MLS Archives

3 Bedrooms and 2 baths just doesn’t cut it anymore

Build your business by giving consumers what they REALLY want to search for! Have you ever had the pleasure of relocating from one city to another? You have the stress of the move compounded by the fact that you are losing all of your trusted resources and most importantly your “local knowledge”. Let’s say you’re moving because you’ve been promoted to run a new division out of state. You have a young child so you’re looking for good schools within your area and a family-friendly neighborhood. How about if you are a young professional moving for a great job opportunity? [...]

By Marilyn Wilson|2018-05-03T21:25:21-07:00December 7th, 2011|Main category, MLS Insights, Reports, Suveys and Research|Comments Off

The Bigger LPS Paragon 5 Story

LPS, developers of the Paragon MLS system, announced that they have secured an agreement to replace a competitors’ MLS system with Paragon 5. This only happens about 12 times each year. The news is less about just getting a win, but tells a larger story about the future of MLS and how one MLS vendor is positioning for long term success. WAV Group performs upwards of 40 MLS customer satisfaction surveys each year to help MLSs understand what agents and brokers expect from their MLS. The number one complaint is Apple compatibility and Mobile compatibility. LPS knew this many years [...]

By Victor Lund|2018-05-03T21:25:21-07:00December 1st, 2011|Main category, MLS Insights, Technology Evaluation|Comments Off

Increasing the relevance of MLS organizations – How about expanding the scope of data offered?

MLSs are under siege right now. Since they control the most consistent and profitable cash flow source in the industry, they are very attractive targets. They need to continue to innovate to increase their value and relevance since many are chipping away at their positions right now. It’s clear from the work we’ve done with MLSs. Data quality and comprehensiveness is the core value proposition common to all MLSs. No other organization has figured out a way to deliver the breadth and depth of quality real estate information that MLSs offer today. Even well financed venture-backed start-ups have not figured [...]

By Marilyn Wilson|2021-06-22T13:22:18-07:00November 29th, 2011|Main category, MLS Insights|4 Comments

Great Vendors Embrace Rules

There has been a lot of conversational concern about companies that enter into new verticals of data management and service offerings. Four such instances were announced this year. REALTORS® Property Resource contracts with LPS for data services and LPS subcontracts to Real Estate Digital. Zillow purchased an IDX vendor, Diverse Solutions. MOVE purchased Threewide, the providers of the popular Listhub syndication service. CoreLogic launched a new appraisal tool leveraging MLS data. In every case, the vendor has been virtuous and adhered to contracts and data use rules. In each of these cases, many feared that data could be misused or [...]

By Victor Lund|2018-05-03T21:25:22-07:00November 22nd, 2011|Broker Technology Research, Main category, Marketing, MLS Insights, Product Management, Strategic Planning, Technology Evaluation|Comments Off

Putting the teeth back into the REALTOR® Brand
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Putting the teeth back into the REALTOR® Brand

Main category, MLS Insights

Putting the teeth back into the REALTOR® Brand

Real estate agents in our industry spend millions of dollars as a group annually to become a REALTOR® and to stay a member of the REALTOR® family. As someone who cut their teeth working with some of the most highly trusted brands in the world like Fisher-Price, Sesame Street and others, I have a few observations of the real estate industry’s branding efforts. First, when I ask most REALTORS® what makes them different than non-REALTORS® they say “the code of ethics”. While I appreciate the fact that those that live to the letter of the code of ethics may treat [...]

By Marilyn Wilson|2018-05-03T21:25:22-07:00November 21st, 2011|Main category, MLS Insights|3 Comments

My Florida Homes MLS presents their Tampa Bay Buccaneers vs Carolina Panthers My Flyaway Giveaway

MyFloridaHomesMLS.com launched their My Flyaway promotion giving people a chance to win a VIP Flyaway to the Tampa Bay Buccaneers vs. Carolina Panthers game on December 11th. The Grand prize includes flight tickets to Jacksonville, in-flight meal, VIP transportation to and from the game, pre-game hospitality, and 2 tickets to the game. MyFloridaHomesMLS.com is also offering 5 Second Place Prizes which include 4 tickets to the December 4th Buccaneers home game vs. the Carolina Panthers. […]

By Marilyn Wilson|2018-05-03T21:25:22-07:00November 17th, 2011|Main category|4 Comments

Why MLS sold data is bad, and a note about the comma

Oversights are interesting. They are even more interesting when they are fixed. Let me explain a little bit about “reporting Sales to the (MLS) Service” in the model MLS rules. Up until the recent meeting of the MLS Issues and Policies Committee meeting at the NAR Annual Convention, agents were required to change the listing status to Sold when a transaction closed. This is a case whereby the rule did not clearly indicate the behavior. As written, the agent was required to update the status of the listing, not enter the sale price from the contract. This is a significant [...]

