About Myra Jolivet

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So far Myra Jolivet has created 12 blog entries.

Black History Month: A Time to Recognize Those Left out of History, and to Address Recurring Issues, like Fair Housing

Change begins with awareness and education as the foundations to launch into strategic action.

By |2021-02-09T11:15:10-08:00February 9th, 2021|Our Company, Our Services, Strategic Planning|0 Comments

TAKING BACK CONTROL: Top Real Estate Teams Ditch the Big Portals for Their Own Branded Google PPC and Social Media Lead Generation Campaigns

The biggest and most successful agents and teams are reclaiming control of their own brand and marketing by working with real estate focused digital marketing companies like Ylopo. 

By |2020-12-09T11:56:46-08:00December 9th, 2020|Broker-Agent Information, Technology|0 Comments

It’s Time for MLSs and Associations to Embrace Rentals

The early adopter train has left the station for most multiple listing services and REALTOR® Associations (not all) on rentals. But it’s not too late to make a place for this growing aspect of the housing industry.

By |2020-10-15T13:51:54-07:00October 15th, 2020|MLS, MLS Insights, Rentals|0 Comments

What your MLS Should Expect… No – Demand from its Vendors

We’ve put together an extensive list of what your MLS should expect…no, demand from the vendors you work with.  Many of these concepts cover everything we’ve learned at WAV Group as consultants to several real estate organizations.

By |2020-09-22T11:07:03-07:00September 22nd, 2020|MLS|0 Comments

Fair Housing Is Ultimately Local, Like Real Estate – National Association of REALTORS Declaration Must Trickle Down

Housing discrimination is a crime, punishable by federal fines exceeding $100k and other punitive measures, yet one that is still committed around the country even today. As NAR and the Urban Institute suggest, a first step in a solution framework to combat housing discrimination begins at the local level.

By |2020-08-20T13:42:48-07:00August 20th, 2020|NAR, Research|2 Comments

All Businesses Have a Story – 6 Steps to Discover It, Craft It, and Tell It

A clearly communicated story is the backbone of a strong marketing strategy. And the basis for your communications tactics.

By |2020-08-10T12:26:38-07:00August 10th, 2020|Communications and PR, Marketing, Our Services|4 Comments

In a COVID-19 Environment, We All Need New Strategic Plans

A strategic plan is a persistent nudge reminding an organization who they are, what they stand for, what they have accomplished, what they want to accomplish and when, and how it all fits into their industry.

By |2020-07-21T15:08:29-07:00July 21st, 2020|Our Services, Strategic Planning|0 Comments

Communications Planning & Preparation Best Practices

If there ever was a time for MLSs and Associations to have a communications plan, it is now. 2020 lived up to its moniker by giving us clear vision into the unbelievable. And all bets are off in assuming we know what the future will bring. When you prepare a media plan, you are creating a communications system that can stand up to uncertain times in 2020 and beyond.