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A Glance at America’s Most Prominent Minority Homebuyers

The Asian American and Pacific Islander community is America’s fastest-growing demographic. Sponsored by RE/MAX LLC and Freddie Mac, the “State of Asia America 2018-2019” report by AREAA is packed with insight into a community that too often goes overlooked in the real estate market.

By |2019-07-02T19:12:37-07:00July 1st, 2019|Conferences, Main category, Research|0 Comments

Brokers Need to Rebuild Their Marketing Departments

Since the mid-2000s, brokers have decimated their marketing departments to cut expenses and transition from print to digital. The landscape of the brokerage marketing department has changed, resizing teams and altering priorities.

Brokers Need to Rethink Their Website Strategy

The three key objectives of delivering integrated tools to agents, highlighting company listings on the broker website, and marketing agents on the broker website are paramount to success...

How Realogy and Keller Williams Will Win With AI

Artificial intelligence (AI) may be in the early days of its development, but this brand-new area of technology already promises to transform the way people and machines work together. Divergent AI strategies emerge from two of the largest real estate organizations in America: Keller Williams and Realogy.

Real Estate Journalists Heading to Austin

Since 1929, the non-profit NAREE has been a place where real estate writers, editors, columnists, authors, and communicators come together to learn, as well as exchange ideas and best practices and get to know one another better.

By |2019-06-11T09:57:54-07:00June 11th, 2019|Conferences, Main category, Marketing|0 Comments

Stellar MLS is Live and Shooting for the Stars!

Stellar MLS has laid it down for other MLSs around the country to follow. They are setting a bar higher and higher for themselves to ensure that every product, service, contact, event, and marketing program is Stellar.  They won’t stop until they get feedback in every aspect of their business.

Ten Years From Now – The Future of Real Estate and Everything

I am bullish on humanity making the right decisions, but most of all, I am willing to give up certain freedoms in exchange for allowing technology to blossom as a contributor to humanity.