By Victor Lund|2018-05-03T21:25:22-07:00November 16th, 2011|Main category, MLS Insights, Virtual Office Website Series|Comments Off

Metrolist Names Interim COO Following Bybee Resignation

Metrolist, Inc.®, the largest Multiple Listing Service (MLS) serving Colorado, today announced that Kirby Slunaker has been named the company’s interim COO following Patricia Bybee’s resignation as CEO. Mr. Slunaker brings over 20 years of experience in leading information technology for a broad range of top companies, including Pendum LLC, MDC Holdings, eBags, FedEx, and VISA USA. He is a former Chairman of and currently serves on, the Board of Directors and the Executive Committee for the Colorado Technology Association (formerly CSIA), Colorado’s premier technology trade association. In his new role with Metrolist, Mr. Slunaker will be assisted in the [...]

By Marilyn Wilson|2018-05-03T21:25:23-07:00November 3rd, 2011|Main category, Press Releases|Comments Off

CMLS reviews pending IDX policy changes

I am a big fan of CMLS, the acronym for the Council of MLS. The Council does more than any other organization to support best practices among MLS service providers. Today, CMLS hosted a member webinar that provided a 360-degree overview of the pending IDX rule change, a consideration that will be discussed and submitted to the NAR Board of Directors for approval at the NAR Convention in Anaheim. The suggestions to the NAR Board of directors from the call were simple. Cathy Holefelder of Heartland MLS provided a great summary of the call and suggested this synthesized overview. – [...]

By Victor Lund|2018-05-03T21:25:23-07:00October 31st, 2011|Broker Technology Research, Main category, MLS Insights, Strategic Planning, Technology Evaluation|Comments Off

Peter Shuttleworth Named First CMLS Hall of Fame Award Recipient

Morrisville, N.C. (October 21, 2011) – The Council of Multiple Listing Services (CMLS) recently inducted industry veteran and CMLS charter member, Peter Shuttleworth, into the Hall of Fame at the Annual Conference on October 6 in Tucson, Ariz. He became the first person to receive the CMLS Hall of Fame designation, which was established earlier this year to recognize outstanding individual contributions made through dedicated service to the association and the industry. “We are so very excited that Peter is our very first inductee into the CMLS Hall of Fame – the standard to receive this award has been set [...]

By Marilyn Wilson|2018-05-03T21:25:25-07:00October 22nd, 2011|Main category, Press Releases|Comments Off

It’s time for Gutsy Leadership – Marilyn Wilson’s observations of the CMLS conference

The CMLS Conference in Tucson was absolutely the BEST EVER in my view! First, there were over 550 attendees – the largest in conference history. The conference continues to grow in popularity year after year due to the relevant and timely content delivered coupled with well-organized and FUN events. This year was no different. The CMLS Board led by Merri Jo Cowen and the fabulous hosts at the Tucson Association of REALTORS® led by Phil Tedesco and Wes Wiggins, formerly of Tucson created a very memorable event. Jim Harrison, CEO of MLSListings was also elected as the latest board member [...]

By Marilyn Wilson|2018-05-03T21:25:26-07:00October 13th, 2011|Main category|Comments Off

WAV Group Week in Review September 18 2011

The predominant buzz in real estate this week was focused on successful and unsuccessful buyouts. On the successful side of buyouts, a talented team of managing executives from LPS was able to complete a buyout of non-MLS products and form a new company called RED, an acronym for Real Estate Digital. In a more straightforward buyout, CoreLogic purchased MLS provider Tarasoft, rolling that system under their Marketlinx brand. On the unsuccessful side of buyouts, the Arizona State Association of REALTORS was unsuccessful in its bid to purchase the shares of ARMLS, its first leg in a course to develop a [...]

By Victor Lund|2018-05-03T21:25:28-07:00September 18th, 2011|Main category, MLS Insights|Comments Off