About Victor Lund

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So far Victor Lund has created 1384 blog entries.

REDPLAN™ Partners with CMLS

REDPLAN is a non-profit organization of brokers, technology companies, associations of REALTORS® and MLSs who have joined together to protect the copyrighted materials and intellectual property rights of our industry. The organization supports the pursuit of data pirates, scrapers, and other participants of the black market of real estate data. Victor Lund of WAV Group joined the REDPLAN board last year. “REDPLAN is focused on the most important issue in real estate today, protecting the industry’s data,” says Lund. “There are some MLS and brokerage organizations who are very hygienic with their data protections, but most are not. REDPLAN aims [...]

By |2018-05-03T21:23:17-07:00April 26th, 2016|MLS Insights, Press Releases|Comments Off on REDPLAN™ Partners with CMLS
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Consumer Questions a Broker Website Must Answer

There are less than 2% of the homes for sale around the nation today. Typically, that number is 3.5%. Hence we are in a sellers’ market. So the consumer thinks – “Where am I in the market?” What Home Can I Buy? Over 90% of consumers looking to purchase a home have one to sell. The rest are currently renters or second home purchasers. Buying a home is never about buying what you want. It is always about buying what is right for you. The old story of Location, Location, Location is a bit lost on me today, unless it [...]

By |2018-05-03T21:23:17-07:00April 25th, 2016|Broker Technology Research, Broker-Agent Information|Comments Off on Consumer Questions a Broker Website Must Answer
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Be Uncomfortable

It is pretty well known that Google is now Alphabet – a re-imagined company that is comprised of a variety of businesses around the focus of organizing the world’s information to make it universally accessible and useful. Building a new brand on top of Google was an uncomfortable decision, but there is much to be learned from it. The Alphabet Companies (full list here) Google – Search Engine, Android, Gmail, and YouTube Calico – Healthcare company aimed at extending life Verily – Smart contact lenses X Labs – Research and Development Deep Mind – Artificial Intelligence Access – high-speed internet Jigsaw [...]

By |2018-05-03T21:23:17-07:00April 20th, 2016|Broker Technology Research, MLS Insights|Comments Off on Be Uncomfortable
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Fox and Roach Reports Success With Buyside

There are a lot of technology applications that look promising, none more so than the recent launch of their Home Valuation System on foxroach.com powered by Buyside™. Fox and Roach is the largest Berkshire Hathaway Home Services company. Their offices cover many regions including Southeastern Pennsylvania, Southern New Jersey and Delaware. In WAV Group broker website effectiveness studies, BHHS Fox & Roach ranks in the top 10 for the most traffic of any broker in America. Last month, they launched the Home Valuation System, built by Buyside™ that created a landing page for every off- market property and IDX listings [...]

By |2018-05-03T21:23:17-07:00April 20th, 2016|Broker Technology Research, MLS Insights|Comments Off on Fox and Roach Reports Success With Buyside
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Real Estate Around the Nation

Home building has been the last area of the real estate market to recover from the recession. Generally, it’s believed that builders were hit the hardest during the recession. Many builders use leverage to purchase land and take loans for home building. When the investment market for these loans dried up and the value of the land collapsed, many were forced to downsize, cease operations, or in some cases shutter everything. Coming out of the recession, builders have been slow to get started. It took a number of years for the market to work through the distressed and bank owned [...]

By |2018-05-03T21:23:18-07:00April 13th, 2016|Broker-Agent Information|Comments Off on Real Estate Around the Nation
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Upstream Update From CMLS

CMLS gets the scoop on this latest UpstreamRE release. Kathy Condon of CMLS was able to connect with UpstreamRE spokesperson Craig Cheatham to catch up on the progress made on the development side in the first three months of the year since the vendor agreement was signed. As a reminder, CMLS is hosting a “bring it to the table” meeting on Tuesday, May the 10th in Washtington D.C. For those of you attending the NAR Midyear meetings – you may want to fly in a day early for this meeting. It’s one of the best ways to get a 360 [...]

By |2018-05-03T21:23:18-07:00April 12th, 2016|MLS Insights|Comments Off on Upstream Update From CMLS
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Google Creator Day

When some of our readers heard that my daughter Alexandra AKA Sparkles Lund was invited to attend Google Creator Day, they were genuinely interested in hearing about what she learned at this exciting event. She has written a blog post for her own blog, SparklesLund.com and I thought I would share it with you because there is some very interesting information about ways to build the size and engagement of a YouTube channel. Please follow her on Facebook, instagram, Twitter and subscribe to her YouTube channel, Enjoy!  As you may know, I have been really publishing a lot of videos on YouTube [...]

