Communications Planning & Preparation Best Practices

If there ever was a time for MLSs and Associations to have a communications plan, it is now. 2020 lived up to its moniker by giving us clear vision into the unbelievable. And all bets are off in assuming we know what the future will bring. When you prepare a media plan, you are creating a communications system that can stand up to uncertain times in 2020 and beyond.

HUNT Real Estate ERA Named Top Firm in REALOGY ERA Network

ERA CEO Sherry Chris celebrated the remarkable achievement of HUNT Real Estate as the franchise’s largest firm based upon the number of units sold in 2019 of 13,475, and the dollar volume of $2.87 billion.

By |2020-05-15T09:07:16-07:00May 14th, 2020|Broker-Agent Information, Main category, News|0 Comments

What Real Estate Stocks Suggest About Life After SIP

If you are an active trader in the market who purchased shares during the free fall, you may have witnessed the greatest gain in 30 years. Many of the real estate stocks rebounded quite nicely, but others still have much to gain.

By |2020-05-04T16:32:29-07:00May 4th, 2020|COVID-19, Main category|0 Comments

Will Remaining States Abandon Attorney Closings?

A notable portion of real estate industry vets-- agents or otherwise, report some form of legal background or experience. October Research released a report this month endeavoring to provide clarity on which markets operate under such regulations, and what correlation these answers may have to the connection between real estate and the law.

An Awkward Moment for Stale Drip Marketing

Regardless, another group of emails persists: Automated emails. Strangely, those automated emails appear unaware that we are experiencing a global emergency, and the companies sending them inattentive or even ignorant. Updating your drip marketing campaign in response to changes in the market is a must.

Top 5 Most Powerful Methods for Distributing MLS Data

In this paper WAV Group provides an overview of the five key tools available today to enable MLSs to provide Data Distribution Services much more efficiently than older methods.

Giving Back: More Stories of Brokerages Doing Great Deeds

Last week, I wrote a blog post asking, “What does your firm do to pay it back?” and asked for stories from other brokerages and received a couple of responses worth sharing. The Century 21 partnership with Easterseals started in 1979, and since that time, C21 independent franchisees and affiliated sales professionals donated $123 million to Easterseals.

By |2019-10-02T09:58:43-07:00October 1st, 2019|Follow the Leader, Main category|0 Comments

Keller Williams Command CRM

Command, the Keller Williams’ smart CRM-plus solution, recently launched to limited availability (100K Agent Lab) in mid-February 2019, and WAV Group looked under the hood.

Residential Real Estate Software Platforms Growing Fast: Death of the End Point Solution Firm

The world of residential real estate software is transforming rapidly. Scaled, modern tech players rise while small point solution firms melt. What does this mean for brokers and agents?

Bright MLS and Homesnap Make Listing Ads on Google, Facebook, Instagram and Waze Ads a Snap

When an agent enters a new listing, what if he or she could instantly create ads to promote it on Facebook, Instagram, Google and even the mobile driving app Waze? If you are one of some 95,000 subscribers to Bright MLS you now can via its newly announced integration with Homesnap, the public-facing brand of the Broker Public Portal.