Real Estate Advertising needs to shift online TODAY.
Real Estate brokers and agents should have their 2009 Marketing plans neatly constructed by now. Unfortunately, it has not happened. Over the past few weeks I did a phone poll of 25 marketing directors of large brokerages across the United States to learn what they have in store for 2009. Here is what I learned. 1. Very few campaigns will be flighted until February. 2. Newspaper open houses are still the focus In other words, the only strategy that is changing for brokers in 2009 seems to be doing less than before. This is tragic - because the consumer is [...]