By |2018-05-03T21:23:18-07:00March 31st, 2016|Main category, Marketing, Twitter for Real Estate|Comments Off on Google Creator Day
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The New Process for RFPs in Real Estate

This change was caused by a quiet revolution. During the Y2K surge that transitioned software from mainframe to browser, there was recognition that the old process of software development was too bureaucratic, slow, and overly regimented. An alternative to traditional project management that emerged in the early 2000s is called Agile software development. They use terms like Scrum, Extreme Programing, Dynamic System Development Method, Feature-Drive Development and many others. The overarching focus of all of these methodologies is to deliver frequent, high quality working software, delivered in “sprints,” which are measured in weeks, not months. The result is continuous improvement. [...]

By |2018-05-03T21:23:19-07:00March 30th, 2016|Broker Technology Research, MLS Insights|Comments Off on The New Process for RFPs in Real Estate
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Is Real Estate Still in a Slump?

After the crash in the housing market, real estate was hit by the worst recession in our nation’s history. Frankly, brokers took a beating and operated at a loss for a number of years. Since the low point, things have been steadily been improving. There was a lot of speculation that the foreclosure volume in the hardest hit markets were clogging up the supply side. As we turned the corner, these distressed properties were slowly released into the marketplace and they are mostly absorbed. There was a two to three year heyday for brokers and agents who specialized in REO [...]

By |2018-05-03T21:23:20-07:00March 28th, 2016|Broker-Agent Information, How to Make Strategic Planning Really Work in your MLS, MLS Insights, Strategic Planning|Comments Off on Is Real Estate Still in a Slump?
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Crye-Leike, Realtors® Recognized For Outstanding Website Marketing: Recipient Of Coveted SEO Strategy Award

Nashville, Tenn. (March 9, 2016) – Crye-Leike, REALTORS®, the nation’s fourth largest privately-held residential real estate firm, was named the winner of the 2015 Most Effective Search Engine Optimization (SEO) Strategy Award for outstanding website marketing of its Crye-Leike.com website. This coveted SEO award was presented by Leading Real Estate Companies of the World® (LeadingRE), a global community of more than 500 high-quality independent real estate firms. Crye-Leike.com was recognized for its website marketing strategy in making it easy for consumers to find its website, with competitive positioning on popular search engines, unique content focusing on key markets, effective incorporation [...]

By |2018-05-03T21:23:20-07:00March 25th, 2016|Broker Technology Research, Press Releases|Comments Off on Crye-Leike, Realtors® Recognized For Outstanding Website Marketing: Recipient Of Coveted SEO Strategy Award
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Will the Last PC User Please Turn Out the Lights?

Mobile has gone global and everyone from Wired Magazine, Gartner, Forrester Research, and Barron’s is writing about it. The headline is almost always the same – “THE DEATH OF THE PC HAS NOT BEEN GREATLY EXAGGERATED.” The real headline is that PC sales have been negative since 2011 and the 2015 numbers showed the largest drop in sales volume in history. Before you get overwhelmed with the fear of PCs going away, it will take a long time for that to happen. Shipments of new PCs globally is still running at a pace of around 65 million to 70 million [...]

By |2018-05-03T21:23:20-07:00March 25th, 2016|Broker Technology Research, MLS Insights|Comments Off on Will the Last PC User Please Turn Out the Lights?
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Northwood Realty Launches Training Website for Their Agents

About Northwood Northwood Realty is among the largest independent real estate companies in America. They cover multiple states and their 38 offices are focused mainly on the densely populated areas of Western Pennsylvania and Eastern Ohio. They are a full service firm with 974 agents, offering residential, finance, relocation, and insurance. Northwood is pioneering a program for agent training that introduces an effective model for other brokers to consider. It’s called Northwood Tech Trainers. About Northwood Trainers Northwood deploys five field trainers to support just under 1000 agents.  The ratio is effectively one trainer to every 200 agents. The field [...]

By |2018-05-03T21:23:20-07:00March 24th, 2016|Broker Technology Research, Broker-Agent Information, Technology Evaluation|Comments Off on Northwood Realty Launches Training Website for Their Agents
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