Don’t Make The Biggest PR Mistake

The number one mistake I’ve most often encountered through the many years I’ve spent working in communications and public relations, is a CEO who calls back a reporter and tries to “wing it.” While I’ve been fortunate enough to work with several exceptionally media savvy CEOs throughout the years, they were the ones that never called back a reporter without being prepared. Russell Wilson, the NFL quarterback for the Seahawks, delivers the best practice for CEOs when it comes to calling back a reporter: “The separation is in the preparation.” CEOs that provide the best interviews for reporters are able [...]

By |2018-05-03T21:23:14-07:00May 18th, 2016|Main category, Our Company|Comments Off on Don’t Make The Biggest PR Mistake

The Best Kept Secrets for Agent Retention

There is nothing more devastating to a brokerage than losing a top performer. Many times these departures come as a total surprise that leaves the company scrambling to find ways to get them to change their mind and to stop more top producers following them out the door. So what can brokerages do to stop this painful bleeding that happens all too often? Here are a few suggestions that have proven to be successful. Ask for Anonymous Feedback We have worked with brokerages fielding surveys to get their agents’ input for everything from the technologies offered, the quality of yard [...]

By |2018-05-03T21:23:15-07:00May 18th, 2016|Broker-Agent Information, WAVes of Change|Comments Off on The Best Kept Secrets for Agent Retention

Smart Home Certification for Residential Properties

Today, we had our Logitech Harmony Ultimate Home automation experience installed. From a single controller or mobile device, anyone in our family can controls connected lights, locks, thermostats, home entertainment devices, and even schedule when devices turn on or off. Everything is connected. Smart Homes May Add More Value This week, Coldwell Banker Real Estate and CEDIA announced a collaboration to develop a smart home curriculum for real estate sales associates. Coldwell Banker and CNET, the world’s largest and most trusted online source of consumer technology news and reviews, also developed the definition of a smart home which is illustrated [...]

By |2018-05-03T21:23:15-07:00May 18th, 2016|Product Management, Sales Advisory|Comments Off on Smart Home Certification for Residential Properties

Real Estate in Crisis – Is Nothing Better Than Something?

Real estate is a fascinating industry when it comes to making choices about something vs. nothing. Again and again, we see individual agents, brokers, Associations, MLSs, and Franchises make choices to set something when getting nothing may be the better strategy. I doubt that this article will have any change on the bearing of the industry, but in some small way it may influence one or more decisions today or this week by a few people. Why Do We Sacrifice Long Term Success for Short Term Gain? In our industry, people too often say “yes” to a bad deal. An [...]

By |2018-05-03T21:23:15-07:00May 18th, 2016|Broker Technology Research, Broker-Agent Information, MLS Insights|Comments Off on Real Estate in Crisis – Is Nothing Better Than Something?

Broker Public Portal Reveals Partnership and Plan

It is with much excitement that I would like to announce some major news for the Broker Public Portal project!   We have been researching the value of consumer property search sites like the Broker Public Portal since 2005 and we’re thrilled to announce a game-changing opportunity for agents and brokers to captivate consumers! Broker Public Portal has executed a binding letter of intent with Homesnap, a creator of highly rated apps for consumers and agents, to launch a national home search experience defined by simplicity, integrity and common sense.   The program will be marketed under the Homesnap brand. Homesnap is [...]

By |2018-05-03T21:23:15-07:00May 18th, 2016|Broker Technology Research, Broker-Agent Information, MLS Insights|Comments Off on Broker Public Portal Reveals Partnership and Plan

Sotto Voce: Broker Recruiting and Retention Lessons from the Streets of Brooklyn

One of my favorite people in real estate is John Reinhardt of Fillmore Real Estate based in Brooklyn, New York. I am not sure why, but everything competitive in the New York City area seems amplified. Like his peers, John is always building his business, one great agent at a time. Among John’s favorite recruiting lessons is the spot. In John’s case, his spot is Peter Luger’s Steakhouse. “It is the one place that agents cannot deny a free meal.” John is a recruiting machine – among the best in the business. The last time I sat down with John, [...]

By |2018-05-03T21:23:15-07:00May 11th, 2016|Broker-Agent Information|Comments Off on Sotto Voce: Broker Recruiting and Retention Lessons from the Streets of Brooklyn

Form Simplicity by Florida Realtors Upgrades NEFAR, Continues Growth

The subheadline on the news release issued during NAR Midyear tells the real story for Florida Realtors and its Form Simplicity transaction management software: NEFAR offers 6,500+ professionals Form Simplicity Ultimate Edition as member benefit Form Simplicity, built for Realtors by Realtors as Florida Realtors points as a key competitive advantage, continues to grow.  See for yourself why  at the NAR Midyear meetings this week. Check them out at Booth 818.       Washington DC – May 10, 2016 – The Northeast Florida Association of Realtors is helping its more than 6,500 members extend their paperless capabilities, signing a long-term [...]

