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WAV Group PRO Plan

A strategic process to outline measurable goals, design action plans, and participate in execution throughout the year.

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WAV Group Marketing

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WAV Group Communications

Crafting communication based on industry knowledge and consumer behavior to promote your company.

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Technology Services

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WAV Group Technologies

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Merger & Acquistions

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WAV Group M&A

Our M&A framework helps your business determine the right strategic course for growth.

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Research & Surveys

Tap into insightful data to better understand your market and grow your organization.

Research & Surveys

Individually curated data that will help solve your organization’s biggest challenges.

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Recruiting Leadership

We help recruit C-level executive leadership to accomplish your goals.

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Product Advisory

Adoption through product review, UX/UI design, and sophisticated product road map.

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WAVes of Change™

Keep current on industry trends and happenings.

WAVes of Change™ Series

Keep your organization ahead of the wave by keeping current in industry trends and happenings.

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Acquiring More Profit

The book offers practical advice and covers the complete M&A process literally, from contemplating an acquisition strategy to closing and beyond. Readers will be led on a complete and thorough journey outlining every phase of the process.

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WAV Group can help you optimize your business or association

The WAV Group can help you make smarter technology decisions and guide you to new breakthroughs and paths to success. Areas we can help with include:

Facilitating comprehensive strategic planning initiatives
Evaluating and selecting real estate technology solutions
Designing and executing research programs
Providing strategic PR plans and execution
Helping you to develop and launch your next product
Creating & executing custom marketing plans
Recruiting senior level executives whose experience can drive excellence in your company

The WAV Group is ready to take your association or business to the next level and committed to creating your next wave of success!

Did you know that the WAV Group offers:

Executive management recruiting services
Strat Planning services for Associations
Technology and evaluations services for Brokerages, MLSs & Associations
Consumer Research, Industry Surveys & White Papers
Crisis PR expertise & support

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Tech

Now’s the Time: Why MLSs Should Bring Builder Listings Into the Fold

Victor Lund2025-10-30T16:10:22-07:00November 4th, 2025|Comments Off on Now’s the Time: Why MLSs Should Bring Builder Listings Into the Fold

MLS participation delivers both marketing reach and business intelligence that independent builder websites simply can’t replicate.

AI in the MLS: How Paragon is Building the Future of Real Estate Data Infrastructure

Victor Lund2025-11-03T11:09:27-08:00November 3rd, 2025|Comments Off on AI in the MLS: How Paragon is Building the Future of Real Estate Data Infrastructure

A conversation with ICE's Lucie Fortier and Jeff Fullbright reveals how AI is reshaping MLS platforms and what it means for data governance, agent adoption, and competitive positioning.

Zillow + ChatGPT: a new front for international listing exposure

Victor Lund2025-10-30T16:00:54-07:00October 31st, 2025|Comments Off on Zillow + ChatGPT: a new front for international listing exposure

For international markets, it is not a distant opportunity, it is a new front already opening through the gateways built by globally minded MLSs.

Brokers are so far behind the portals

Victor Lund2025-10-30T15:49:42-07:00October 31st, 2025|Comments Off on Brokers are so far behind the portals

Portals have already built that future. Brokers can too, if they’re willing to rethink what “relationship management” really means in a data-driven world.

Inside the acquisition system fueling one of real estate’s fastest-growing brokerages

Victor Lund2025-10-30T10:10:24-07:00October 30th, 2025|Comments Off on Inside the acquisition system fueling one of real estate’s fastest-growing brokerages

For brokerages serious about growth, this is a rare chance to learn from a leader who has proven that strategic acquisition can outpace even the best recruiting models.

NorthstarMLS modernizes governance to accelerate AI, operational excellence, and digital sovereignty across the Upper Midwest

Victor Lund2025-10-29T12:12:27-07:00October 29th, 2025|Comments Off on NorthstarMLS modernizes governance to accelerate AI, operational excellence, and digital sovereignty across the Upper Midwest

NorthstarMLS has unveiled a governance model designed for the future.

HUNT Real Estate Shows the Industry How Succession Should Be Done

Victor Lund2025-10-27T11:05:16-07:00October 27th, 2025|Comments Off on HUNT Real Estate Shows the Industry How Succession Should Be Done

A fourth-generation CEO is stepping in, fully seasoned, respected by agents, and ready to lead.

Compass and Anywhere signal a new era of brokerage consolidation

Victor Lund2025-10-24T08:46:36-07:00October 24th, 2025|Comments Off on Compass and Anywhere signal a new era of brokerage consolidation

At WAV Group, we have long believed that consolidation is not just about size. It is about leverage and the ability to turn scale into sustained profitability. This merger should prompt every brokerage leader to revisit their own growth strategy.

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