you know if your real estate advertising is working? Many "offline" marketing tools like newspaper ads, magazine ads, real estate TV shows and even [...]

  VANCOUVER, British Columbia, March 20, 2008 - Most Home Real Estate Services Inc., a wholly owned subsidiary of Most Home Corp. (OTCBB:MHME) and a leading provider of wireless solutions to the North American real estate industry today announced the launch of Wireless RealtyTM CE (Consumer Edition), an innovative consumer wireless service that enables home buyers to search Multiple Listing System (MLS) information from the convenience of their mobile phone. Wireless Realty CE debuted at MarketLinx’s Tempo Users Group Meeting in Laguna Beach, California on March 18, 2008. The new on-demand mobile service is available to consumer markets through real [...]