WAV Group can help you optimize your business or association
The WAV Group can help you make smarter technology decisions and guide you to new breakthroughs and paths to success. Areas we can help with include:
- Facilitating comprehensive strategic planning initiatives
- Evaluating and selecting real estate technology solutions
- Designing and executing research programs
- Providing strategic PR plans and execution
- Helping you to develop and launch your next product
- Creating & executing custom marketing plans
- Recruiting senior level executives whose experience can drive excellence in your company
The WAV Group is ready to take your association or business to the next level and committed to creating your next wave of success!
Did you know that the WAV Group offers:
Brokers need to manage against FOBO
Agents leave because they think something might be better. FOBO doesn’t come from dissatisfaction. It comes from doubt.
BoldTrail is adopting AI everywhere through CoreAI
CoreHome doesn’t try to replace the agent. It amplifies them with better timing, better visibility, and tools that work with the way they already operate.
Zillow launches Zillow Pro: client tracking enters a new phase
It is a logical evolution of customer for life solutions, but it also raises new questions about privacy, data sharing, and competitive dependence.
The Zillow ChatGPT Integration of IDX Data: A Test of Opinion
If MLSs provide a standardized, policy-compliant way for AI systems to query listing data (with proper guardrails), then any broker or authorized app can use it and we maintain a level playing field and oversight.
ChatGPT Is Recommending Brokerages now. Is it Recommending Yours?
Real estate brokerages have always competed on reputation. For decades, word of mouth, Google reviews, and social media have shaped how consumers choose who to trust with their biggest financial transaction. But today, a new powerful influencer is entering that decision-making process — ChatGPT. Today, 59% of consumers said they’ve used at least one AI-powered platform to support their homebuying journey and get information about the real estate market, according to a new study from Veterans United Home Loans.
It’s Time for MLSs to Take Back Control of Their Data
Many MLSs believe they “own” their data because it’s collected under their rules and compliance structures. But in practice, most MLSs house their data on vendor-controlled servers, governed by vendor-written terms, infrastructure and development priorities.
Zillow seeks forgiveness, not permission: MLSs must enforce cooperation in the AI era
Zillow built its business on cooperation. Now it’s the MLS’s job to defend it.
AI as an Asset: Why Ownership Matters
AI is more than just technology; it is an extension of organizational memory, judgment, and foresight, expressed through software.
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