When is the Last Time you did a Media Audit?

African-American novelist, playwright, poet, and social critic James Baldwin put it best: “Know from whence you came. If you know whence you came, there are absolutely no limitations to where you can go.” That sage advice is at the heart of why every organization benefits from a Media Audit. Never heard of a Media Audit? You are clearly not alone, because despite its enormous value and incredible insight for business and communications objectives, most companies don’t use them. What is a Media Audit? A Media Audit is a survey – a deep dive into how a company and its competitors communicate, [...]

By |2018-05-03T21:22:53-07:00March 28th, 2017|Main category, Our Services|Comments Off on When is the Last Time you did a Media Audit?
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Protect Your Content Now

My 13-year-old daughter provided me with a raw lesson in digital rights management yesterday. It is a pretty simple lesson really – do not let others build their business using your content, at your expense. Background Like every 13 year old, Social Media is a thing. 13 is the minimum age to open an account on Facebook, Twitter, Instagram, Pinterest, Tumblr, Kik, and SnapChat. You need to be 18 for YouTube, but a 13-year-old can sign up with a parent’s permission. For those of you who know me well, you know that my daughter already has a social media following [...]

By |2018-05-03T21:23:21-07:00March 16th, 2016|Main category, Our Services, Strategic Planning, Twitter for Real Estate|Comments Off on Protect Your Content Now
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Sandicor Chooses CRS Data as their MLS Tax Software Provider

For those who are in the know in the MLS space, you are aware that Sandicor has always been one of the MLSs to watch. Led by Ray Ewing, President and CEO, they are early adopters of exciting new technologies often setting the pace for other MLSs around the country.  Sandicor follows their own path choosing the tools they believe are going to be the best for their members. Today’s announcement that Sandicor has selected CRS Data’s MLS Tax Suite is no exception. When I saw the overhauled interface for the CRS Data system about a year ago, I was blown away.  [...]

By |2018-05-03T21:23:22-07:00February 23rd, 2016|Main category, Our Services, Press Releases|Comments Off on Sandicor Chooses CRS Data as their MLS Tax Software Provider
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Be a Part of the Change!

WAV Group is a part of strategic plans very often for some of the largest MLSs and Associations in our industry. When conducting strategic plans we hear from brokers and board members that their organization is out of touch with today’s reality. So how do you get your board in touch? You can pay thousands of dollars for several of your board members to attend industry events. Many of these events can be very valuable for the content that is presented, the networking, and peer-to-peer learning. The CMLS conference and the AEI conference are two great opportunities for MLSs and Associations to get in [...]

By |2018-05-03T21:23:23-07:00February 18th, 2016|Broker Technology Research, Broker-Agent Information, Main category, Marketing, MLS Insights, Our Services, Strategic Planning|Comments Off on Be a Part of the Change!
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Just Spell My Name Right

It’s a new year and you are, no doubt, plotting your communications strategy for 2016. We published an article about the top 10 posts of the year on Facebook recently that ignited deeper thought about communication strategies that work. Entertainment is certainly one of them. If the Disney family is the first family of Entertainment in American History, P.T. Barnum is certainly a cousin. Legend has it that he is also responsible for one of the most famous quotes in the PR business: “I don’t care what you say about me, just spell my name right.” If you read the [...]

By |2018-05-03T21:23:25-07:00January 21st, 2016|Main category, Marketing, Our Services|1 Comment
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Making Vendor Partnerships Work

The tragedy of software in real estate is lack of adoption by agents. Brokerage firms and MLSs who invest dearly in technology solutions start out with the hope that agents will use it and success will come. Since hope is not a strategy, more work is required to find success. First of all, there is a difference between a site license and a user license. As you enter into partnerships with vendors, consider user licenses. That will bind both the vendor and the company to a mutual goal of driving agent adoption of the application.  Companies should not pay license [...]

By |2018-05-03T21:23:25-07:00January 21st, 2016|Broker Technology Research, Main category, Our Services|Comments Off on Making Vendor Partnerships Work
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Do you have a PR plan for 2016?

