About Marilyn Wilson

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So far Marilyn Wilson has created 544 blog entries.

Are you Obsolete as a Leader?

According to NAR’s newly released D.A.N.G.E.R report, one of the threats facing Associations today is the average tenure of its leaders. The report goes on to say that Association leaders run the risk or burn-out and lack of action because they have been at the job too long. While I clearly understand why this one made the list I would also like to make some suggestions about how to deal with the reality of where we are today. If you’re one of those Association Executives or MLS CEO’s that have been in your position for a very long time, here’s [...]

By |2018-05-03T21:23:43-07:00June 1st, 2015|Main category, MLS Insights, Our Services|Comments Off on Are you Obsolete as a Leader?
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RESO: Your job depends on it!

At the “CMLS Brings it to the Table” meeting at NAR Mid-Year, there was a great discussion led by some early adopters of the RESO Data Dictionary. They talked about the inherent benefits of creating a consistent data standard for all MLSs, Brokers and Technology Vendors. They talked about how data consistency creates an environment that will stimulate innovation and new thinking that will make it easier for REALTORS® to be successful. They talked about all how brokers will be able to operate more easily in multiple markets with a consistent data standard. Basically, our world with the RESO Data [...]

By |2018-05-03T21:23:43-07:00May 28th, 2015|Broker-Agent Information, Main category, Marketing, MLS Insights|1 Comment
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IDX Rules Continue to Become More Broker-Friendly

Way to go, MLS Policy Committee for staying on a continued path to overhaul the IDX rules to make them work harder for brokers! As you may recall, back at NAR National, there were great strides made to evolve IDX rules to encourage data standardization, broker marketing in multiple MLS markets and an increased focus on data accuracy. I am proud to say that WAV Group, along with the Leading Real Estate Companies of the World, brought forth just about all of the topics that were approved at this meeting, just like the NAR National meeting. These positive initiatives continued [...]

By |2018-05-03T21:23:44-07:00May 22nd, 2015|Broker-Agent Information, Main category, MLS Insights|2 Comments
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No HATERS in Real Estate Please!

After just coming back from the NAR Mid-Year meetings I harken back to one of our greatest spiritual leaders of all time – The Dalai Lama. He has an amazing quote that I feel bears repeating – “We can let the circumstances of our lives harden us so that we become increasing resentful and afraid, or we can let them soften us and make us kinder. You have always the choice.” For those of you that are following the latest real estate news, NAR Mid-Year was a very exciting meeting. There were great strides taken with the Broker Public Portal [...]

By |2018-05-03T21:23:44-07:00May 22nd, 2015|Main category, MLS Insights|7 Comments
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Enabling an Ecosystem of Innovation for Real Estate

The MLS technology model has been relatively flat-footed for some time now. Many MLSs offer one MLS system, one Public Records system and other services like showing appointment software, document management, and they call it a day. In Part IV of his blog series last Thursday, Bob Bemis outlined a vision of a brand new way for MLS platforms to operate. A new program called AMP™ or Advanced Multi-List Platform™ that would leverage RPR is a very interesting and even scary concept to some. In its simplest definition, AMP would be the “back end” of an MLS. It would provide [...]

By |2018-05-03T21:23:46-07:00April 23rd, 2015|Main category, Marketing, MLS Insights, Our Services, Strategic Planning|7 Comments
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Association MLS Service Provider Controversy

WAV Group is a leading provider of satisfaction research to a large number of MLSs in the United States and Canada. This type of research is often performed annually by mid-sized MLSs and quarterly by large MLSs. Our satisfaction research is unique in that we support MLSs to benchmark off of their prior performance along with benchmarks against their peer group. WAV Group does not ever share another MLS’s data with any other MLS. But we do extract observations about what strategies are most effective at improving satisfaction in areas where MLSs are weak. As we have voiced on many [...]

