WAV Group, Author at WAV Group Consulting

10k Research Marketing Launches competition to cyberhomes-Altos-Clarus

As Real Estate agents divert traditional marketing tactics from showing photos of homes to becoming market experts, they rely heavily on the mining of real estate market data from suppliers like Cyberhomes, Altos Research, Clarus Market Reports and now, new commer 10K Research Marketing. I checked out their website and their reports look very nice. They plan to be at Inman Connect in San Francisco. Check out these prices and let me know what you think. Remember that Cyberhomes is $4 – $10 per report. Clarus is free if your REALTOR Associaiton picks up the site license. The prices look [...]

By WAV Group|2018-05-03T21:26:27-07:00June 2nd, 2009|Broker-Agent Information, Main category, MLS Insights|Comments Off

CMLS welcomes Marilyn Wilson to the Board of Directors
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CMLS welcomes Marilyn Wilson to the Board of Directors

Main category, MLS Insights

CMLS welcomes Marilyn Wilson to the Board of Directors

Marilyn Wilson, founding partner of WAV Group, has been appointed to the Board of Directors of the Council of Multiple Listing Services. Wilson will serve as one of two Business Partner board representatives, who are appointed by the president. The WAV Group is one of the most successful technology consulting firms in the industry. They work with many leading MLS organizations, associations, technology vendors and brokers in North America and Europe. Wilson has a strong background in technology and consumer products. Prior to forming WAV Group, Wilson was president and CEO of Surveyor Corp., a leading provider of web camera [...]

By WAV Group|2018-05-03T21:26:28-07:00June 1st, 2009|Main category, MLS Insights|Comments Off

C.A.R. offers online certification to REALTORS called face2face
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C.A.R. offers online certification to REALTORS called face2face

Main category

C.A.R. offers online certification to REALTORS called face2face

C.A.R. Educations Face2Face interactive video conferencing program to offer NAR designations LOS ANGELES (June 1) – Real Estate Business Services® (REBS®) today announced the launch of Face2Face, C.A.R. Educations new video conferencing program. Face2Face will deliver dynamic, interactive training to REALTORS® at up to four local associations in California simultaneously. The live presentation will be sent via a video feed to the local association in real-time, enabling every member to see and hear the same thing at the same time, for the ultimate learning experience. Students can instantly respond and interact with the instructor through this approach. “The CALIFORNIA ASSOCIATION [...]

By WAV Group|2018-05-03T21:26:28-07:00June 1st, 2009|Main category|Comments Off

Tired of Junk Mail! Now there’s hope!

Tired of spending your mornings and filling up your recycle box with junk mail? Now there’s hope. The Direct Marketing Association has created a great site called DMAChoice.org. The site allows you to opt-out of credit card offers, catalogs and other types of direct mail for up to five years. The site also allows you to remove your name from email lists as well. You can trust this site because it is sponsored by the governing of the direct mail industry and they are highly credible. Cutting down on junk mail will not only save you time, it will also help [...]

By WAV Group|2009-05-30T13:34:49-07:00May 30th, 2009|Main category|Comments Off

Twitter users beware of spymaster aka spammaster

got a pile of direct messages from people I follow on twitter today that looked like this. When you go to the site, it asks you to be an exclusive first user of thier twitter game. To sign up, you enter your user id and password so they can access your twitter followers. It dynamically sends this message to every one of your followers and spreads like a spam virus. There is nothing harmful, but it will take over your twitter account and autopost to your friends. The only way to get out of the game is to block the [...]

By WAV Group|2018-05-03T21:26:28-07:00May 29th, 2009|Broker-Agent Information, Main category, MLS Insights, Twitter for Real Estate|Comments Off

Threewide hires Michele Routh-Combs as Vice President of Partner Relations
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Threewide hires Michele Routh-Combs as Vice President of Partner Relations

Broker-Agent Information, Main category, MLS Insights

Threewide hires Michele Routh-Combs as Vice President of Partner Relations

Threewide Corporation Appoints Michele Routh-Combs as VP of Partner Relations Morgantown, WV - June 28, 2009 - Threewide Corporation announces the addition of Michele Routh-Combs to the Executive Management Team as Vice President of Partner Relations. Routh-Combs brings 18 years of experience in real estate and real estate related technology and marketing. She is a well-known leader in real estate, recognized by many from her role at RE/MAX International where she served as Senior Technology Marketing Analyst and was involved with RE/MAX International’s Approved Supplier Program from 1999 through the end of 2005. Routh-Combs will manage strategic partner relationships for [...]

