IDX as We Know It Survives Thanks to MRED
MRED just prevailed in its legal battle with Zillow. In a preliminary hearing, MRED prevailed on its right to enforce its own data licensing agreement with Zillow
“Internet No” Is the Wrong Label. It Should Be “IDX: Yes/No.”
The MLS setting commonly labeled "Internet: Yes/No" has confused brokers and consumers for years. This article explains why the setting really governs IDX participation—not whether a property can be marketed online—and why updating the terminology would create greater transparency across the industry.
Don’t Let One Company Destroy the Proven Effectiveness of IDX
There are moments in our industry when we need to stop whispering, stop pretending a policy fight is just a technical disagreement, and call out what is really at stake. The current battle between MRED and Zillow is one of those moments.
HouseCanary Ignores Boundaries of IDX with Google Ad Integration
Two days ago, real estate tech strategist Mike DelPrete shared screenshots on LinkedIn showing Google Sponsored Ads that appeared to contain live residential listings. On the surface, this looks like ordinary digital advertising. In reality, it cuts directly into one of the most regulated areas of real estate brokerage: advertising authority and consent. On the same post, HouseCanary indicates that the MLS has approved this (presumably without the broker’s consent).
The Zillow ChatGPT Integration of IDX Data: A Test of Opinion
If MLSs provide a standardized, policy-compliant way for AI systems to query listing data (with proper guardrails), then any broker or authorized app can use it and we maintain a level playing field and oversight.
Emerging Issues Committee Meets Friday October 25th to Discuss CCP
Does CCP ensure that those outside the profession remain dependent on them, reinforcing a hierarchical structure where professionals hold the upper hand?
Here Comes RESO Data Dictionary 2.0 – All MLSs Must Certify By April 2025
This is a wake up call to MLSs and the vendors that consume IDX data. By mutual agreement, every MLS must adopt the new standard within one year of that standard passing. The fuse was lit and there are six months to get every MLS up to speed.
Would Eliminating IDX Cure the Clear Cooperation Debate?
Clear Cooperation is a restatement of a policy that has always been fundamental to the MLS. It's the difference between the MLS and an advertisement.
Understanding Your ListTrac Report
ListTrac is now reporting metrics from nearly every major IDX vendor, the major portals, and the MLS systems.
Data Sharing Done Differently with Trestle and RESO
If you are considering a data share, we hope you find inspiration from WARDEX. WARDEX has positioned itself for data sharing to resolve the problems of overlapping market disorder.
Howard Hanna Opts Out of IDX and Tests VOW
All brokers and agents in the market have the option to upgrade their website to a VOW website. Given that Howard Hanna is the leading firm in the market, consumers will quickly realize that they are not seeing all the listings from IDX only sites.
Former HomeSeekers CEO, John Giaimo launches New Venture
In the early 90s, John Giaimo founded HomeSeekers and took the company public. Since then, Giaimo has been an active real estate entrepreneur launching Realty Times, Realty Times TV, cable and satellite TV shows, and numerous other ventures. I was able to catch up with John to learn a bit more about his new venture, BringitHomeCommunities.com.