By |2018-05-03T21:23:48-07:00March 26th, 2015|Main category, Marketing, MLS Insights, Our Services, Strategic Planning|Comments Off on Association MLS Service Provider Controversy
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The Powerful Magic of Telling Your Story via Video

Sometimes your children really can teach you meaningful things about how to be more successful in your life. In our case the lesson of the power of telling your story via video came from our daughter Alexandra AKA “Sparkles” Lund. As many of you know “Sparkles” is engaged in the entertainment industry in Los Angeles. About four months ago, she set out on a path to build her following among casting directors, agents, choreographers and producers. She deployed three powerful tools. First, she blogs regularly so her voice is being heard. Second, she creates “vlogs” or video stories talking about [...]

By |2018-05-03T21:23:48-07:00March 26th, 2015|Main category, Marketing, MLS Insights|1 Comment
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Looking for an Amazing New Career Opportunity?

Looking for an amazing way to leverage the network of relationships you have built in the industry?   How about selling one of the most insightful, relevant and effective educational tools in the industry today – RE Technology.com, WAV Group’s sister company? We’re looking for a few amazing sales warriors to help us expand the reach of our platform to even more agents and brokers and in turn, take their sales careers to the next level. Currently the site is available to over 750,000 agents and brokers.   It is one of the most popular tools available in nearly 100 MLSs around [...]

By |2018-05-03T21:23:48-07:00March 18th, 2015|Main category, Our Services|Comments Off on Looking for an Amazing New Career Opportunity?
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Five Ways to Make a Thoughtful Decision about Direct Feeds

I had the honor of working with the Greater Albuquerque Association of REALTORS® today. They hosted a Town Hall asking for input on whether or not their brokers would like them to negotiate a Direct Feed from the Zillow Group on their behalf.  Michael Bustamante did a great job of framing the issues that need to be discussed and ultimately decided upon. While the issue is anything, but clear cut, there were interesting questions posed that may be helpful for you to use in your market as you try to think your way through your market’s decision about direct feeds. [...]

By |2018-05-03T21:23:49-07:00March 16th, 2015|Main category, MLS Insights, Strategic Planning|4 Comments
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Revised IDX Rules are Looming for MLSs – New Solution Announced to Help MLSs be Compliant

As you probably know by now, the rules governing IDX were revised at the NAR Meetings in November last year.  Click here to view the details of the approved changes. One of the big changes requires that every MLS provide a Web API by June 30th, 2016 to make it much easier for brokers to allow third party companies to leverage MLS data for tools used by brokers. For the non-techies among us, let me answer the first question….What the heck is an API and why should I care? According to NAR…. API, short for Application Program Interface, describes a [...]

By |2018-05-03T21:23:49-07:00February 25th, 2015|Main category, MLS Insights, Reports|1 Comment
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Association/MLS Leadership Doesn’t Always Allow for a Consensus

Association and MLS leaders have it tough today.  The best leaders are staying on top of the latest trends, considering how emerging ideas affect their subscribers and proactively making changes to keep their organizations relevant.  Sounds like the kind of leader we all want to be right? So if this is what all leaders strive for, why is it so hard to create sustainable change? I have recently run across a few examples where the Board of Directors believed they knew the path that was best for their constituents yet they were not able to implement the path that made [...]

By |2018-05-03T21:23:50-07:00February 25th, 2015|Marketing, MLS Insights, Strategic Planning, Technology Evaluation|9 Comments
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We lost a One of a Kind Gem this Week

My heart sank this morning when I heard the news that we had lost Bob Hewes.  Bob was one of my absolute favorites in the industry – could be because he kind of reminded me of my dad who I miss desperately too. Bob had that rare dry sense of humor – you always had to pay attention or you would miss his subtle nuances and quips.  He was a born negotiator. He wasn’t happy unless he was getting a big deal for his beloved Association. the Naples Area Board of REALTORS®.   He got the best of me pretty much [...]

By |2018-05-03T21:23:50-07:00February 9th, 2015|Main category|Comments Off on We lost a One of a Kind Gem this Week
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