By WAV Group|2018-05-03T21:26:28-07:00May 29th, 2009|Broker-Agent Information, Main category, MLS Insights|Comments Off

Investor needed for growth company

WAV Group was recently contacted by a 5 year old company that sells technology products to MLSs. Our current workload does not allow us to help them, but we offered to post this to our blog in the event that any of our readers may be interested. The company is well established, has significant revenue and could be profitable if they were not in a significant growth ramp. They are looking for $500k to $2M in the form of a converitable bridge loan or equity. The company’s product has been “site licensed” by more than 35 MLSs in the past [...]

By WAV Group|2018-05-03T21:26:28-07:00May 26th, 2009|Main category|Comments Off

ZipRealty sets a new standard in school district search

Like ‘em or not - Zip continues to focus on offering one of the best property search websites in the industry to consumers. Does anyone know of a brokerage that offered the opportunity to post ratings about homes before zip? I know that this is a listingbook feature too. Was Zip first? EMERYVILLE, CA–(MARKET WIRE)–May 19, 2009 – ZipRealty (NasdaqGM:ZIPR - News) (www.ZipRealty.com), the first national real estate brokerage to allow home shoppers to post ratings of MLS-listed homes and agent service, now allows buyers to scout for homes in specific school districts within the 36 markets the company serves. The [...]

By WAV Group|2018-05-03T21:26:28-07:00May 20th, 2009|Broker-Agent Information, Main category|Comments Off

Scraping vs Indexing of IDX data

MIBOR - the Metropolitan Indianapolis Board of REALTORS has recently responded to a complaint regarding a violation of their IDX rules and regulations - specifically the "anti-scraping" regulations. MIBOR has correctly responded to the complaint ruling that an IDX property search page which allows data to be copied and re-purposed is in violation of their rules. I begin this post with this acknowledgement to clarify that MIBOR is in no way behaving badly. Indeed, they are enforcing their published rules and regulations correctly. This issue has created a very difficult situation for MIBOR, NAR, and the unfortunate member of MIBOR [...]

By WAV Group|2009-05-19T13:22:17-07:00May 19th, 2009|Broker-Agent Information, Main category, MLS Insights|Comments Off

Microformatting enhances SEO for real estate

Microformats in plain english: Microformats is specific website coding standards (called Semantic information) that allows search engines to “read” the addresses and categories of inforamtion on your website, display the information in search results (like google maps), and allow the consumer to quickly download a vcard or address book card directly from the search result using a browser extension like Operator for firefox. As mentioned in the WAV Group White Paper on Localism - Geo Targeting strategies for real estate websites - search engines are often unable to view listings on most IDX Property Search solutions. Companies like Trulia, Zillow, Loopnet and others real [...]

By WAV Group|2018-05-03T21:26:28-07:00May 19th, 2009|Broker-Agent Information, Main category, MLS Insights|Comments Off

Social Brand Marketing for Real Estate Brokers

Last week the WAV Group launched the first of its kind Broker Social Brand Marketing effort in Vancouver Canada. We believe that any brokerage with 100 or more agents has a tremendous opportunity to command a sigificant voice in the Social Networks that surround the communities they serve. As this chart shows, Real Estate Broker Brands are lagging behind other consumer brands on making an online social statement. Amazingly this is happening at a time when Real Estate is among the top news makers. If you are a brand marketer, you must be astounded that there is no mention of [...]

By WAV Group|2017-06-23T01:34:34-07:00May 8th, 2009|Broker-Agent Information, Main category|Comments Off

Microsoft Virtual Earth plus Photosynth is good for MLS and Real Estate
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Microsoft Virtual Earth plus Photosynth is good for MLS and Real Estate

Main category, MLS Insights

Microsoft Virtual Earth plus Photosynth is good for MLS and Real Estate

In a move that may separate Microsoft Virtual Earth from Google maps, Microsoft announced integration of Photosynth - an application that allows you to automatically stich groups of photos togethers into a three dimensional viewing experience. This has tremendous implications for the mapping functionality imbeded into MLS systems including Cyberhomes (FNRES) and Marketlinx and others. Although Virtual Earth is much less popular than Google Maps, it is vastly superior on many levels - which is why leading technolgoy companies are opting to pay for Microsoft over Google. This combination essentially combines mapping with virtual tour experiences. This combination will have relevance for agents working within the [...]

By WAV Group|2021-06-01T13:58:16-07:00May 7th, 2009|Main category, MLS Insights|Comments Off

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