Digital Designers are Killing the Content!

One of two things has happened. Either my eyesight is completely shot or magazines have somehow decided that 8-point font is legible. Unfortunately, it turns out my eyesight isn’t as good as it used to be, and just about every magazine I seem to pick up these days appears to be designed by a prima donna or don who is killing the content because it’s impossible to read. The hard truth for boomers is that somehow, magazines have decided to try and make Boomers adapt to them instead of the other way around. My guess is that if you visited [...]

By |2018-05-03T21:22:52-07:00April 27th, 2017|Main category|0 Comments
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Upstream May Go Both Ways

April 10th marked a big transition for Upstream RE, the broker driven effort to develop a data management system for all firms. As you may know, there are three components to Upstream – data input, data storage, and data distribution. It is also important to remind you what Upstream is not – it’s not an MLS, not a consumer site, and not a data share. Upstream is a replacement for the independent efforts of all 86,000 real estate brokers to manage their customer records, agent records, firm records, vendor records, and listing records. The big transition is the consideration of [...]

By |2018-05-03T21:22:52-07:00April 27th, 2017|MLS Insights, Press Releases|0 Comments
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Brokers Can Now Freely Use This Old House Video for Website Content

WAV Group will be hosting a free informational webinar next Tuesday 2nd May at 10am PST (register here) to provide information about the new offer from This Old House to allow brokerage firms to display their award winning video content at no charge. Brokers have been benefiting from video publishing on their listing pages and community pages for years – but the process of getting fresh, high production quality video has been painful and expensive. This Old House is seeking to drive video views on their content and is partnering with brokers to achieve that objective. It’s great for brokers [...]

By |2018-05-03T21:22:52-07:00April 25th, 2017|Broker Technology Research|0 Comments
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Bigger Conferences Are Not Better

The real estate industry is going strong. It is healthy and vibrant, full of bloom and experiencing exciting change. As agents, brokers, MLSs, franchises and tech firms explore a deeper understanding of the industry’s best practices, they look to conferences to gain insights and meet the people that are powering new ideas. Conferences are good, and we attend a lot of them. Our annual conference tour includes two NAR conventions, two Inman Connects, CMLS, two RESO conferences,T3, RIS Media, and a variety of franchise, state AOR, Leading RE, The Realty Alliance, 1000Watt, Clareity, and large AOR or MLS events. Yup [...]

By |2018-05-03T21:22:52-07:00April 20th, 2017|Broker Technology Research, Broker-Agent Information, MLS Insights, Wav of Change|0 Comments
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First CoreLogic Client Deploys Graphiq Data Visualizations

IRVINE, Calif., April 19, 2017—CoreLogic® (NYSE: CLGX), a leading global property information, analytics and data-enabled solutions provider, today announced that Information and Real Estate Services, LLC (IRES) is the first CoreLogic client to make Graphiq data visualizations available to U.S. homebuyers. Working together, CoreLogic and Graphiq provide responsive data visualizations that graphically illustrate property lot, tax and transaction information, as well as local real estate trends, school ratings, commute times, and demographic breakdowns. Using data from CoreLogic and a variety of other sources, these striking visual representations provide deep insights and valuable context about properties and communities. “The public has access to [...]

By |2018-08-26T11:16:09-07:00April 19th, 2017|Clients, Marketing, MLS Insights|0 Comments
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eXp Realty Supports Accelerated Growth with the Addition of Four Industry Veterans to Management Team

BELLINGHAM, WA – (Marketwired – April 17, 2017) – eXp World Holdings, Inc. (OTCQB: EXPI), the holding company for eXp Realty LLC, The Agent-Owned Cloud Brokerage®, today announced the addition of industry veterans Kee Wah Chung, Kathy Gordon, Scott Petronis and Mitch Robinson to its management team. “Our daily objective is to be the most agent-centric brokerage firm in the world,” said Russ Cofano, President and General Counsel of eXp World Holdings. “Adding Kee Wah, Kathy, Scott and Mitch to our stellar team will allow us to provide new and exciting services for both current and future agents on the [...]

