Ithaca Selects Rapattoni MLS
Each time Erie, Ithaca, or other neighbors to NYS Alliance consider their MLS vendor contract renewal, we watch with curiosity to see if the Association owned MLS will join the consolidation.
CMLS Hot Topics Call Recap
I hope that you had a chance to attend the Council of MLS Hot Topics webinar held this week. The blend of MLS Executives along with other industry technology experts generated a lively conversation.
Residential Real Estate Software Platforms Growing Fast: Death of the End Point Solution Firm
The world of residential real estate software is transforming rapidly. Scaled, modern tech players rise while small point solution firms melt. What does this mean for brokers and agents?
-
Bright MLS and Homesnap Make Listing Ads on Google, Facebook, Instagram and Waze Ads a Snap GalleryBright MLS and Homesnap Make Listing Ads on Google, Facebook, Instagram and Waze Ads a Snap
Broker Public Portal, Broker-Agent Information, Main category, Marketing, MLS, MLS Insights, Press Releases, Technology, Technology Evaluation
Bright MLS and Homesnap Make Listing Ads on Google, Facebook, Instagram and Waze Ads a Snap
When an agent enters a new listing, what if he or she could instantly create ads to promote it on Facebook, Instagram, Google and even the mobile driving app Waze? If you are one of some 95,000 subscribers to Bright MLS you now can via its newly announced integration with Homesnap, the public-facing brand of the Broker Public Portal.
ERA’s CEO Simon Chen Does A Good, Good Thing
Broker margins are under attack. Rather than thinking about how ERA can extract more margin out of their broker, they are thinking about how they can contribute margin to the brokers.
The Biggest Marketing Success in the History of The National Association of REALTORS®
NAR has done more for home ownership rights in America than any other group. Now NAR can turn its resources to fixing the largest problem in America today, homelessness.
Accolades Continue for Broker Public Portal with Homesnap – 38th Fastest Growing Company in America
The Broker Public Portal is the industry’s leading success story. Homesnap’s three-year growth rate since partnering with the Broker Public Portal (BPP) is a whopping 6,176.7%. Broker Public Portal with Homesnap is emerging as the biggest threat to Zillow’s leadership position in home search.
Real Estate Leaders Are Taking Off the Gloves
The buzz at Connect was that to win, tech startups need to work within the industry, and with the industry, not against it. That's where the investment dollars are going, and after this Connect, I can see why.
6 Ways for Female Real Estate Technology Entrepreneurs to Become the Next Bill Gates
As someone who has started and led venture-backed companies I know how hard it is to raise money, even if you have a dream team focused on bringing your idea to life. While challenges still exist, there is encouraging news-- so, what are the best ways to get through the Venture Capital crisis facing women today?
“Coming Soon” Programs from Compass and Howard Hanna– Find Out How HH Sold 55 Homes in One Month with Find It First
The real estate industry suffers from constrained inventory, forcing brokers to get creative in order to address the needs and expectations of home buyers who are working with a company agent.
A Glance at America’s Most Prominent Minority Homebuyers
The Asian American and Pacific Islander community is America’s fastest-growing demographic. Sponsored by RE/MAX LLC and Freddie Mac, the “State of Asia America 2018-2019” report by AREAA is packed with insight into a community that too often goes overlooked in the real estate market.
Brokers Need to Rebuild Their Marketing Departments
Since the mid-2000s, brokers have decimated their marketing departments to cut expenses and transition from print to digital. The landscape of the brokerage marketing department has changed, resizing teams and altering priorities.
