Victor Lund, Author at WAV Group Consulting

How MLSs and MLS vendors are failing brokers
Gallery
How MLSs and MLS vendors are failing brokers

Broker Technology Research, Broker-Agent Information, Main category, MLS Insights

How MLSs and MLS vendors are failing brokers

Let me begin by saying that the remarks that follow do not apply to all MLSs. There are many that do an excellent job at servicing the data needs of brokers. The focus of this article is to talk about some of the common failures seen by WAV Group consultants trying to help brokers fix complex data problems. There is a fundamental understanding of the MLS which has been lost. Although MLS systems provide excellent services through the MLS software, many are failing at providing data services to the brokers and agents to power the many applications that live outside [...]

By Victor Lund|2018-05-03T21:24:48-07:00October 31st, 2012|Broker Technology Research, Broker-Agent Information, Main category, MLS Insights|Comments Off

Berkshire Hathaway HomeServices

Today, a new brand was born - Berskshire Hathaway Real Estate. Brookfield, Real Living and Prudential have combined forces with Berkshire Hathaway HomeServices to create our industry’s newest national brand. This seems to be the first time the Berkshire Hathaway brand will be used in a consumer facing industry. I am pretty sure that this network of brokerages has a significant market share in every metropolitan city in America. Why this is important: Some of the Prudential Franchises were a little disturbed when they learned about the Sunset of the Prudential Real Estate brand - they are smiling ear to ear now. Moreover, some of the [...]

By Victor Lund|2018-05-03T21:24:48-07:00October 30th, 2012|Broker Technology Research, Broker-Agent Information, Main category, Press Releases|2 Comments

Zillow brings 1.2M listings out of the shadow

Since the housing market crash, there has been lots of discussion about shadow inventory. These are properties that are in bank foreclosure or pre-foreclosure that are making their way onto the market. Up until now, this inventory has been slowly released - perhaps strategically by banks who want to contain loss exposure - but more likely as a result of the slow process for foreclosure across America. The only thing slower than a bank's decision making process is the US Court system. Last week, Zillow - one of the three leading search portals in America began to display 1.2Million listings. [...]

By Victor Lund|2018-05-03T21:24:49-07:00October 29th, 2012|Broker Technology Research, Main category|3 Comments

Black Sand Labs Launches MLS License Compliance Tool

Like all MLSes, Hawaii Information Service takes data licenses seriously. Aside from the natural investigation of reported violations, they wanted to find a way to crawl the Internet to find additional abuses of their data license agreements. After an unproductive effort to find a commercial solution to meet their needs, Hawaii Information Systems partnered with Falcon Technologies to build one. Now, the two cooperating companies formed a new startup called Black Sand Labs to deliver the service to other MLSs fighting the compliance battle. The new product is called APHIS – which may sound like a crawling insect, but was [...]

By Victor Lund|2018-05-03T21:24:49-07:00October 25th, 2012|Main category, MLS Insights|Comments Off

MLS Listings to host Broker Summit

Broker Symposium: Engaging the New Consumer Techmart Santa Clara | November 2, 2012 When: Friday November 2, 2012 from 8:30 AM to 12:00 PM PDT Where: Techmart Santa Clara 5201 Great America Parkway Santa Clara, CA 95054 Get Driving Directions Add to my calendar Dear Myra, Please join us Friday, November 2 for a series of panel discussions centered on the new consumer, featuring local real estate media, top producing brokers and leading industry best practices consultants and of course, the target market itself. Event emcee: Robert Bailey, Bailey Properties 2012 Chairman, MLSListings Inc Hear directly from buyers [...]

By Victor Lund|2018-05-03T21:24:49-07:00October 22nd, 2012|Broker Technology Research, Broker-Agent Information, Main category, MLS Insights, Press Releases|Comments Off

Howard Hanna enters Michigan Market

At a joint press conference held in Ann Arbor, Michigan this afternoon, Howard Hanna Real Estate Services announced that Edward Surovell Realtors of Ann Arbor, Michigan has become part of the Howard Hanna family of real estate. Surovell is one of the largest real estate companies in Michigan and was #1 in homes sold last year in Southeastern Michigan. As Surovell joins Howard Hanna Real Estate Services, it becomes part of the 4th largest real estate company in the United States and the #1 home seller in PA and OH, with almost $6 billion in volume and 34,292 transaction sides [...]

