What’s the Best Way to Announce Leadership Changes?

The real estate industry is undergoing massive transition in leadership. Top executives who have run major real estate brokerages, Associations and MLSs for decades are heading for retirement. Moreover, at the beginning of any new year comes a flurry of new leadership announcements.

By |2024-04-29T08:59:37-07:00April 28th, 2024|Communications and PR, Main category|0 Comments

Real AI: The magic of the prompt, AI dominates Connect NY, facts, headlines and the Quote of the week

By Kevin Hawkins with Korey Hawkins | Vol. 2 Post 4 Real AI is a 100% human-created weekly roundup of all things AI in real estate and emerging AI innovations in other sectors likely to impact real estate, posting a new edition every Friday. The magic of the prompt There’s a secret to maximizing the effectiveness of generative AI that every real estate practitioner who uses AI must know above all else: the key to unlocking the best AI has to offer is in your prompts. This is a universal AI truth. It does not matter if you are using [...]

Real AI: Survey reveals real estate’s heavy use of AI, fast facts, five headlines, and a Quote of the Week

By Kevin Hawkins with Korey Hawkins | Vol. 2 Post 3 Real AI is a 100% human-created weekly roundup of all things AI in real estate and emerging AI innovations in other sectors likely to impact real estate, posting a new edition every Friday. AI survey reveals real estate’s heavy use, wide adoption A brand new study from real estate tech leader Delta Media shows the popularity and use of artificial intelligence (AI) in real estate has become nearly ubiquitous among America's leading real estate brokerages. Today, 75% of America's real estate brokerages already use AI technology, and almost 80% [...]

Real AI: No PR – AI will make you a ghost, facts, headlines and the word of the week

By Kevin Hawkins with Korey Hawkins | Vol. 2 Post 2 Real AI is a 100% human-created weekly roundup of all things AI in real estate and emerging AI innovations in other sectors likely to impact real estate, posting a new edition every Friday. No PR? AI will make you a ghost While using generative AI, Victor Lund, Founding Partner at WAV Group, uncovered a new vital reason why public relations (PR) is essential for every firm, product, and service. His prompt requested AI to create information on firms that offer MLSs rev share for data aggregation and distribution. Granted, [...]

Renwick Congdon: A gentle giant passes

Renwick Congdon, founder of Imprev, which he sold to MoxiWorks and Vector Capital in November 2019, shockingly passed away a few days ago at just 60 years old. He was my mentor and forever changed my life. As I posted in a comment on Greg Robertson’s Vendor Alley, Renwick was a gentle giant of the business world, a proud leader in EO, and a serial entrepreneur. He was my mentor, and I was blessed to be a loyal Imprevian, having worked for and with Renwick at Imprev for several years. He was a true thought leader of our industry and [...]

Milestones launches Homeownership Hub Through InstaMortgage Loan Officers

In a joint press release today, Milestones and InstaMortgage announced that InstaMortgage will be the first mortgage company to launch Milestones Homeownership Hubs to consumers. Like real estate brokers and agents, loan officers are challenged to remain engaged with their clients after the closing.

CoreLogic MLS-Touch Mobile App Filling In as Homesnap Replacement

In a press release today, Minneapolis-based NorthstarMLS, St. Louis-based MARIS MLS, and Jacksonville-based realMLS have entered into agreements to launch MLS-Touch as their mobile multiple listing application. Together, agents and clients can monitor market changes on properties, deliver access to real time market statistics, view nearby properties, and even deliver some marketing on popular social media sites.

CALIFORNIA ASSOCIATION OF REALTORS® Blazes a New Path with Milestones Homeownership Hubs

Today, C.A.R announced that they have made an investment in Milestones, and are making the Milestones Homeownership Hubs a member benefit for all California Realtors. The CALIFORNIA ASSOCIATION OF REALTORS® (C.A.R) is no stranger to innovation and REALTOR empowerment.

realtor.com Finds Their Publishing Power

If you want to compete as a brokerage, you can borrow the playbook of realtor.com to create articles that leverage your local expertise and deliver the most interesting article content for consumers in your area. The trick here is to make sure that consumers are engaging with your content. That is the benefit of following the headlines of realtor.com.

More Funding in Client for Life Category for Brokers

A number of companies are supporting brokers with concierge solutions that solve this problem - and, it's a big problem. Up to 45 Million consumers move a year, and the real estate industry is the tip of the spear that can connect their customers with service providers. With MooveGuru, the entire move and all of the services related to homeownership are in the YourHomeHub portal. From a distribution perspective, MooveGuru is gaining a ton of traction with more than 316,000 agents across over 2,000 brokerages accessing the platform and inviting their customers.

4 WAV Group Executives Named to RISMedia 2022 Real Estate Newsmaker List

Managing Partners Marilyn Wilson and Victor Lund  are joined by WAV Group Communications President, Kevin Hawkins and PR and Communication Strategist, Myra Jolivet in this year’s exclusive group of industry leaders who have made newsworthy contributions to the real estate industry.

Broker Resource Network Releases Zero Days On Market Report

This summer, the Broker Resource Network (BRN) asked us if we would be interested in writing a report about an alarming trend related to days on market. They are inviting an industry to have a conversation about this issue. As an industry, it is important for agents to gain access to information and training about the value of the MLS.