About Victor Lund

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So far Victor Lund has created 1340 blog entries.

BUYSIDE Ramps Up Nationwide Adoption and Engages Industry Veteran to Lead Expansion Initiatives

NEW YORK, May 4, 2016 /PRNewswire/ — Charles Williams IV, CEO and Founder of the leading real estate analytics company Buyside has announced that Michael Pressnall, a respected and tenured industry executive and DocuSign veteran, has joined the company in the newly-created role of Vice President of Industry Engagement. “Mike is an ideal addition to our team as the Buyside platform continues its nationwide expansion and adoption by brokers, team, and agents looking to grow their top-line business income and serve customers more effectively. His success at DocuSign shows a stellar track record in bringing transformational technology tools to real estate brokerages [...]

By |2018-05-03T21:23:16-07:00May 5th, 2016|Broker Technology Research, Press Releases|Comments Off on BUYSIDE Ramps Up Nationwide Adoption and Engages Industry Veteran to Lead Expansion Initiatives
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Don’t Switch Software Vendors

WAV Group constantly tries to educate MLSs and brokers to stay with their current vendor. We have long preached that making a change costs a lot more than you think and sets the company’s goodwill back years. We see this in user satisfaction research gathered from both agents and consumers. Unless your vendor is impossible to work with, stick with them. Recently, I was directed to research published in the Harvard Business Review (HBR) that substantiates this issue even more. The article is titled Eager Sellers and Stony Buyers : Understanding the Psychology of New-Product Adoption. The article starts out [...]

By |2018-05-03T21:23:16-07:00May 2nd, 2016|Broker Technology Research|Comments Off on Don’t Switch Software Vendors
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Drip Training

I love a morning call with a report of success. A broker that I am working with moved their chips around the board, renewing a core vendor agreement and adding five new services without any incremental costs. Bust out the champagne, right? Not so fast. The panic moment hits you when you understand that you will be launching five new products. A few of them are background products that support the operation of the brokerage – accounting type stuff. But a few of them are consumer launches and agent launches. Put the champagne away and start to whiteboard out the [...]

By |2018-05-03T21:23:17-07:00April 28th, 2016|Broker-Agent Information, MLS Insights|Comments Off on Drip Training
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WILL YOUR ORGANIZATION GET THE MOST OUT OF NAR MIDYEAR?

Let WAV Group Do The Legwork for You! WAVES OF CHANGE is a webinar series that provides an opportunity for MLSs, Brokerages and Associations to tap into the imperative information shared at the major Real Estate Industry Conferences, regardless if you attend or not. We provide the “cliff notes” that help move your organization and the industry forward in an online session after the conference. Each session is also recorded for members of your leadership team that were not able to attend the conference. SUBSCRIBE TODAY to join progressive MLSs, Brokerages and Associations who already count on our quarterly WAVes [...]

By |2018-05-03T21:23:17-07:00April 27th, 2016|WAVes of Change|Comments Off on WILL YOUR ORGANIZATION GET THE MOST OUT OF NAR MIDYEAR?
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REDPLAN™ Partners with CMLS

REDPLAN is a non-profit organization of brokers, technology companies, associations of REALTORS® and MLSs who have joined together to protect the copyrighted materials and intellectual property rights of our industry. The organization supports the pursuit of data pirates, scrapers, and other participants of the black market of real estate data. Victor Lund of WAV Group joined the REDPLAN board last year. “REDPLAN is focused on the most important issue in real estate today, protecting the industry’s data,” says Lund. “There are some MLS and brokerage organizations who are very hygienic with their data protections, but most are not. REDPLAN aims [...]

By |2018-05-03T21:23:17-07:00April 26th, 2016|MLS Insights, Press Releases|Comments Off on REDPLAN™ Partners with CMLS
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Consumer Questions a Broker Website Must Answer

There are less than 2% of the homes for sale around the nation today. Typically, that number is 3.5%. Hence we are in a sellers’ market. So the consumer thinks – “Where am I in the market?” What Home Can I Buy? Over 90% of consumers looking to purchase a home have one to sell. The rest are currently renters or second home purchasers. Buying a home is never about buying what you want. It is always about buying what is right for you. The old story of Location, Location, Location is a bit lost on me today, unless it [...]

