AI isn’t your brokerage strategy—it’s your strategic advantage
The fundamentals of brokerage strategy haven't changed, but AI now equips brokers with superpowers—dramatically enhancing efficiency and empowering agents to excel.
Why every MLS needs to understand MCP servers – before someone builds one without you
MLSs must embrace MCP servers not just as a technical upgrade, but as a strategic imperative that ensures their continued relevance in an AI-driven future.
Utah’s largest Keller Williams brokerage just shared how they’re using AI – and it’s working
This isn’t about chasing shiny tech. It’s about profitability, process, and positioning.
Stellar MLS, CRMLS, and Bright MLS leverage Matrix platform’s built-in capabilities to deliver seamless cross-regional listing access
Rather than developing complex integration systems or requiring brokers and agents to maintain multiple memberships, the shared Matrix infrastructure allows for seamless navigation and real-time data access across all three systems.
The MLS Mission Drift: Why Brokerages Are Calling for a Return to Core Functions
When neutral facilitators become competitive threats, cooperation inevitably gives way to conflict.
What will your legacy be?
You built a brokerage with your name on the sign, your fingerprints on every decision, and your heart poured into every relationship. But at some point, every successful leader has to ask: What happens when I step away?
AI Is Rewriting the Rules of Brokerage. Are You Playing in the Right Tier?
If you’re a broker trying to figure out how to actually use AI in a secure, scalable, and business-savvy way, we just published a free whitepaper that cuts through the hype.
Homes.com Publishes Historical MLS Photos on Active Listings. Should MLSs Be Concerned?
In a market where consumer engagement increasingly determines platform success, historical property photos represent just one example of how creative data applications can create competitive advantages.
Brokers are building AI machines. Agents are still buying apps.
Imagine an AI that understands not just language but the structure of real estate transactions, compliance rules, timelines, and customer journeys.
The Compliance Breakthrough That Could Revolutionize Crypto Home Sales
How Kore's regulatory-grade blockchain infrastructure signals the dawn of fully compliant cryptocurrency real estate transactions—with Grant Cardone leading the charge.
Real Estate Technology Pioneer Joel MacIntosh Passes Away
His indelible legacy will continue to inspire and guide us all for years to come, and his memory will live on in the many lives he touched.
Doorify MLS steps up for industry-owned innovation with Broker Public Portal
This isn’t just a financial deal; it’s a declaration that our industry’s future shouldn’t rest in the hands of ad-funded gatekeepers or third-party vendors.