By Victor Lund|2018-05-03T21:24:49-07:00October 19th, 2012|Broker Technology Research, Main category, Press Releases|Comments Off

GNAIR launches Rapattoni Public Website

SIMI VALLEY, Calif., October 16, 2012 - Rapattoni Corporation (Rapattoni), a leader in software and services for the real estate industry, announced today that the Greater Northwest Indiana Association of REALTORS® (GNIAR) has launched their new website using Rapattoni's Integrated Website Service (IWS) product. Rapattoni IWS offers tremendous flexibility by making colors, styles and other content configurable and easy to change. Extended features include document management, social media tools, calendars, member forums, online member polling, and blogging. Rapattoni IWS integrates seamlessly with Rapattoni's other products and services, including their Association Management Software, Internet Member Services, and the Rapattoni MLS. Pete [...]

By Victor Lund|2018-05-03T21:24:49-07:00October 16th, 2012|Main category, MLS Insights, Press Releases|Comments Off

MLS Sales Opportunity With Leading Mobile Technology Company

Mobile Realty Apps has experienced outstanding growth over the past 12 months and has established itself as a leader in mobile technology for MLSs and real estate companies. Winner of the 2012 “Most Innovative Real Estate Startup” at the Inman Conference in July 2012, Mobile Realty Apps offers a full set of leading edge mobile products for real estate professionals and the consumers they serve, from their custom branded native apps to their augmented realty technology HomeSpotter. Mobile Realty Apps is currently interviewing individuals who will lead their sales to MLSs nationally. This individual will work closely with the national [...]

By Victor Lund|2018-05-03T21:24:50-07:00October 12th, 2012|Main category, Sales Advisory, Uncategorized|Comments Off

Goomzee Shines A Light on MLS Pricing

WAV Group is often contacted by companies who are looking to offer their products to agents through the MLS. The common term for this is site license - whereby every MLS subscriber will benefit from the service. Depending on the product, most site licenses are only pennies per member per month. Although MLSs are legally prohibited from sharing details of their contracts and pricing with other MLS - there is no such prohibition for vendors. Goomzee lifted their skirt today and published their MLS pricing to the world. This move is sure to shake up the mobile providers who target [...]

By Victor Lund|2018-05-03T21:24:50-07:00October 11th, 2012|Main category, MLS Insights, Press Releases|2 Comments

A New eCommerce Model for MLS

IRES MLS understands that the MLS cannot build software that is going to meet all of the needs of their subscribers. Rather, they embrace the rich development community that is flourishing in real estate industry today. IRES recognizes that marketing is the greatest cost to offering software as a service. As such, IRES is launching the IRES Success Store. The Store will benefit IRES Subscribers by putting technology at their fingertips, and benefit software developers by providing them with a marketplace for their products. IRES is a unique MLS, like their peers at The MLS, Trend MLS, NABOR and others, [...]

By Victor Lund|2018-05-03T21:24:50-07:00October 9th, 2012|Main category, MLS Insights|3 Comments

ListHub’s API and Golden Ruler Report Helps a Broker

There are all kinds of reasons why a company wants analytics on the performance of their online marketing. Listhub provides this service to brokerages that use their syndication services. The fee for the service is typically just a few dollars per month per agent, but it will track where your listings appear online – for better or for worse. WAV Group has gained an appreciation for the reporting by reviewing MLS level reports that show a federated view of all listings syndicated in the market through Listhub. I will be using these reports in my upcoming talk at the Colorado [...]

By Victor Lund|2018-05-03T21:24:50-07:00October 5th, 2012|Broker Technology Research, Broker-Agent Information, Main category, MLS Insights, Suveys and Research|Comments Off

WAV Group Publishes Study Showing that Local Real Estate Brokerage Websites Offer the Most Complete, Accurate and Timely Information About Homes for Sale

October 3, 2012—The WAV Group today published the results of an independent study of 11 major markets that found local real estate brokerage websites give consumers the most complete, accurate and timely information about homes for sale. The study evaluated sites from three local brokerages with real estate agents who help consumers buy and sell homes, comparing listing search results to those found on two national portals, Trulia and Zillow, which operate almost exclusively online. In the markets analyzed, the study concluded: Local real estate brokerage sites display 100% of the agent-listed homes for sale compared to about 80% for [...]

By Victor Lund|2018-05-03T21:24:51-07:00October 3rd, 2012|Broker Technology Research, Main category, MLS Insights, Press Releases, Reports|25 Comments

About Victor Lund