What is a VOW and how can it help you grow your business?
Part One of a five part series "Roadmap to using VOWs in Real Estate.”
MLSs can learn from the State of California Legislature
Many of you may have seen glimpses of the issues that the State of California legislature faced in passing their budget. They were faced with closing a $42 Billion budget deficit. The final budget recently agreed upon but some voter resolutions that will need to be passed in order for the budget to work. Funding levels will need to be cut that impact citizen benefits like education, health services, and other key areas. Furthermore, revenues will need to be increased in areas like vehicle registration fees and sales tax. These changes will not be popular, as they will touch everyone [...]
WAV Group’s ComScore Portal Results show Yahoo! in the lead
There has been a lot of chatter of Trulia vs. Zillow this past week. I did not see the results of the battle royal, but I think that brokers and agents should use both of them to have a comprehensive and effective online solution. The giant in the closet that seems to get lost in this discussion is realestate.yahoo.com - who passed REALTOR.com in traffic three months ago and continues to lead. WAV Group also reported this in our Listhub Syndication study last fall. Please note that REALTOR.com does hold a lead if you roll in MSN which is powered [...]
Good or Evil – Note to the Department of Justice – citizens are free to create their own MLS
“I pledge allegiance to the flag of the United States of America, and to the Republic for which it stands: one Nation under God, indivisible, with Liberty and Justice for all.” Recently I was given an opportunity to share a summary of the settlement between the United States Department of Justice and the National Association of REALTOR regarding Virtual Office Websites. Before the meeting, we stood together with our right hand over our hearts and chanted the Pledge of Allegiance To the Flag of the United States of America. As I stood before the MLS Board, their shareholders, and broker [...]
Victor Lund delivers VOW Session to NNRMLS Leadership
Virtual Office Websites or VOWs will be going mainstream in 2009 as a result of the Department of Justice settlement with the National Association of REALTORS. WAV Group has been delivering a series of talks to MLSs around the country to MLS Directors, Shareholders and Broker members to outline how VOWs. Please contact Victor Lund if you need support communicating the impact that VOWs will have on real estate websites to your membership. VOW Overview View more presentations from victorlund. (tags: virtual office)
Developing your global brand
Marilyn Wilson of the WAV Group prepared a dynamic presentation for the members of Who's Who in Luxury Real Estate who attended the recent international conference in Paris. Developing Your Global Brand View more presentations from victorlund. (tags: branding real)
MLS Alliance unites REALTORS with listings throughout California
MLSAlliance demonstrates MLS industry's ongoing efforts to help real estate professionals succeed during housing market downturn. Boca Raton, FL (PRWEB) July 9, 2008 -- Many Californians looking for signs of stability in the turbulent real estate market are encouraged by the growth and increasing use of the state's largest MLS data sharing service, the California MLSAlliance. The system connects MLS databases throughout the state to provide agents and brokers with a single source of real estate information. Use of the California MLSAlliance reached an all-time record in May, with more than 50,000 unique agents and brokers using the system to [...]
Social Networks for building Real Estate Communities
Social Networks for Broker and Agent Websites. - create your own. Today real estate Brokers are struggling to understand how Web 2.0 applications like Online Social Networking can impact their business. Online Social Networking refers to online website communities of people who share interests and activities or who are interested in exploring the interests and activities of others. Communications between members can be chat, instant messaging, email, video, file sharing, discussion groups, etc. For real estate brokers, online social networking can create online communities for agents to share information with each other, and with prospective buyers and sellers of real [...]
MLS Consumer Website Research Released
For many years there has been an on-going debate about whether MLS consumer websites were supportive of REALTORS® or competitive with them. A comprehensive study of using the Houston Association of REALTORS® consumer website was conducted to address this issue. This report will demonstrate conclusive evidence that an MLS consumer website is one of the most valuable tools an MLS can offer its members. The MLS has technical expertise and advantages to support their members to compete collectively effectively for traffic against even the most well-funded listing portals on the Internet today. This report is unique in that it provides [...]
MLS Vendor Selections
A factor that tends to be considered when choosing an MLS service provider is how many customers they have won or lost recently - particularly when some of those customer losses are large, costly, and well-publicized. And if that is not a formal consideration, when an MLS vendor looses a major customer, it is often on the mind of sourcing MLS organizations. In fact many companies that I have spoken with over the past 12 months have actively excluded some MLS vendors from their short list due to rumors or reports of customers lost. These types of metrics tend to [...]
Listingbook is a must have for every MLS
There is little doubt that Listingbook is a must-have for MLSs today. To begin with - it provides a member benefit for free! Imagine if an MLS gave Top Producer to every agent for free, or a flyer software program for free, or an e-mail marketing product for free, or showingtime for free. Listingbook is a little bit of all of these products. It alows agents to communicate with buyers and sellers in the best possible way within a secure Virtual Office Website environment. Property searches are easy to set up for clients by agents and they give clients the [...]