By Kevin Hawkins with Korey Hawkins | Vol. 2 Post 6

Real AI is a 100% human-created weekly roundup of all things AI in real estate and emerging AI innovations in other sectors likely to impact real estate, posting a new edition every Friday.

An AI stock photos platformLexcia AI stock photos

We have covered that AI-generated photos could save agents and brokers a lot of money in licensing fees. Creating AI images for a website, social post, or promotional brochure instead of paying a fee to Adobe or iStock seems like a no-brainer. This is even though the stock photo firms are jumping headfirst into AI-generated images themselves!

But if you have ever spent time creating photos with any of the many new AI image generators, your experience is probably hit or miss.

Enter Lexica, which is basically crowdsourcing AI photos for its AI stock photo platform. Lexica allows you to generate your own images (48 a month for free) or search for images others have already created.

To access the AI stock photos, enter a search word for the image you are looking for, and dozens of AI-generated photos will fill the screen. Below is a partial screenshot of the dozens of photos returned for the search “real estate agents selling a home.”AI created Real Estate Agents

Want to create your photo?  Lexica does that incredibly well, too. Select the generate “Generate” tab and enter your prompt.

Here’s what was returned for “A photo of craftsman home on Bainbridge Island, WA with a two-car garage bordered by evergreen trees.”AI created Bainbridge Island homes

It’s scarily accurate.

One of the coolest generation features is you can change the dimension of the photo (much more flexible than DALL·E/GPT).  You also can request a slow or fast generation. The slower generation selection allows higher-priced accounts to create “unlimited” generations.

You’ll find the fast generation selection wickedly quick.

To get started, Lexica will ask you for an email address and send you a link to log in, and that’s it.

If you are going to need more images than what the free account provides, for $8-$10 a month (annual or month-by-month rate), you get:

– 1,000 fast generations per month.
– No slow generations.
– 2 parallel fast generations.
– Commercial license (solo).
– Images are public.

Note that last feature: “images are public.” That means you can use photos you create, but that photo now goes into its AI stock photo platform for others to find and use.

If you want to keep the images you create for yourself so they are not publicly available, you’ll need the Max account at $48 a month, 7,000 images, and unlimited slow generations.

Lexica already has so many images and does a great job at image generation: it packs wow power. Most importantly, it feels like a huge shortcut and time saver at an incredibly low cost.

AI disclosure efforts gain GoogleAI Image credentials effort

Speaking of AI images, Google is the latest major company to join an industry effort to attach “content credentials” to all AI-generated images. As the newest member of the Coalition for Content Provenance and Authenticity (C2PA), Google joins fellow tech giants like Meta, Adobe, and Microsoft, along with media giants like the BBC and Sony, among others.

Bringing AI generator Gemini (formerly Bard) and the world’s biggest video player, YouTube, with its 2.5 billion users, into the fold for making sure AI image and video content is ID’d is a big deal.

The goal of C2PA is to embed information into images and video when it is created. Right now, the solutions are focused on adding metadata. But bad actors can strip out metadata. As Axios pointed out in a recent newsletter, “Those most likely to share misinformation are often the least likely to take notice of information labels, let alone metadata.”

AI Five Fast FactsAI Five Fast Facts

  1. Over 20% of generative AI users are around 25 to 34 years old – Insider Intelligence
  2. Around 90% of data processing positions and 80% of data collection positions will likely become automated due to generative AI – Statista
  3. American AI startups in 2023 grabbed one out of four investment dollars. In contrast, AI startups received around 12% of total funding between 2018 and 2022 – Crunchbase
  4. Over 80% of Fortune 500 companies had adopted ChatGPT within their business by August 2023 – OpenAI
  5. The market size for AI in security was $21 billion in 2023 and is forecast to reach over $50 billion by 2028 – Mordor Intelligence

Sources: Various collected by Semrush Blog

AI Headlines Take 5AI Headlines Take 5

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AI-Powered Excellence: Tools Every Real Estate Agent Needs | 2/4/24 ACI Infotech
A solid review of specific ways AI can help agents.

Authenticity in the age of AI: real estate’s new era | 2/7/24 Elite Agent
The AI evolution pushes agents to strike a balance and remember: high tech, high touch.

Rising Use Of Artificial Intelligence Is Fueling Anxiety In Business | 2/5/23 Forbes
AI already is stressing us out!

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