Syndication as in insolent teen

I received a call yesterday from a sage MLS executive. He saw the article in RE Technology about Sandicor adding a new syndication field into their MLS. We had discussed this a few years ago after some broker focus groups. At the time, the brokers did not seem to care too much about syndication, so the idea did not go anywhere. That changed. Adding the field is on the agenda at their next board meeting. He is probably not alone. Aside from that, he shared with me his vision for how syndication is going to play out in the long [...]

Trend MLS launches Find from MOVE

It has been about a year now, and Move has successfully launched the Find product into many of the nations’ leading MLSs. In score with this roll out, today Find launched in Trend MLS, serving 15 counties in southern Pennsylvania, New Jersey, and Delaware is the latest MLS to launch the product. You may know that Trend MLS is what industry insiders call a “home grown” system – meaning that they are responsible for programming the MLS software. Owning the code and having programmers on staff means that tighter and more elegant implementations of third party products are possible within the [...]

By |2018-05-03T21:25:18-07:00January 10th, 2012|Main category, MLS Insights|0 Comments

Impacts of browser Geolocation technology on real estate

Real Estate brokers invest a lot of time and money into maintaining and sustaining a strong relocation business. Franchise Organizations and broker networks like Leading Real Estate Companies of the World connect brokers across the country. Advances in technology have enabled location aware Internet browsers. This allows technologists to create predictable outcomes on user visits.  If you are a broker in Ohio, and a consumer visits your website from California – you can say “We welcome Californians! Leading websites like Trulia, Zillow, Realtor.com, Homes.com and Homefinder do this effectively. Why don’t broker websites do the same? Browser auto-detect allows website [...]

By |2018-05-03T21:25:20-07:00December 13th, 2011|Broker Technology Research, Main category, Marketing|0 Comments

The new Homes.com

Homes.com launches a game changer If you look around the real estate industry, there is always a quiet giant tending to its business and moving along steadily without rocking the boat too much. Unless you were on vacation this week, you saw a flurry of press releases, blog posts, twitter posts, facebook messages, and Linkedin message about the release of Homes Connect and the demise of the AdvancedAccess brands. As a consultant, I watched in yearning as Dominion acquired nearly a dozen real estate technology brands. From the beginning, it seemed logical. Dominion was a publishing company, the biggest in [...]

By |2018-05-03T21:25:31-07:00August 18th, 2011|Broker Technology Research, Main category|2 Comments

Roost exits the third party portal business

Roost is officially dropping their web portal business, and its a shame. There were only three companies who offered a national portal for property search that used IDX listings as its foundation: REALTOR.com, cyberhomes.com, and Roost.com. As you may know, Cyberhomes transferred many of their company assets to RPR last year and announced that they were exiting the portal business. They announced the sale of the domain name to Lisitngbook this year. Guess the last one standing is REALTOR.com. Here is the roost announcement   We are reaching out to inform you of some changes that will take place at [...]

By |2018-05-03T21:26:03-07:00August 31st, 2010|Main category|0 Comments