About Steve Cook

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So far Steve Cook has created 15 blog entries.

The Davos of Real Estate Journalism

Have you ever wanted to have the opportunity to really get to know the journalists who cover real estate for the Wall Street Journal, Bloomberg, Washington Post, Inman, Bankrate, CBSMoneywatch, HousingWire, REALTrends, or the key real estate editor at your top metro newspaper? Would you like to get a sense of how they view real estate markets, mortgage finance, real estate technology and the other topics?  How do they get their information?  What do they think are the paramount issues facing real estate consumers and the real estate industry? Above all, how can you contribute to their coverage as an [...]

By |2018-05-03T21:23:11-07:00July 20th, 2016|Main category|0 Comments

New Real Estate Marketing Solution Delivers Tech Plus Talent

No longer do mid-size brokerages and agent teams have to struggle to deliver a competitive online experience to their customers and create marketing solutions for their agents. Boston Logic has an ace in hole for them–a new hands on support service staffed by top real estate tech pros for the fraction of the cost of a full-time employee. See the full press release below: BOSTON, Mass. (July 19, 2016) – Boston Logic, the technology platform that powers enterprise brokerages nationwide, announced the launch of Ace, a powerful technology solution that ties together a brokerage or team’s website, online lead generation, [...]

By |2018-05-03T21:23:11-07:00July 19th, 2016|Marketing|0 Comments

Using Market Data to Drive Media Coverage

Are you getting published in your local media? Is your firm shaping the way opinion leaders and real estate consumers view critical issues in your housing market Associations, MLSs, and brokerages have access to the best local data ever available on trends in their local markets. Sales, prices, inventories, time on market—every day real estate professionals interpret these and other data to win the confidence of their customers and clients. You have a significant opportunity to turn market data into news that attracts business and establishes credibility. National data services like RealtyTrac and CoreLogic as well as sites like Realtor.com, [...]

By |2018-05-03T21:23:20-07:00March 22nd, 2016|Marketing, MLS Insights|0 Comments