Your Elected Friend

MLS and Association leadership brings forth an unusual ‘changing of friends’ on an annual basis. It is in the spring of each year that we begin to see these friendships take hold as CEOs arrive at NAR Midyear with their new Board Chairman in tow. It is all part of an important synthesis that takes place in our industry – one that often goes unappreciated. For five or more weeks each year, CEOs are on the road with their Chairman, building a friendship that is pivotal to a successful year, and in some cases, lasting a lifetime. WAV Group strategic [...]

LoopNet chases dotloop into Court

LoopNet and dotloop are to appear in Los Angles court on Monday, July 22ed to settle their differences around the use of the word Loop. LoopNet has a registered trademark and claims that they are the sole user and owner of trademarks containing the term Loop. In the answer to the complaint, dotloop admits that the company was founded as MLS Contracts in 2008 and that its name was changed to dotloop in 2009. The company filed for a trademark registration for dotloop in September 2011, an action that LoopNet claims they opposed at that time. Registered trademarks are managed [...]

Contact Sync

Over the past few years, we have seen a shift in professional technology solutions for real estate that has been mostly characterized by “the move to mobile.” Generally speaking, applications that do not work on mobile devices, either using a mobile browser or using a mobile app, are being cast aside. But there are secondary realities about the shift that many software companies seem to have neglected, namely, contact record sync. Everyone who has a mobile device understands that contact records that are created on any device need to be synchronized across all devices. Having some contacts in one location [...]

Consumers are the drivers of the industry and we need to get over it!

I can’t tell you the number of times I have had a conversation with someone in the real estate industry where they tell me that the consumer is NOT their client.  We prefer to think of the agent as the primary audience and simply ignore the fact that agents do not provide the checks. As the saying goes...follow the money...If you want to succeed in real estate, you have to address the needs of those that secure mortgages to buy and sell homes, not simply those that get a commission check from the sale. That seems like a simple concept, [...]

Find the Right Tools for Your Business with the 2013 Technology Guide

Looking for an easy way to help prepare your Technology Committees before they head to NAR Mid-Year next week?  Check out RE Technology's third annual Technology Guide! Just released today, this free resource helps them identify technology solutions that can be considered for your organization. Every product in the guide features a list of conferences and trade shows that each company will be attending. View a live demo or speak face-to-face with company representatives to learn more about their solutions. Trying to navigate the crowded sea of available tech tools can be a daunting task for technology committees and real [...]

By |2018-05-03T21:24:36-07:00May 8th, 2013|Main category, Press Releases, Technology Evaluation|Comments Off on Find the Right Tools for Your Business with the 2013 Technology Guide

How to Succeed with eCommerce

Many MLSs are now considering offering additional products and service to their members. MLS leaders like MRIS, Metrolist and IRES have made forays into the eCommerce space and are leading the industry to figure out the best methods and promotional paths to success with eCommerce. While the concept of generating more revenue per member is an attractive concept, it is not nearly as easy as one might think. The most successful programs are borne out of constant offer, copy and pricing testing.  Like every eCommerce site online today, customers don’t simply show up and push the “buy now” button. They [...]

By |2018-05-03T21:24:36-07:00May 8th, 2013|Main category, MLS Insights|Comments Off on How to Succeed with eCommerce

Real Estate Mobile – Who Will Change the Paradigm?

I love mobile technology and I have really been enjoying watching the advent of some very cool products finally become real in our industry. We have been talking about it for years and today, finally, there are some excellent mobile tools on the market. Make no mistake, though, mobile is still in the baby step phase in my opinion and we are going to see some big advances in the coming years. Mobile, after all, is destined to become the norm rather than the add on, so rather than just catching up to our MLS desktop tools it will pass [...]

HAR.com Keeps on Rolling

The Houston Association of REALTORS (HAR) hit a significant milestone this month. They supported their brokers and agents in eclipsing the mark of 1 million transactions representing $190 Billion in real estate sales. I really appreciate the way HAR keeps track of everything, with clear focus on where they started and the progress that they have made on behalf of their members over time. WAV Group partner, Victor Lund discussed this success with Houston Board Chairman, Danny Frank. To begin with, Danny Frank is one of the most genuine, humble, and sincere leaders of any large real estate organization that [...]

By |2018-05-03T21:24:37-07:00May 8th, 2013|Broker-Agent Information, Main category|1 Comment

Trulia buys Marketleader

In a release today, Trulia announced that they are buying Marketleader. As a result, Trulia has taken ownership of a brokerage. That means that they can compete with other online brokerages like Redfin, ZipRealty, Sawbuck, Movoto, and others. However, I do not think that is their strategy. There is a persistant paradigm emerging in the portal business whereby these companies combine the portal with technology products and services offered to agents and brokers. Operating a portal that relies on ad spending alone does not seem to be sustainable for the type of growth and stable recurring revenue for investors. Advertising has, and always will be [...]

By |2018-05-03T21:24:37-07:00May 8th, 2013|Main category|3 Comments

Join Lauren Hansen and Marilyn Wilson to learn about- How to Increase Your Chances of Success with eCommerce

Many MLSs are now considering offering additional products and services to their members. Come to the RE Technology webinar on Wednesday, May 8th at 11:00 am and learn how to increase your chances of non-dues revenue success with eCommerce. Learn from Lauren Hansen, CEO of IRES MLS, one of the first MLSs to offer eCommerce who will share her early experiences with eCommerce. Also, get a peek at RE Technology's affordable solutions for eCommerce. Click here to register now! At this session you will learn: What the fundamentals of eCommerce are and what does it take to be profitable Discuss [...]

By |2018-05-03T21:24:37-07:00May 6th, 2013|Main category, MLS Insights|Comments Off on Join Lauren Hansen and Marilyn Wilson to learn about- How to Increase Your Chances of Success with eCommerce

Spring From Solid Earth Debuts in Chattanooga

Spring has sprung in the Greater Chattanooga area. Solid Earth launched a stunning consumer facing MLS website today. It leverages responsive design, providing an optimized user experience across all browsers, all operating systems, and works great on all smart mobile devices. The search is front and center, and agent and broker branding are nicely attributed to listings. They also developed a very clean method for displaying the neighborhood market statistics. Solid Earth is the only vendor that has made a full paradigm shift with their approach to MLS technology.  Spring on MLS is the same interface for Spring for the [...]

By |2018-05-03T21:24:37-07:00May 1st, 2013|Main category|Comments Off on Spring From Solid Earth Debuts in Chattanooga

In Search Of A Perfect Broker VOW

WAV Group is conducting research to discover if there is any broker in the United States who has pulled out of IDX and only offers a Virtual Office Website to consumers. Presumably, it would be a large enough broker who would display their listings publicly without the need to register to the site. If consumers wanted to see other broker listings, they would need to register. No other broker would be able to display that brokers listings to the public. If you know of such a site here in America, please direct me to it and you will be handsomely rewarded. My loving relationship [...]