About Victor Lund

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So far Victor Lund has created 1341 blog entries.

An Industry At Risk

I am an optimist, so I live under the warm blanket of confidence that everything is going to be all right. But during the past month of traveling to every corner of our nation, I have encountered the twisty, curvy road to progress. I found greatness, and I found stagnation. I found agile innovators alongside good ol’ keep-it-is-ers. It’s hard to characterize our industry. We use most of the same words to describe our flocks of agents, brokers, Associations of REALTORS®, and MLSs. At times, is it is unfair to call some by their name. Are you an agent if [...]

By |2018-05-03T21:23:40-07:00June 25th, 2015|Main category|2 Comments
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Change and Balance

WAV Group holds a quarterly webinar called the WAVes of Change. It allows companies and senior executives to get a one-hour overview of change that is happening in our industry. We wear a lot of hats in our capacity as industry researchers, investors, capital markets advisors, consultants, RE Technology publishers, and though our newest endeavor - WAV Group Communications. WAVes of Change webinars aim to pack all of this into a big ball and throw it your way so you can hit it out of the park in your business. Another way to look at change is innovation. Some call [...]

By |2018-05-03T21:23:43-07:00June 16th, 2015|Main category, MLS Insights, Our Services, Strategic Planning|1 Comment
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Instanet Provides Remote Add-Edit to 100000 Agents

There has been a lot of discussion about the challenges of separating listing add/edit from MLS systems. This has long been the practice is many MLSs and this announcement today adds yet another to the list. Instanet Solutions Implements New Listing Upload Interface for NWMLS NWMLS members reduce redundant data entry using InstanetForms® in TransactionDesk® June 3rd, 2015 Austin, TX - Northwest Multiple Listing Service (NWMLS) members can now create an MLS listing from a listing input form in TransactionDesk®. With one click, the data entered in the listing input form is processed and uploaded to the MLS as an [...]

By |2018-05-03T21:23:43-07:00June 3rd, 2015|Main category, MLS Insights|1 Comment
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Time to Market

Shaping an idea or a strategy takes time. More importantly, it takes a well-structured catalyst that “just makes sense.” WAV Group has had the opportunity to work with some pretty fantastic visionaries on the future of real estate – powerful market makers that rethink things many times to carefully construct strategies for the greater good. The outreach with peers and competitors only drives the momentum and refines the structure. It is impressive and inspired. But these things take time to develop correctly. Upstream and the Broker Public Portal are the outcroppings of this industry-wide thinking. We are blessed to be [...]

By |2018-05-03T21:23:44-07:00May 22nd, 2015|Broker-Agent Information, Main category, Marketing, MLS Insights|Comments Off on Time to Market
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What Brokers Can Learn From KOA

KOA means Kampgrounds of America. I did not know that. They are the largest franchisor of campgrounds in the world. For years, many of their campgrounds advertised themselves as the 'Best KOA in America.' Sound familiar? Real estate brokers and agents constantly promote themselves as the #1 this or that. But what is really important to the consumer? Bill Hendricks, CEO of KOA spoke in San Luis Obispo, RE Technology's hometown, this week. He is an executive in residence at Cal Poly, our local university. He took the bold move of asking consumers to rate their campgrounds. He delivered the [...]

By |2018-05-03T21:23:44-07:00May 15th, 2015|Broker-Agent Information, Main category, Technology Evaluation|Comments Off on What Brokers Can Learn From KOA
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Project Upstream Revealed

For a few years now, industry leaders have been working together to address data problems, producing almost two years ago a solution concept called “Upstream.” Not long after that, the WAV Group was asked to consult on the technical side of the development of the project. Our non-disclosure agreement has prevented us from saying much about it. However, now we are very pleased to be allowed finally to share some information about the concept. In an announcement this week, UpstreamRE, LLC, the standalone company that will direct the effort, announced that it is deep into serious negotiations with the National [...]