By |2018-05-03T21:22:52-07:00April 18th, 2017|Press Releases, Twitter for Real Estate|0 Comments
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4 Things Robotics Students Taught Me About Marketing and Communications

“Always walk through life as if you have something new to learn, and you will.” That quote from Vernon Howard sums up why I love being around students. They are so damn smart, engaging and not as jaded as the rest of us older folks. They are open to new ideas, quick to embrace innovative thinking and fast to adapt and explore new approaches. During their high school years in particular, what emerges from their minds and behaviors is an explosion of growth that is truly intoxicating to watch. I’ve been a direct witness to this as a founding member [...]

By |2018-05-03T21:22:52-07:00April 12th, 2017|Main category, Marketing|0 Comments
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Brokers Can Learn Customer Experience Lesson From Mercedes Benz and Others!

If you have been to a hotel or purchased a car in the past few years, you have likely received high quality customer service as well as a survey and feedback request. According to Gartner, “Today, 89% of marketers compete primarily on the basis of customer experience.” For major companies and brands, the process of issuing a satisfaction survey after the service is complete is long expired. Today’s companies are measuring every touch point that a brand has with the customer, and for good reason! Real estate brokers can improve their performance by going deeper on tracking and improving the [...]

By |2018-05-03T21:22:52-07:00April 11th, 2017|Broker Technology Research, Broker-Agent Information, Main category|0 Comments
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Homesnap Now Available To Over 500,000 Agents

ROCKVILLE, MD, April 11, 2017 — Homesnap, which is the public face of the Broker Public Portal (BPP), has surged past the 500,000 agent mark and is now available to agents and their clients in over 50 large and small markets across the country. Since the BPP became operational at the beginning of 2017, many MLSs have signed up to participate in the portal, accelerating the growth of the platform through the first quarter of the year. Already, agents using the app have invited more than 13 million clients to connect with them in Homesnap. Homesnap provides a mobile app [...]

By |2018-05-03T21:22:53-07:00April 11th, 2017|Broker Technology Research, Broker-Agent Information, Press Releases|0 Comments
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RESO Reminder: New Data Dictionary MLS Adoption Deadline is June 21

Jeremy Crawford, CEO of the Real Estate Standards Organization (RESO), just posted this vital reminder about the upcoming deadline for MLS Adoption of the Data Dictionary 1.5: It’s less than 80 days away: June 21 is the deadline for every NAR affiliated MLS to have the Data Dictionary version 1.5 adopted. The good news is if you have an earlier version – such as Data Dictionary 1.3 – you can update directly to Data Dictionary 1.5 directly, bypassing the Data Dictionary 1.4. Remember, the Data Dictionary is not a one-and-done proposition: it is a living, growing, always improving standard that needs [...]

By |2018-05-03T21:22:53-07:00April 7th, 2017|Broker-Agent Information, MLS Insights|0 Comments
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NAREE Real Estate Journalism Conference to Draw Journalists and Industry Experts to Denver in June

DENVER–The National Association of Real Estate Editors has opened registration for its 51st Annual Real Estate Journalism Conference in Denver, June 14-17, 2017. NAREE’s conference, which begins Wednesday morning June 14 at the Brown Palace Hotel, will attract scores of journalists from major newspapers and prestigious publications from around the nation and Europe. The conference features newsworthy speakers covering commercial and residential real estate topics, green building, architecture, hotels, mortgage lending, mixed-use development, single-family investing and vacation properties. Insightful speakers will include Douglas Yearley, chief executive officer of Toll Brothers; Marilyn Wilson of the WAV Group; Rohit Anand of KTGY [...]

By |2018-05-03T21:22:53-07:00April 6th, 2017|Main category, Press Releases|0 Comments
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Imprev and Moxi Works Integrate to Power BHGRE Rand Realty New Agent Platform

What happens when three highly respected real estate brands – one that excels in automated marketing services, another that is on fire in providing brokerage services with increased productivity and profitability solutions, and a real estate brokerage that is one of the most admired multi-billion dollar sales operations that operates in some of the most competitive markets on the East Coast – come together?  The egos get checked at the door and the results are innovation and integration, exactly what’s needed to advance a better real estate experience for everyone today. This morning Better Homes and Gardens Rand Realty announced it’s [...]

By |2018-05-03T21:22:53-07:00April 4th, 2017|Broker Technology Research, Broker-Agent Information, Press Releases|0 Comments
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