Public relations may be one of the most underappreciated and misunderstood tools in the average real estate brokerage’s marketing arsenal. Yet, the more you understand public relations and how it can be fully integrated into your marketing plans and sales activities, the greater your ability will be to make both more effective. As we begin a new year, ask yourself this question: Do you have a PR plan for 2016? What is PR? It’s no wonder most people are confused when trying to describe what PR really is. Trying to find one universal definition is futile: there are dozens. Here [...]

By |2018-05-03T21:23:25-07:00January 21st, 2016|Main category, Marketing, Our Services|Comments Off on Do you have a PR plan for 2016?
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An Exciting Opportunity Awaits

WAV Group is working with a company in the southeastern United States  to find a skilled Senior Technology Director to join their team. The company is a large broker  committed to offering amazing service. The businesses are driven by a dynamic leader whose vision permeates each business unit. That vision, always putting the customer first and going a “step beyond” that, which is expected, has made the company the area’s #1 service-oriented real estate firm, year after year. FUNCTION/ROLE: The company enjoys an extremely strong brand that has established a reputation for delivering solid, and thoughtful integrated technology solutions for its [...]

By |2018-05-03T21:23:25-07:00January 14th, 2016|Main category, Our Services, Recruiting|Comments Off on An Exciting Opportunity Awaits
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Director of MLS in the “Big Easy”

New Orleans Metropolitan Association of REALTORS®, Inc. is seeking a new MLS and IT Director to run their MLS operations for their wholly owned subsidiary, Gulf South Real Estate Information Network, Inc. The Gulf South Real Estate Information Network Inc., New Orleans, LA., is seeking an MLS Director to lead its 5600 member Multiple Listing Service, GSREIN. The company is looking for someone to administer and direct the activities, operations and staff of the Multiple Listing Service of the Association and oversees its IT Services. The ideal candidate is someone who has a working knowledge of the real estate industry [...]

By |2018-05-03T21:23:26-07:00January 11th, 2016|Main category, Our Services, Recruiting|Comments Off on Director of MLS in the “Big Easy”
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Enroll Now for WAVes of Change

WAV Group is entering into the second year of offering our WAVes of Change™ webinar series. WAVes of Change is a quarterly webinar that is produced to keep executives and board members current on industry changes and opportunities for operational excellence. Program Overview The purpose of the WAVes of Change Series is designed to help Associations and MLSs across North America make well-informed decisions that will help propel their organizations forward. It is intended to keep your team up to speed without having to travel to multiple events around the country spending significant time and money. The quarterly (4) 1-hour [...]

By |2018-05-03T21:23:26-07:00January 6th, 2016|Main category, Our Services|Comments Off on Enroll Now for WAVes of Change
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Opportunity for a Senior Technology Director

WAV Group is working with a company in the southeastern United States  to find a skilled Senior Technology Director to join their team. The company is a large broker  committed to offering amazing service. The businesses are driven by a dynamic leader whose vision permeates each business unit. That vision, always putting the customer first and going a “step beyond” that, which is expected, has made the company the area’s #1 service-oriented real estate firm, year after year. FUNCTION/ROLE: The company enjoys an extremely strong brand that has established a reputation for delivering solid, and thoughtful integrated technology solutions for its [...]

By |2018-05-03T21:23:26-07:00January 6th, 2016|Broker-Agent Information, Main category, Our Services, Recruiting|Comments Off on Opportunity for a Senior Technology Director
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New Jobs: Submit Your Interest Confidentially or Call Us

WAV Group consulting will often involve recruiting key leaders to join a company and support the execution of their strategic plan. WAV Group is searching for a number of key positions now. If you are looking for a new adventure, be sure to let us know. Confidentiality is paramount for most of the recruiting that we do here at the WAV Group. Most often, we are seeking C –Level executives – Chief Executive Officers, Chief Technology Officers, etc. We support our clients in the effort to find alignment with experienced leaders. Here are some of the positions that we are [...]

By |2018-05-03T21:23:26-07:00January 5th, 2016|Main category, Our Services|Comments Off on New Jobs: Submit Your Interest Confidentially or Call Us
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