By |2018-05-03T21:23:44-07:00May 14th, 2015|Broker-Agent Information, Main category, MLS Insights, Our Services, Reports|12 Comments
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Midyear Recap: CMLS Brings It to the Table

CMLS is an acronym for the Council of MLS. It is an organization that allows MLSs to share best practices in their pursuit of delighting the brokers and agents that subscribe to MLS services. A few years ago, they began the successful practice of having a primer conference the Tuesday before the NAR Midyear Legislative meetings. This year’s meetings were held at the City Club of Washington D.C. with 130 in attendance. Diamond sponsors for the event included MLS vendors Black Knight Financial and CoreLogic. They were joined by Homes.com, realtor.com, Zillow.com, and Trulia.com, all of whom overtly recognize and [...]

By |2018-05-03T21:23:45-07:00May 12th, 2015|Broker-Agent Information, Main category, MLS Insights|Comments Off on Midyear Recap: CMLS Brings It to the Table
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Vendor Readiness For RESO Data Dictionary Compliance

Sometimes I try to do the right thing and the outcome is not exactly what I expected. In the most recent episode of unexpected results is our messaging to the industry regarding adoption of the RESO Data Dictionary by the end of the year. Sometimes our fair warnings can cause panic. That was not the intent. But I would clarify my stern suggestion that you figure out your plan with your vendors today! First Point: When it comes to RESO Data Dictionary adoption, you only have six months left to become compliant with the NAR requirements to adopt the data [...]

By |2018-05-03T21:23:45-07:00May 7th, 2015|Broker-Agent Information, Main category|Comments Off on Vendor Readiness For RESO Data Dictionary Compliance
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MLS Not Ready for Direct Syndication

In no small way, the impact of Zillow and Trulia being disconnected from ListHub has caused troubled waters for many MLSs. Although ListHub continues to manage syndication to a wide number of sites, they no longer support two of the top five. What’s the plan? MLSs are scrambling in every direction today. The biggest issue has been the data license agreement to Zillow. Everything was neat and tidy when ListHub had one agreement with each portal. Now Zillow is faced with hundreds of MLS agreements all with different terms. According to MLS executives, that is Zillow’s choice. Efforts by legal [...]

By |2018-05-03T21:23:45-07:00May 5th, 2015|Broker-Agent Information, Main category, MLS Insights|1 Comment
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Recruiting or Retention of Agents

In a recent meeting I attended of broker owners, there was a questions posed: What’s more important in your business – Recruiting or Retention of agents? There seemed to be an overwhelming lean toward recruiting and it is hard for me to understand why. When we look at operational effectiveness in a brokerage, we look at things like brand, leadership, and culture. Brand is measured by the opinion of agents and customers. Leadership is measured by the popularity of executives among staff, managers, and agents. Culture is the happiness measurement of executives, staff, managers, and agents. The common goal of [...]

By |2018-05-03T21:23:45-07:00April 30th, 2015|Broker-Agent Information, Main category, Marketing|1 Comment
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Major Changes In Real Estate

Behold, changes are taking place in real estate. We are seeing significant efforts like Project Upstream, RPR AMP, Broker Public Portal, Fair Display Guidelines, and RESO mandates that are shaping the future of our industry. It makes you wonder what is driving this explosive cocktail of industry wide initiatives. At the heart of many of these developments are brokers. When they survey the world around them, they rue the existence of poor data management and profit taking by others. Poor Data Management I believe that it was MRIS CEO, David Charron who coined the term Overlapping Market Disorder. He was [...]

By |2018-05-03T21:23:46-07:00April 28th, 2015|Broker-Agent Information, Main category, MLS Insights, Our Services|Comments Off on Major Changes In Real Estate
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Are You International?

Sophisticated real estate companies in metropolitan areas do a lot of international business, or at least aim to do international business. To facilitate international business they belong to networks like Christies, Leading Real Estate Companies of the World, Luxury Real Estate, or international franchise organizations. International is also a significant strategic development initiative for brokerage firms with strong relocation departments. The trigger to securing inbound referrals from abroad is relationship building. If you are not reaching out to international corporations with locations in your area, or taking trips to develop referral relationships with feeder markets, you are not likely to [...]

By |2018-05-03T21:23:46-07:00April 27th, 2015|Main category, Marketing, Strategic Planning|Comments Off on Are You International?
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