An Awkward Moment for Stale Drip Marketing

Regardless, another group of emails persists: Automated emails. Strangely, those automated emails appear unaware that we are experiencing a global emergency, and the companies sending them inattentive or even ignorant. Updating your drip marketing campaign in response to changes in the market is a must.

Top 5 Most Powerful Methods for Distributing MLS Data

In this paper WAV Group provides an overview of the five key tools available today to enable MLSs to provide Data Distribution Services much more efficiently than older methods.

Giving Back: More Stories of Brokerages Doing Great Deeds

Last week, I wrote a blog post asking, “What does your firm do to pay it back?” and asked for stories from other brokerages and received a couple of responses worth sharing. The Century 21 partnership with Easterseals started in 1979, and since that time, C21 independent franchisees and affiliated sales professionals donated $123 million to Easterseals.

By |2019-10-02T09:58:43-07:00October 1st, 2019|Follow the Leader, Main category|0 Comments

Keller Williams Command CRM

Command, the Keller Williams’ smart CRM-plus solution, recently launched to limited availability (100K Agent Lab) in mid-February 2019, and WAV Group looked under the hood.

Residential Real Estate Software Platforms Growing Fast: Death of the End Point Solution Firm

The world of residential real estate software is transforming rapidly. Scaled, modern tech players rise while small point solution firms melt. What does this mean for brokers and agents?

Bright MLS and Homesnap Make Listing Ads on Google, Facebook, Instagram and Waze Ads a Snap

When an agent enters a new listing, what if he or she could instantly create ads to promote it on Facebook, Instagram, Google and even the mobile driving app Waze? If you are one of some 95,000 subscribers to Bright MLS you now can via its newly announced integration with Homesnap, the public-facing brand of the Broker Public Portal.

The Biggest Marketing Success in the History of The National Association of REALTORS®

NAR has done more for home ownership rights in America than any other group. Now NAR can turn its resources to fixing the largest problem in America today, homelessness.

By |2019-08-26T15:47:00-07:00August 23rd, 2019|Broker-Agent Information, Main category, Marketing, NAR|1 Comment

Accolades Continue for Broker Public Portal with Homesnap – 38th Fastest Growing Company in America

The Broker Public Portal is the industry’s leading success story. Homesnap’s three-year growth rate since partnering with the Broker Public Portal (BPP) is a whopping 6,176.7%. Broker Public Portal with Homesnap is emerging as the biggest threat to Zillow’s leadership position in home search.

By |2019-08-17T06:35:56-07:00August 16th, 2019|Broker Public Portal, Main category|0 Comments

Real Estate Leaders Are Taking Off the Gloves

The buzz at Connect was that to win, tech startups need to work within the industry, and with the industry, not against it. That's where the investment dollars are going, and after this Connect, I can see why.