By |2018-05-03T21:23:17-07:00April 25th, 2016|Broker Technology Research, Broker-Agent Information|Comments Off on Consumer Questions a Broker Website Must Answer
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Be Uncomfortable

It is pretty well known that Google is now Alphabet – a re-imagined company that is comprised of a variety of businesses around the focus of organizing the world’s information to make it universally accessible and useful. Building a new brand on top of Google was an uncomfortable decision, but there is much to be learned from it. The Alphabet Companies (full list here) Google – Search Engine, Android, Gmail, and YouTube Calico – Healthcare company aimed at extending life Verily – Smart contact lenses X Labs – Research and Development Deep Mind – Artificial Intelligence Access – high-speed internet Jigsaw [...]

By |2018-05-03T21:23:17-07:00April 20th, 2016|Broker Technology Research, MLS Insights|Comments Off on Be Uncomfortable
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Fox and Roach Reports Success With Buyside

There are a lot of technology applications that look promising, none more so than the recent launch of their Home Valuation System on foxroach.com powered by Buyside™. Fox and Roach is the largest Berkshire Hathaway Home Services company. Their offices cover many regions including Southeastern Pennsylvania, Southern New Jersey and Delaware. In WAV Group broker website effectiveness studies, BHHS Fox & Roach ranks in the top 10 for the most traffic of any broker in America. Last month, they launched the Home Valuation System, built by Buyside™ that created a landing page for every off- market property and IDX listings [...]

By |2018-05-03T21:23:17-07:00April 20th, 2016|Broker Technology Research, MLS Insights|Comments Off on Fox and Roach Reports Success With Buyside
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Real Estate Around the Nation

Home building has been the last area of the real estate market to recover from the recession. Generally, it’s believed that builders were hit the hardest during the recession. Many builders use leverage to purchase land and take loans for home building. When the investment market for these loans dried up and the value of the land collapsed, many were forced to downsize, cease operations, or in some cases shutter everything. Coming out of the recession, builders have been slow to get started. It took a number of years for the market to work through the distressed and bank owned [...]

By |2018-05-03T21:23:18-07:00April 13th, 2016|Broker-Agent Information|Comments Off on Real Estate Around the Nation
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Upstream Update From CMLS

CMLS gets the scoop on this latest UpstreamRE release. Kathy Condon of CMLS was able to connect with UpstreamRE spokesperson Craig Cheatham to catch up on the progress made on the development side in the first three months of the year since the vendor agreement was signed. As a reminder, CMLS is hosting a “bring it to the table” meeting on Tuesday, May the 10th in Washtington D.C. For those of you attending the NAR Midyear meetings – you may want to fly in a day early for this meeting. It’s one of the best ways to get a 360 [...]

By |2018-05-03T21:23:18-07:00April 12th, 2016|MLS Insights|Comments Off on Upstream Update From CMLS
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Google Creator Day

When some of our readers heard that my daughter Alexandra AKA Sparkles Lund was invited to attend Google Creator Day, they were genuinely interested in hearing about what she learned at this exciting event. She has written a blog post for her own blog, SparklesLund.com and I thought I would share it with you because there is some very interesting information about ways to build the size and engagement of a YouTube channel. Please follow her on Facebook, instagram, Twitter and subscribe to her YouTube channel, Enjoy!  As you may know, I have been really publishing a lot of videos on YouTube [...]

By |2018-05-03T21:23:18-07:00March 31st, 2016|Main category, Marketing, Twitter for Real Estate|Comments Off on Google Creator Day
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The New Process for RFPs in Real Estate

This change was caused by a quiet revolution. During the Y2K surge that transitioned software from mainframe to browser, there was recognition that the old process of software development was too bureaucratic, slow, and overly regimented. An alternative to traditional project management that emerged in the early 2000s is called Agile software development. They use terms like Scrum, Extreme Programing, Dynamic System Development Method, Feature-Drive Development and many others. The overarching focus of all of these methodologies is to deliver frequent, high quality working software, delivered in “sprints,” which are measured in weeks, not months. The result is continuous improvement. [...]

By |2018-05-03T21:23:19-07:00March 30th, 2016|Broker Technology Research, MLS Insights|Comments Off on The New Process for RFPs in Real Estate
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