By Korey Hawkins|2026-08-21T07:40:48-07:00August 18th, 2026|
Check out our new The REAL AI Podcast for this week – Episode 40 8/17/26 – AI generated with hosts Miles and Grace REAL AI: Use AI to fix things, AI stats and facts, headlines, and AI quote of the week By Kevin Hawkins with Korey Hawkins | August 17, 2026 – Vol. 4 Issue 33 REAL AI is the industry’s first and most popular weekly newsletter and podcast helping real estate professionals stay on top of the most important AI developments to help save time and stay safe. Get your copy AI’s best-selling real estate book The REAL AI [...]
By Victor Lund|2026-08-12T09:51:01-07:00August 13th, 2026|Artificial Intelligence|
The second edition of The Art of the CMA gives real estate agents and brokers a modern playbook for winning listings in the AI era. Greg Robertson and Charles Warnock explore how better technology, stronger valuation strategies and distinctly human skills can help agents turn market data into clarity, trust and client value.
By Victor Lund|2026-08-06T09:30:00-07:00August 6th, 2026|Broker Information, Data-Driven Culture, MLS Insights|
Does putting a listing on every major real estate portal actually help sellers? New research suggests the opposite. This analysis explores why MLS cooperation, trusted agent relationships, and accurate listing data continue to outperform public advertising when it comes to selling homes.
By Victor Lund|2026-08-05T07:40:37-07:00July 23rd, 2026|MLS Insights|
The debate around Clear Cooperation has focused on transparency, but an overlooked reality is emerging: restrictive MLS policies may actually encourage more office-exclusive listings. This analysis explores why giving brokers greater flexibility while still requiring MLS cooperation could reduce private listings and strengthen the cooperative marketplace.
By Victor Lund|2026-07-16T08:46:36-07:00July 15th, 2026|Broker Information, Real Estate Portals|
IDX was built for a different internet. As brokers rethink listing distribution, Office Exclusive and MLS Only strategies, combined with Fair Display Guidelines, may become the foundation of the next generation of broker-owned consumer portals.
By Korey Hawkins|2026-07-16T19:43:49-07:00July 14th, 2026|
Check out our new The REAL AI Podcast for this week – Episode 35 7/13/26 – AI generated with hosts Miles and Grace REAL AI: Google Voice debuts disruptive AI-powered phone plan, HousingWire AI Summit, AI stats and facts, headlines, and AI quote of the week By Kevin Hawkins with Korey Hawkins | July 13, 2026 – Vol. 4 Issue 28 REAL AI is the industry’s first and most popular weekly newsletter helping real estate professionals stay on top of the most important AI developments to help save time, stay safe and improve business workflow. Get your AI playbook: [...]
By Victor Lund|2026-07-02T14:02:37-07:00July 3rd, 2026|Artificial Intelligence, MLS Insights|
Artificial intelligence has opened a new distribution channel for MLS listing data—but the rules governing that data never anticipated ChatGPT, Gemini, or Perplexity. This article examines how AI integrations are challenging the cooperative framework that has protected broker-owned listings for decades and outlines immediate actions MLSs should take to regain control.
By Korey Hawkins|2026-06-10T15:32:56-07:00June 9th, 2026|
Check out our new The REAL AI Podcast for this week – Episode 30 6/8/26 – AI generated with hosts Miles and Grace REAL AI: AI gets metered, Inman Connect San Diego, AI stats and facts, headlines, and AI quote of the week By Kevin Hawkins with Korey Hawkins | June 8, 2026 – Vol. 4 Issue 23 REAL AI is the industry’s first and most popular weekly newsletter helping real estate professionals stay on top of the most important AI developments so they can save time, stay safe and improve their business every day. How many ways do [...]
By Marilyn Wilson|2026-05-27T09:24:49-07:00May 19th, 2026|IDX, MLS, MLS Insights|
There are moments in our industry when we need to stop whispering, stop pretending a policy fight is just a technical disagreement, and call out what is really at stake.
The current battle between MRED and Zillow is one of those moments.
By Korey Hawkins|2026-05-14T16:57:31-07:00May 12th, 2026|
Check out our new The REAL AI Podcast for this week – Episode 26 5/11/26 – AI generated with hosts Miles and Grace REAL AI: Google flexes its AI muscle, Stellar MLS 7-Day AI Challenge, AI stats and facts, headlines, and AI quote of the week By Kevin Hawkins with Korey Hawkins | May 11, 2026 – Vol. 4 Issue 19 REAL AI is the industry’s first and most popular weekly newsletter helping real estate professionals stay on top of the most important AI developments so they can save time, stay safe, and improve their business every day. Are [...]
By Victor Lund|2026-05-08T10:54:01-07:00May 11th, 2026|Artificial Intelligence|
AI adoption in real estate has already happened. The next challenge is governance. Autonomous AI agents are accessing business systems, making decisions, and creating new operational and cybersecurity risks for brokerages, MLSs, and technology providers.
By Victor Lund|2026-05-07T17:06:51-07:00May 9th, 2026|Artificial Intelligence, Data-Driven Culture, Weekend Reading|
As AI systems evolve from observing behavior to learning from it, the real estate industry faces a defining question: who owns the intelligence built from MLS and consumer data? Victor Lund examines the growing importance of governance, digital sovereignty, and data stewardship in the AI era.