By |2018-05-03T21:23:15-07:00May 10th, 2016|Broker Technology Research, Broker-Agent Information|Comments Off on Form Simplicity by Florida Realtors Upgrades NEFAR, Continues Growth

Clareity’s New Dashboard Review

Clareity Security is staging the release of their best Single Sign-On dashboard ever. As a quick primer, Clareity Security was born to prevent password sharing and other unauthorized access to the MLS system. The MLS has confidential fields that must be protected and Clareity’s software also prevents theft of service and provides revenue assurance to the MLS. Over the years, they extended the platform to ensure that valid MLS users could securely access other licensed solutions offered by the MLS. This “Single Sign-On” convenience not only manages authorized access, but also relieves the agent’s stress of remembering more usernames and [...]

By |2018-05-03T21:23:15-07:00May 10th, 2016|Broker Technology Research, Broker-Agent Information, MLS Insights|Comments Off on Clareity’s New Dashboard Review

MLSListings Offers RatePlug’s New Mortgage Technology to California Brokers & Agents

Many real estate brokers have modified their strategy with their mortgage affiliations as banks have fled the JVs and other joint arrangements. This has opened the door to MLSs like MLS Listings to partner with RatePlug to display live mortgage rates from leading local lenders. Let’s face it, for most families, it’s not the price of the home but rather the monthly payment that triggers affordability. Agents who can secure the lowest interest rates for their clients can leverage that to put deals together. A great thing about RatePlug is that brokers can invite their mortgage partners to display their rates [...]

By |2018-05-03T21:23:15-07:00May 10th, 2016|Broker-Agent Information, MLS Insights|Comments Off on MLSListings Offers RatePlug’s New Mortgage Technology to California Brokers & Agents

Upstream™ Names Alex Lange President and CEO

WAV Group is pleased to officially announce and welcome Alex Lange to the UpstreamRE project as its first CEO. WAV Group has worked with the Upstream founders and Board of Managers as their consultant, curating the vision, shepherding the vendor selection process, working with the technology workgroup to kick off development, and now transitioning to Alex. I have known and worked with Alex for years and believe that the Board of Managers made an excellent choice. Working with our industry’s leadership has been a most rewarding experience. I am especially thankful for the support of so many fellow teammates – [...]

By |2018-05-03T21:23:16-07:00May 9th, 2016|Broker Technology Research, Main category, Press Releases|Comments Off on Upstream™ Names Alex Lange President and CEO

STAY IN THE LOOP! JOIN INDUSTRY LEADERS FOR A NAR MIDYEAR RECAP AND UPDATE ON CURRENT NEWS, TRENDS, CHALLENGES AND SOLUTIONS.

WAVES OF CHANGE QUARTERLY SERIES continues Thursday, May 26th with an online recap of the policy issues, announcements and news coming out of NAR Midyear as well as important industry updates, best practices and other thought-provoking topics to share with your leadership, brokers and staff.   Sign up TODAY to ensure your organization benefits from the essential information our Industry Leaders will share on the latest news and trends, cutting edge technologies, research findings, and strategies to navigate the challenges we all face. WAV Groups Quarterly Webinar Series is designed to provide “cliff notes” following the major industry conferences such [...]

By |2018-05-03T21:23:16-07:00May 9th, 2016|WAVes of Change|Comments Off on STAY IN THE LOOP! JOIN INDUSTRY LEADERS FOR A NAR MIDYEAR RECAP AND UPDATE ON CURRENT NEWS, TRENDS, CHALLENGES AND SOLUTIONS.

Long and Foster Combines Mobile Search with Mortgage Pricing

There is an unsightly lack of holistic information that is being made available to consumers by full service brokerages. Until now, brokerage mobile applications provided plenty of information about properties for sale, but little information about brokers’ other service centers in mortgage, title, insurance, commercial properties, and property management (rentals). Long and Foster partnered with Xome’s Real Estate Digital division to deliver mortgage information to consumers through their real estate mobile application in an impressive way. For those of you who know Long and Foster, they provide a full array of real estate services through their company owned providers. Under [...]

By |2018-05-03T21:23:16-07:00May 6th, 2016|Broker Technology Research|Comments Off on Long and Foster Combines Mobile Search with Mortgage Pricing