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Broker Insights
Now’s the Time: Why MLSs Should Bring Builder Listings Into the Fold
MLS participation delivers both marketing reach and business intelligence that independent builder websites simply can’t replicate.
Inside the acquisition system fueling one of real estate’s fastest-growing brokerages
For brokerages serious about growth, this is a rare chance to learn from a leader who has proven that strategic acquisition can outpace even the best recruiting models.
Compass and Anywhere signal a new era of brokerage consolidation
At WAV Group, we have long believed that consolidation is not just about size. It is about leverage and the ability to turn scale into sustained profitability. This merger should prompt every brokerage leader to revisit their own growth strategy.
MLS and Association Best Practices
Now’s the Time: Why MLSs Should Bring Builder Listings Into the Fold
MLS participation delivers both marketing reach and business intelligence that independent builder websites simply can’t replicate.
Zillow + ChatGPT: a new front for international listing exposure
For international markets, it is not a distant opportunity, it is a new front already opening through the gateways built by globally minded MLSs.
NorthstarMLS modernizes governance to accelerate AI, operational excellence, and digital sovereignty across the Upper Midwest
NorthstarMLS has unveiled a governance model designed for the future.
Real Estate Technology Trends
How SERHANT. Scaled While the Industry Stalled — And the Technology That Helped Fuel It
In a market where many brokerages are consolidating or playing defense, SERHANT. has moved boldly in the other direction — expanding into 13 states and Washington, D.C., growing its agent base tenfold, and significantly increasing revenue. A new case study from Rechat explores how the brokerage made it happen, and what other firms can learn from the strategy behind its scale.
Rethinking Real Estate Technology Through Shared Infrastructure
The industry is undergoing a massive shift and replatforming effort, with companies racing to keep pace with technological change but lacking clear pathways forward.
Brokers are so far behind the portals
Portals have already built that future. Brokers can too, if they’re willing to rethink what “relationship management” really means in a data-driven world.
Strategic Planning and Research
NAR Report: Americans are buying homes farther from work and waiting longer to do it
When did “location, location, location” stop meaning “close to work”? According to the NAR's just-released 2025 Profile of Home Buyers and Sellers, the number of buyers who cited proximity to their job as a top [...]
Real Estate Agent’s Need to Lead the Natural Disaster Risk Education Process
Our 2025 WAV Group Natural Disaster Homeowner Sentiment Survey makes it clear that the expectation falls squarely on agents. When homeowners were asked who should disclose flood risk, real estate agents came out on top—well ahead of inspectors, appraisers, or local governments.
What Makes a Brokerage Truly Profitable? Here’s What the Top Firms Do Differently
We’ve worked with brokerages of all sizes. Some were thriving. Others were barely holding on. The difference wasn’t market size, brand, or even production. It was leadership. Here’s what the top-performing firms are doing that others miss: